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veracity-us.com website review

Visit site (opens in a new tab)Reviewed 10 November 202647 issues · 92 checks

This review found 47 issues worth fixing on veracity-us.com, 14 of them high impact, across 92 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.5 s3.0 sMay 23Nov 73.9 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20263.7 s
May 30, 20263.7 s
Jun 6, 20263.6 s
Jun 13, 20263.4 s
Jun 20, 20263.3 s
Jun 27, 20263.2 s
Jul 4, 20263.6 s
Jul 11, 20263.6 s
Jul 18, 20263.9 s
Jul 25, 20263.9 s
Aug 1, 20263.9 s
Aug 8, 20263.8 s
Aug 15, 20263.9 s
Aug 22, 20263.8 s
Aug 29, 20263.7 s
Sep 5, 20263.6 s
Sep 12, 20263.6 s
Sep 19, 20263.6 s
Sep 26, 20263.8 s
Oct 3, 20264.3 s
Oct 10, 20264.1 s
Oct 17, 20264.2 s
Oct 24, 20264.1 s
Oct 31, 20264.0 s
Nov 7, 20263.9 s
Real-visitor tap response (INP)75th percentile, phones
141 ms107 msMay 23Nov 7122 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026114 ms
May 30, 2026113 ms
Jun 6, 2026115 ms
Jun 13, 2026121 ms
Jun 20, 2026128 ms
Jun 27, 2026133 ms
Jul 4, 2026137 ms
Jul 11, 2026134 ms
Jul 18, 2026133 ms
Jul 25, 2026136 ms
Aug 1, 2026128 ms
Aug 8, 2026127 ms
Aug 15, 2026127 ms
Aug 22, 2026127 ms
Aug 29, 2026116 ms
Sep 5, 2026119 ms
Sep 12, 2026116 ms
Sep 19, 2026111 ms
Sep 26, 2026114 ms
Oct 3, 2026114 ms
Oct 10, 2026113 ms
Oct 17, 2026114 ms
Oct 24, 2026114 ms
Oct 31, 2026118 ms
Nov 7, 2026122 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of veracity-us.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. veracity-us.com at 0.8 s0.8 s
  2. veracity-us.com at 1.7 s1.7 s
  3. veracity-us.com at 2.5 s2.5 s
  4. veracity-us.com at 3.4 s3.4 s
  5. veracity-us.com at 4.2 s4.2 s
  6. veracity-us.com at 5.0 s5.0 s
  7. veracity-us.com at 5.9 s5.9 s
  8. veracity-us.com at 6.7 s6.7 s

Speed

6 to fix64
  • Use efficient cache lifetimes

    12.0 s · 12.1 MB

    56 files are served with short cache lifetimes, so returning visitors download them again (12.1 MB).

  • Improve image delivery

    11.1 s · 7.5 MB

    26 images could be 7.5 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 11.1 s faster on a phone.

  • Render-blocking requests

    1.1 s

    14 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • Mobile performance score: 64

    64/100

    Your mobile performance score is 64. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused CSS

    300 ms · 49 KiB

    About 49 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • FontAwesome CDN adds 5 ms

    5 ms

    FontAwesome CDN costs a phone 5 ms of main-thread work and 300 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 4 third-party services on the page

    4 third-party services load with your homepage (JSDelivr CDN, FontAwesome CDN and Google Fonts and others), adding 488 KiB and 40 ms of main-thread time.

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 87 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Minify JavaScript

    8 KiB

    8 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 0.6 s

    A phone's processor spends 0.6 s on main-thread work while loading, 153 ms of it running JavaScript. That is comfortably low.

  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 27.5 s

    27.5 s

    Your largest element takes 27.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “…”.

  • Time to Interactive: 28.6 s

    28.6 s

    The page becomes fully interactive after 28.6 s. Good is under 3.8 s.

  • Speed Index: 9.6 s

    9.6 s

    Visually, the page fills in at 9.6 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 3.9 s

    3.9 s

    Real visitors wait 3.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 3.0 s

    3.0 s

    Real visitors see the first content after 3.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 42 images without width and height

    42 images have no width and height attributes, so the layout jumps as each one loads.

