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waterdrop.bg website review

Visit site (opens in a new tab)Reviewed 8 November 202640 issues · 82 checks

This review found 40 issues worth fixing on waterdrop.bg, 10 of them high impact, across 82 checks. The most urgent: page weight: 40.4 MB in 379 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.3 s1.8 sMay 16Oct 311.9 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.2 s
May 23, 20262.2 s
May 30, 20262.2 s
Jun 6, 20262.2 s
Jun 13, 20262.2 s
Jun 20, 20262.2 s
Jun 27, 20262.1 s
Jul 4, 20262.1 s
Jul 11, 20262.2 s
Jul 18, 20262.1 s
Jul 25, 20262.2 s
Aug 1, 20262.2 s
Aug 8, 20262.3 s
Aug 15, 20262.2 s
Aug 22, 20262.2 s
Aug 29, 20262.1 s
Sep 5, 20262.0 s
Sep 12, 20262.0 s
Sep 19, 20262.0 s
Sep 26, 20261.9 s
Oct 3, 20261.9 s
Oct 10, 20261.9 s
Oct 17, 20261.9 s
Oct 24, 20261.9 s
Oct 31, 20261.9 s
Real-visitor tap response (INP)75th percentile, phones
187 ms122 msMay 16Oct 31179 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026129 ms
May 23, 2026130 ms
May 30, 2026129 ms
Jun 6, 2026129 ms
Jun 13, 2026131 ms
Jun 20, 2026136 ms
Jun 27, 2026137 ms
Jul 4, 2026137 ms
Jul 11, 2026139 ms
Jul 18, 2026137 ms
Jul 25, 2026137 ms
Aug 1, 2026138 ms
Aug 8, 2026137 ms
Aug 15, 2026138 ms
Aug 22, 2026139 ms
Aug 29, 2026144 ms
Sep 5, 2026149 ms
Sep 12, 2026151 ms
Sep 19, 2026154 ms
Sep 26, 2026152 ms
Oct 3, 2026152 ms
Oct 10, 2026158 ms
Oct 17, 2026163 ms
Oct 24, 2026173 ms
Oct 31, 2026179 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of waterdrop.bg (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. waterdrop.bg at 0.9 s0.9 s
  2. waterdrop.bg at 1.7 s1.7 s
  3. waterdrop.bg at 2.6 s2.6 s
  4. waterdrop.bg at 3.4 s3.4 s
  5. waterdrop.bg at 4.3 s4.3 s
  6. waterdrop.bg at 5.1 s5.1 s
  7. waterdrop.bg at 6.0 s6.0 s
  8. waterdrop.bg at 6.8 s6.8 s

Speed

13 to fix59
  • Render-blocking requests

    1.1 s

    10 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • Main-thread work: 4.5 s

    A phone's processor spends 4.5 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Klaviyo, LoyaltyLion and Optanon and others), adding 37.0 MB and 278 ms of main-thread time.

  • Shopify adds 22 ms

    22 ms

    Shopify costs a phone 22 ms of main-thread work and 35.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    500 ms · 2.0 MB

    27 images could be 2.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.

  • Mobile performance score: 59

    59/100

    Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    300 ms · 565 KiB

    About 565 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Reduce unused CSS

    600 ms · 101 KiB

    About 101 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Use efficient cache lifetimes

    597 KiB

    12 files are served with short cache lifetimes, so returning visitors download them again (597 KiB).

  • 2,730 HTML elements

    The page has 2,730 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Klaviyo adds 126 ms

    126 ms

    Klaviyo costs a phone 126 ms of main-thread work and 342 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • LoyaltyLion adds 79 ms

    79 ms

    LoyaltyLion costs a phone 79 ms of main-thread work and 338 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • waterdrop.de adds 0 ms

    0 ms

    waterdrop.de costs a phone 0 ms of main-thread work and 500 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Font display

    250 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 250 ms).

