Website review, no card needed

vnda.com.br logo

vnda.com.br website review

Visit site (opens in a new tab)Reviewed 3 November 202640 issues · 81 checks

This review found 40 issues worth fixing on vnda.com.br, 17 of them high impact, across 81 checks. The most urgent: cloudfront.net adds 2.0 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.4 s1.6 sMay 16Oct 312.1 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.8 s
May 23, 20261.8 s
May 30, 20261.8 s
Jun 6, 20261.9 s
Jun 13, 20262.0 s
Jun 20, 20262.0 s
Jun 27, 20262.0 s
Jul 4, 20262.0 s
Jul 11, 20261.9 s
Jul 18, 20261.9 s
Jul 25, 20261.9 s
Aug 1, 20261.9 s
Aug 8, 20262.0 s
Aug 15, 20262.0 s
Aug 22, 20262.0 s
Aug 29, 20262.9 s
Sep 5, 20263.2 s
Sep 12, 20263.1 s
Sep 19, 20263.1 s
Sep 26, 20263.2 s
Oct 3, 20263.1 s
Oct 10, 20263.2 s
Oct 17, 20263.2 s
Oct 24, 20262.4 s
Oct 31, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
637 ms419 msMay 16Oct 31548 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026456 ms
May 23, 2026447 ms
May 30, 2026445 ms
Jun 6, 2026444 ms
Jun 13, 2026446 ms
Jun 20, 2026451 ms
Jun 27, 2026460 ms
Jul 4, 2026481 ms
Jul 11, 2026491 ms
Jul 18, 2026491 ms
Jul 25, 2026497 ms
Aug 1, 2026493 ms
Aug 8, 2026495 ms
Aug 15, 2026505 ms
Aug 22, 2026511 ms
Aug 29, 2026580 ms
Sep 5, 2026604 ms
Sep 12, 2026597 ms
Sep 19, 2026594 ms
Sep 26, 2026595 ms
Oct 3, 2026594 ms
Oct 10, 2026598 ms
Oct 17, 2026612 ms
Oct 24, 2026560 ms
Oct 31, 2026548 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of vnda.com.br (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. vnda.com.br at 1.2 s1.2 s
  2. vnda.com.br at 2.4 s2.4 s
  3. vnda.com.br at 3.6 s3.6 s
  4. vnda.com.br at 4.9 s4.9 s
  5. vnda.com.br at 6.1 s6.1 s
  6. vnda.com.br at 7.3 s7.3 s
  7. vnda.com.br at 8.5 s8.5 s
  8. vnda.com.br at 9.7 s9.7 s

Speed

12 to fix34
  • cloudfront.net adds 2.0 s

    2.0 s

    cloudfront.net costs a phone 2.0 s of main-thread work and 24.7 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused JavaScript

    1.1 s · 1.2 MB

    About 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.1 s faster on a phone.

  • Google Tag Manager adds 1.1 s

    1.1 s

    Google Tag Manager costs a phone 1.1 s of main-thread work and 1.2 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 10.5 s

    A phone's processor spends 10.5 s on main-thread work while loading, 6.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Mobile performance score: 34

    34/100

    Your mobile performance score is 34. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Use efficient cache lifetimes

    20.1 MB

    58 files are served with short cache lifetimes, so returning visitors download them again (20.1 MB).

  • 8 third-party services on the page

    8 third-party services load with your homepage (cloudfront.net, Google Tag Manager and Facebook and others), adding 26.8 MB and 3.9 s of main-thread time.

  • Improve image delivery

    402 KiB

    4 images could be 402 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Render-blocking requests

    400 ms

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 400 ms.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 312 ms. During a long task the page ignores taps.

  • Facebook adds 244 ms

    244 ms

    Facebook costs a phone 244 ms of main-thread work and 380 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,871 HTML elements

    The page has 1,871 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Legacy JavaScript

    55 KiB

    Polyfills for old browsers add 55 KiB JavaScript that modern phones do not need.

  • Reduce unused CSS

    54 KiB

    About 54 KiB of CSS is downloaded but never applied on this page.

  • Minify CSS

    7 KiB

    7 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Duplicated JavaScript

    2 KiB

    2 KiB JavaScript is shipped twice across bundles.

1 checks passed
  • Server response: 84 ms

    84 ms

    Your server sent the HTML in 84 ms, well inside Google's 600 ms guideline.

Core Web Vitals

11 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user INP: 709 ms

    709 ms

    Real visitors wait 709 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Largest Contentful Paint: 10.3 s

    10.3 s

    Your largest element takes 10.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Plataforma de Ecommerce da Olist (antiga Vnda) Customização…”.

  • Time to Interactive: 28.7 s

    28.7 s

    The page becomes fully interactive after 28.7 s. Good is under 3.8 s.

  • Speed Index: 10.3 s

    10.3 s

    Visually, the page fills in at 10.3 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.4 s

    1.4 s

    Scripts block taps and scrolling for 1.4 s in total while the page loads. Good is under 200 ms.

  • Tap response (INP) got 23% slower for real visitors

    +23%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 456 ms to 548 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 26% slower for real visitors

    +26%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.8 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 941 ms

    941 ms

    Real visitors wait 941 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.133

    0.133

    The layout shifts by 0.133 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • First Contentful Paint: 1.9 s

    1.9 s

    The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

3 checks passed
  • Real-user LCP: 2.2 s

    2.2 s

    Real visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

Images and page weight

2 to fix64
  • Page weight: 28.8 MB in 180 requests

    28.8 MB

    Your homepage downloads 28.8 MB in 180 requests on a phone: media 24.0 MB (4), scripts 3.3 MB (66) and images 1.0 MB (45). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    image is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 8.2 g of CO₂ per visit

    8.17 g

    By the Sustainable Web Design model, a visit to your homepage emits about 8.17 g of CO₂e: 980.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 9694
  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • 3 form fields without a label

    3 form fields have no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 182 images in the HTML carry an alt attribute.

  • 39 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 41 WCAG 2.2 A/AA and best-practice rules on the phone render: 39 passed and 2 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9286
  • Meta description is long (194 characters)

    Your meta description is 194 characters; Google truncates after about 160, so the end of your pitch is cut.

  • Structured data has 1 problem

    Structured data found (Corporation, FAQPage, SoftwareApplication and WebPage) but with 1 problem, for example “SoftwareApplication: no offers (price) block”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • 59 internal links, 13 external

    The homepage links to 59 pages on vnda.com.br and 13 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “Customização avançada e inteligência de vendas que aumenta faturamentos”.

  • Title: 50 characters

    Your title is a healthy 50 characters: “Plataforma de Ecommerce Olist: acelere suas vendas”.

  • Canonical URL set

    The canonical URL is https://olist.com/ecommerce/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://olist.com/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (2 of 6 facts)

    Your Organization JSON-LD is missing logo, sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,906 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://olist.com/llms.txt (11 KiB, 23 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://olist.com/sistema-erp/multiempresas, whose canonical is https://olist.com/sistema-erp/multiempresa. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 54 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=22020252&tm=gtm002&Ver=2&mid=a7bb5eaf-c7e8-4a43-9f19-04620bd7f1f5&bo=1&sid=5d204040d7db11f18a6cfd50d3c11293&vid=5d20ec30d7db11f1b4706fe8ade6c2fc&vids=1&msclkid=N&pi=91.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    5 of 5 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,244 words of copy

    The homepage carries about 1,244 words of visible text.

2 checks passed
  • 1 call to action

    The homepage has 1 call to action, for example “Vender no Tiktok Shop”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Privacy and tracking

1 to fix
  • 11 trackers load before any consent

    11

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and LinkedIn Insight and 6 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 20 cookies set on arrival

    20

    Opening the homepage sets 20 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 31 other companies contacted

    Loading the homepage contacts 31 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at vnda.com.br, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Go beyond the website

What your $25 Growth Playbook adds

This review found 40 issues on vnda.com.br, including 23 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25