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vionicshoes.ca website review

Visit site (opens in a new tab)Reviewed 5 November 202639 issues · 86 checks

This review found 39 issues worth fixing on vionicshoes.ca, 13 of them high impact, across 86 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.5 s1.4 sMay 16Oct 311.5 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.5 s
May 23, 20261.4 s
May 30, 20261.4 s
Jun 6, 20261.4 s
Jun 13, 20261.4 s
Jun 20, 20261.4 s
Jun 27, 20261.5 s
Jul 4, 20261.5 s
Jul 11, 20261.5 s
Jul 18, 20261.5 s
Jul 25, 20261.5 s
Aug 1, 20261.5 s
Aug 8, 20261.5 s
Aug 15, 20261.5 s
Aug 22, 20261.5 s
Aug 29, 20261.5 s
Sep 5, 20261.5 s
Sep 12, 20261.5 s
Sep 19, 20261.5 s
Sep 26, 20261.5 s
Oct 3, 20261.5 s
Oct 10, 20261.5 s
Oct 17, 20261.5 s
Oct 24, 20261.5 s
Oct 31, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
218 ms165 msMay 16Oct 31188 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026172 ms
May 23, 2026171 ms
May 30, 2026173 ms
Jun 6, 2026176 ms
Jun 13, 2026186 ms
Jun 20, 2026193 ms
Jun 27, 2026196 ms
Jul 4, 2026197 ms
Jul 11, 2026194 ms
Jul 18, 2026193 ms
Jul 25, 2026195 ms
Aug 1, 2026196 ms
Aug 8, 2026204 ms
Aug 15, 2026209 ms
Aug 22, 2026212 ms
Aug 29, 2026211 ms
Sep 5, 2026204 ms
Sep 12, 2026203 ms
Sep 19, 2026196 ms
Sep 26, 2026196 ms
Oct 3, 2026195 ms
Oct 10, 2026194 ms
Oct 17, 2026195 ms
Oct 24, 2026195 ms
Oct 31, 2026188 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of vionicshoes.ca (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. vionicshoes.ca at 0.5 s0.5 s
  2. vionicshoes.ca at 1.1 s1.1 s
  3. vionicshoes.ca at 1.6 s1.6 s
  4. vionicshoes.ca at 2.2 s2.2 s
  5. vionicshoes.ca at 2.7 s2.7 s
  6. vionicshoes.ca at 3.2 s3.2 s
  7. vionicshoes.ca at 3.8 s3.8 s
  8. vionicshoes.ca at 4.3 s4.3 s

Speed

13 to fix31
  • Use efficient cache lifetimes

    3.4 s · 962 KiB

    15 files are served with short cache lifetimes, so returning visitors download them again (962 KiB).

  • Reduce unused JavaScript

    2.1 s · 1.2 MB

    About 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.1 s faster on a phone.

  • Mobile performance score: 31

    31/100

    Your mobile performance score is 31. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.9 s

    A phone's processor spends 4.9 s on main-thread work while loading, 2.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (cloudflarestream.com, rebuyengine.com and Yotpo and others), adding 3.7 MB and 1.5 s of main-thread time.

  • Improve image delivery

    1.0 MB

    9 images could be 1.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • cloudflarestream.com adds 524 ms

    524 ms

    cloudflarestream.com costs a phone 524 ms of main-thread work and 754 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 74 KiB

    About 74 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • rebuyengine.com adds 244 ms

    244 ms

    rebuyengine.com costs a phone 244 ms of main-thread work and 706 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    300 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.