  • 7 long tasks on the main thread

    7 long tasks block the main thread while loading, the longest for 197 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    27 KiB

    Polyfills for old browsers add 27 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    2 KiB

    2 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 12 ms

    12 ms

    Your server sent the HTML in 12 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 26.6 s

    26.6 s

    The page becomes fully interactive after 26.6 s. Good is under 3.8 s.

  • Largest Contentful Paint: 5.9 s

    5.9 s

    Your largest element takes 5.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Assorted gift boxes arranged in a festive display on a pink…”.

  • Real-user INP: 376 ms

    376 ms

    Real visitors wait 376 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.12

    0.12

    For real visitors the layout shifts by 0.12 (75th percentile). Good is under 0.1.

  • Tap response (INP) got 36% slower for real visitors

    +36%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 129 ms to 179 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 520 ms

    520 ms

    Scripts block taps and scrolling for 520 ms in total while the page loads. Good is under 200 ms.

  • Speed Index: 5.1 s

    5.1 s

    Visually, the page fills in at 5.1 s (Speed Index). Good is under 3.4 s.

  • Cumulative Layout Shift: 0.103

    0.103

    The layout shifts by 0.103 while loading, so content jumps under the reader's thumb. Good is under 0.1.

4 checks passed
  • Real-user LCP: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 1.7 s

    1.7 s

    Real visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.

  • Largest content (LCP) got 15% faster for real visitors

    -15%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.2 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

Images and page weight

2 to fix60
  • Page weight: 40.4 MB in 379 requests

    40.4 MB

    Your homepage downloads 40.4 MB in 379 requests on a phone: media 33.9 MB (7), images 3.0 MB (75) and scripts 1.7 MB (167). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    62 KiB

    1 image is downloaded at several times the size a phone draws it, for example 2-do-not-delete-social-proof-thumbnail.png at 1,000 px wide, shown at 58 px. Resized copies would save about 62 KiB.

  • 2 images in older formats

    2 images (162 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 11.5 g of CO₂ per visit

    11.46 g

    By the Sustainable Web Design model, a visit to your homepage emits about 11.46 g of CO₂e: 1375.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

3 to fixGoogle 9796
  • ARIA commands must have an accessible name (1 element)

    ARIA commands must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (2 elements).

2 checks passed
  • Every image has alt text

    All 196 images in the HTML carry an alt attribute.

  • 52 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 3 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10084
  • Title is short (12 characters)

    Your title is only 12 characters: “waterdrop BG”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 8 H1 headlines

    There are 8 <h1> headlines (“Меню”, “Търсене” and “Моята количка”). One clear main headline is easier for people and search engines.

  • 128 internal links, 15 external

    The homepage links to 128 pages on waterdrop.bg and 15 external pages.

5 checks passed
  • Meta description: 142 characters

    Your meta description is 142 characters: “Открий waterdrop® микродринк – кубчета с витамини, които превръщат водата в вкусна и полезна напитка. Без захар, еколог…”.

  • Canonical URL set

    The canonical URL is https://www.waterdrop.bg/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.waterdrop.bg/sitemap.xml.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • llms.txt published

    The site publishes https://www.waterdrop.bg/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 4 pages without a meta description

    https://www.waterdrop.bg/collections/bestsellers, https://www.waterdrop.bg/collections/all, https://www.waterdrop.bg/collections/ice-tea and https://www.waterdrop.bg/collections/all-flavours have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page with very little text

    https://www.waterdrop.bg/collections/glass-bottles has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 56 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    13 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 13 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 20 small tap targets

    20 of 35 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 121 words

    The homepage has only about 121 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

2 checks passed
  • 15 short forms

    15 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 66 customer or partner logos and 2 trust badges.

Privacy and tracking

  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies (measured from a US location before any click).

  • 24 other companies contacted

    Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at waterdrop.bg, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 3 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Klaviyo Email Marketing Sms · