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vuse.fr website review
Visit site (opens in a new tab)Reviewed 8 November 202623 issues · 71 checks
This review found 23 issues worth fixing on vuse.fr, 11 of them high impact, across 71 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
78C- #55,323 of 108,858 reviewed websitesbeats 44%
- #36,257 of 61,765 online storesbeats 36%
- #34,680 of 56,365 Shopify storesbeats 33%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 4.0 s |
| May 23, 2026 | 4.1 s |
| May 30, 2026 | 4.1 s |
| Jun 6, 2026 | 4.1 s |
| Jun 13, 2026 | 4.1 s |
| Jun 20, 2026 | 4.1 s |
| Jun 27, 2026 | 4.1 s |
| Jul 4, 2026 | 4.1 s |
| Jul 11, 2026 | 4.1 s |
| Jul 18, 2026 | 4.1 s |
| Jul 25, 2026 | 4.0 s |
| Aug 1, 2026 | 4.0 s |
| Aug 8, 2026 | 4.0 s |
| Aug 15, 2026 | 4.0 s |
| Aug 22, 2026 | 4.0 s |
| Aug 29, 2026 | 4.0 s |
| Sep 5, 2026 | 4.0 s |
| Sep 12, 2026 | 4.0 s |
| Sep 19, 2026 | 3.9 s |
| Sep 26, 2026 | 3.9 s |
| Oct 3, 2026 | 3.9 s |
| Oct 10, 2026 | 3.8 s |
| Oct 17, 2026 | 3.8 s |
| Oct 24, 2026 | 3.8 s |
| Oct 31, 2026 | 3.9 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 154 ms |
| May 23, 2026 | 154 ms |
| May 30, 2026 | 156 ms |
| Jun 6, 2026 | 157 ms |
| Jun 13, 2026 | 156 ms |
| Jun 20, 2026 | 158 ms |
| Jun 27, 2026 | 157 ms |
| Jul 4, 2026 | 158 ms |
| Jul 11, 2026 | 155 ms |
| Jul 18, 2026 | 154 ms |
| Jul 25, 2026 | 151 ms |
| Aug 1, 2026 | 152 ms |
| Aug 8, 2026 | 153 ms |
| Aug 15, 2026 | 156 ms |
| Aug 22, 2026 | 158 ms |
| Aug 29, 2026 | 158 ms |
| Sep 5, 2026 | 159 ms |
| Sep 12, 2026 | 157 ms |
| Sep 19, 2026 | 155 ms |
| Sep 26, 2026 | 155 ms |
| Oct 3, 2026 | 155 ms |
| Oct 10, 2026 | 156 ms |
| Oct 17, 2026 | 157 ms |
| Oct 24, 2026 | 160 ms |
| Oct 31, 2026 | 161 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
1.0 s9 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.0 s.
3,058 HTML elements
The page has 3,058 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Mobile performance score: 82
82/100Your mobile performance score is 82. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
834 KiBAbout 834 KiB of JavaScript is downloaded but never used on this page.
Use efficient cache lifetimes
150 ms · 355 KiB15 files are served with short cache lifetimes, so returning visitors download them again (355 KiB).
Main-thread work: 2.7 s
A phone's processor spends 2.7 s on main-thread work while loading, 882 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Optanon, Adobe Tag Manager and Facebook and others), adding 936 KiB and 367 ms of main-thread time.
6 long tasks on the main thread
6 long tasks block the main thread while loading, the longest for 182 ms. During a long task the page ignores taps.
Reduce unused CSS
85 KiBAbout 85 KiB of CSS is downloaded but never applied on this page.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Legacy JavaScript
26 KiBPolyfills for old browsers add 26 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 5 ms
5 msYour server sent the HTML in 5 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 4.0 s
4.0 sReal visitors wait 4.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 4.0 s
4.0 sReal visitors see the first content after 4.0 s (75th percentile). Good is under 1.8 s.
Speed Index: 8.8 s
8.8 sVisually, the page fills in at 8.8 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 11.5 s
11.5 sThe page becomes fully interactive after 11.5 s. Good is under 3.8 s.
Real-user INP: 225 ms
225 msReal visitors wait 225 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
First Contentful Paint: 2.8 s
2.8 sThe first text or image appears after 2.8 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 2.8 s
2.8 sYour largest element takes 2.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “BAT France collecte et stocke des informations sur votre te…”. Most of its time is element render delay (4.3 s).
Tap response (INP) held steady for real visitors
+4%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 154 ms to 161 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-5%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 4.0 s to 3.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user CLS: 0.02
0.02For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.
Real-user TTFB: 380 ms
380 msReal visitors wait 380 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 144 ms
144 msScripts block the page for only 144 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 4.1 MB in 284 requests
4.1 MBYour homepage downloads 4.1 MB in 284 requests on a phone: scripts 1.4 MB (45), images 1.2 MB (43) and other files 1.1 MB (181). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
Ultra_Black_PLP_7c1813ff-9ec8-4d31-8ca7-264298a6a470.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 1.2 g of CO₂ per visit
1.15 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.15 g of CO₂e: 138.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
2 checks passed
Every image has alt text
All 92 images in the HTML carry an alt attribute.
34 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 34 WCAG 2.2 A/AA and best-practice rules on the phone render: 34 passed and 0 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
196 internal links, 1 external
The homepage links to 196 pages on vuse.fr and 1 external page.
7 checks passed
Meta description: 108 characters
Your meta description is 108 characters: “Explorez notre gamme de cigarettes électroniques de haute qualité et de saveurs d'e-liquide dès aujourd'hui.”.
One H1 headline
Your main headline reads: “Vuse : cigarettes électroniques, recharges et e-liquides”.
Title: 43 characters
Your title is a healthy 43 characters: “Vuse : Cigarettes Électroniques & Recharges”.
Canonical URL set
The canonical URL is https://www.vuse.fr/.
Structured data in place
Structured data found: Organization and WebSite.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.vuse.fr/sitemap.xml.
AI search readiness
No llms.txt
There is no https://www.vuse.fr/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (1,424 words), so crawlers that don't run JavaScript still read it.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 73 found) and read each the way a search engine does.
1 checks passed
Linked pages load
12 pages of 15 loaded without an error (the rest turned automated requests away).
Best practices
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Error: <svg> attribute width: Expected length, "auto".”.
Missing source maps
Large scripts ship without source maps.
2 checks passed
Tap targets are thumb-sized
154 of 154 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 672 words of copy
The homepage carries about 672 words of visible text.
3 checks passed
1 short form
A short form (2 fields at most) is right on the homepage, asking for an email.
Direct contact links
Visitors can reach you directly: 2 phone links and 1 email link.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
1 tracker load before any consent
1Before a visitor clicks anything, the page loads Meta Pixel (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.
7 cookies set on arrival
7Opening the homepage sets 7 cookies (measured from a US location before any click).
12 other companies contacted
Loading the homepage contacts 12 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: OneTrust
A consent management tool (OneTrust) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at vuse.fr, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 1 app. It is code from another company running for your shoppers.
Apps your storefront loads
Bat We Authentication
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- Bootstrap
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 23 issues on vuse.fr, including 14 speed issues, 1 SEO issue and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.