  • Yotpo adds 231 ms

    231 ms

    Yotpo costs a phone 231 ms of main-thread work and 294 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Klaviyo adds 190 ms

    190 ms

    Klaviyo costs a phone 190 ms of main-thread work and 313 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 22 ms

    22 ms

    Shopify costs a phone 22 ms of main-thread work and 1.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 15 long tasks on the main thread

    15 long tasks block the main thread while loading, the longest for 231 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    150 ms · 58 KiB

    Polyfills for old browsers add 58 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Minify JavaScript

    8 KiB

    8 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 6 ms

    6 ms

    Your server sent the HTML in 6 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Largest Contentful Paint: 19.6 s

    19.6 s

    Your largest element takes 19.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Ballet Mood. - Lifestyle”.

  • Time to Interactive: 23.6 s

    23.6 s

    The page becomes fully interactive after 23.6 s. Good is under 3.8 s.

  • Cumulative Layout Shift: 0.578

    0.578

    The layout shifts by 0.578 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Speed Index: 9.3 s

    9.3 s

    Visually, the page fills in at 9.3 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 409 ms

    409 ms

    Scripts block taps and scrolling for 409 ms in total while the page loads. Good is under 200 ms.

  • 11 images without width and height

    11 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 12% slower for real visitors

    +12%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 172 ms to 188 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.4 s

    1.4 s

    Real visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 112 ms

    112 ms

    Real visitors wait 112 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.8 s

    0.8 s

    Real visitors see the first content after 0.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 421 ms

    421 ms

    Real visitors wait 421 ms for your server to start answering (75th percentile). Good is under 800 ms.

Images and page weight

3 to fix53
  • Page weight: 5.5 MB in 272 requests

    5.5 MB

    Your homepage downloads 5.5 MB in 272 requests on a phone: scripts 2.3 MB (87), images 1.7 MB (33) and other files 809 KiB (114). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    Fall_26_Larissa_Chocolate_Ganache_Lifestyle_011706a9-med.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 1 image far larger than shown

    104 KiB

    1 image is downloaded at several times the size a phone draws it, for example Fall_26_Larissa_Chocolate_Ganache_Lifestyle_011706a9-med.jpg at 1,333 px wide, shown at 390 px. Resized copies would save about 104 KiB.

  • 5 images in older formats

    5 images (260 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.6 g of CO₂ per visit

    1.57 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.57 g of CO₂e: 188.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 8690
  • 4 tap targets too small

    4 tap targets are too small or too close together to hit reliably with a finger.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

1 checks passed
  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 100100
  • 187 internal links, 6 external

    The homepage links to 187 pages on vionicshoes.ca and 6 external pages.

8 checks passed
  • Meta description: 156 characters

    Your meta description is 156 characters: “Vionic shoes help provide relief from plantar fasciitis & heel pain. From stylish sandals to boots, shop our selection …”.

  • One H1 headline

    Your main headline reads: “Vionic Shoes Canada”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “Vionic Shoes | Comfortable Shoes, Sandals, Boots & More”.

  • Canonical URL set

    The canonical URL is https://vionicshoes.ca/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://vionicshoes.ca/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no https://vionicshoes.ca/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (675 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 1 page without a meta description

    https://vionicshoes.ca/pages/loyalty-rewards has no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://vionicshoes.ca/pages/loyalty-rewards has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 78 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    2 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 2 pages that loaded have a <title>.

Best practices

3 to fixGoogle 7783
  • Scrolls sideways on phones

    On a 390 px-wide phone the page scrolls sideways, a sign that something is wider than the screen.

  • 6 small tap targets

    6 of 24 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix86
  • Thin social proof

    Social proof on the homepage: 4 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • About 365 words of copy

    The homepage carries about 365 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “New + Now: Shop The Fall Edit” and “SHOP LARISSA”.

  • 18 calls to action

    The homepage has 18 calls to action, for example “New + Now: Shop The Fall Edit”, “SHOP MEN'S →” and “LEARN MORE →”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 26 other companies contacted

    Loading the homepage contacts 26 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at vionicshoes.ca, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 5 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Yotpo Loyalty Rewards · Klaviyo Email Marketing Sms · Rebuy Personalization Engine · gorgias.chat · 9gtb.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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