  • First Contentful Paint: 2.2 s

    2.2 s

    The first text or image appears after 2.2 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 114 ms to 122 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +7%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 3.7 s to 3.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user INP: 122 ms

    122 ms

    Real visitors wait 122 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 37 ms

    37 ms

    Scripts block the page for only 37 ms while loading. Good is under 200 ms.

Images and page weight

4 to fix38
  • Page weight: 12.6 MB in 80 requests

    12.6 MB

    Your homepage downloads 12.6 MB in 80 requests on a phone: images 12.0 MB (49), fonts 347 KiB (11) and scripts 129 KiB (7). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    veracity-ventures-logo.png weighs 1.0 MB. On a phone connection a single image that size takes seconds.

  • 17 images in older formats

    17 images (5.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 7 images below the first screen load straight away

    7 images further down the page (1.1 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 3.6 g of CO₂ per visit

    3.56 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.56 g of CO₂e: 427.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

10 to fixGoogle 8287
  • 9 text elements with low contrast

    9 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Frames without titles

    4 frames have no title, so screen-reader users cannot tell what they contain.

  • ARIA progressbar nodes must have an accessible name (3 elements)

    ARIA progressbar nodes must have an accessible name: 3 elements on the page fail this check, rated serious by axe-core.

  • All page content should be contained by landmarks (24 elements)

    All page content should be contained by landmarks: 24 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • 4 form fields without a label

    4 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • ARIA role should be appropriate for the element (2 elements)

    ARIA role should be appropriate for the element: 2 elements on the page fail this check, rated minor by axe-core.

  • Elements marked as presentational should be consistently ignored (2 elements)

    Elements marked as presentational should be consistently ignored: 2 elements on the page fail this check, rated minor by axe-core.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h5, h2 → h5 and h2 → h6), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 46 images in the HTML carry an alt attribute.

  • 39 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 39 passed and 10 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

9 to fixGoogle 8258
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • Title is short (8 characters)

    Your title is only 8 characters: “Veracity”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 4 H1 headlines

    There are 4 <h1> headlines (“Empowering healthcare industry with IT solutions …”, “Veracity is committed to be trusted IT partner fo…” and “Empowering clients with AI driven technologies an…”). One clear main headline is easier for people and search engines.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://veracity-us.com/sitemap.xml, so Google discovers your pages only by following links.

  • 16 links with vague text

    16 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No robots.txt

    There is no robots.txt at veracity-us.com/robots.txt, the first file search crawlers ask for.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 111 internal links, 5 external

    The homepage links to 111 pages on veracity-us.com and 5 external pages.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://veracity-us.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    There is no robots.txt, so nothing stops the crawlers behind ChatGPT search, Claude and Perplexity from reading the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,150 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix88
  • 16 pages share a title

    /, https://veracity-us.com/about, https://veracity-us.com/application-development, https://veracity-us.com/cloud, https://veracity-us.com/bpo and https://veracity-us.com/ai-ml and 10 others all use the title “Veracity”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 15 pages without a meta description

    https://veracity-us.com/about, https://veracity-us.com/application-development, https://veracity-us.com/cloud, https://veracity-us.com/bpo, https://veracity-us.com/ai-ml and https://veracity-us.com/consulting and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page slow to respond

    https://veracity-us.com/life-sciences took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 6591
  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to find a valid digest in the 'integrity' attribute for resource 'https://cdn.jsdelivr.net/npm/[email protected]/d…”.

  • 2 distorted images

    2 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • 3 low-resolution images

    3 images are served at too low a resolution for sharp phone screens.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Mixed content”).

2 checks passed
  • Tap targets are thumb-sized

    14 of 15 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix69
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 14 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,360 words of copy

    The homepage carries about 1,360 words of visible text.

4 checks passed
  • 31 calls to action

    The homepage has 31 calls to action, for example “Why To Join ?”, “Contact Us” and “Get A Demo”.

  • 1 short form

    A short form (4 fields at most) is right on the homepage, asking for an email.

  • Direct contact links

    Visitors can reach you directly: 4 phone links and 4 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 5 other companies contacted

    Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at veracity-us.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
Hosting
AWS

Hiring

Hiring
10 open roles
Job board
careers page

Upkeep, stack, hiring and company data from programmable.info

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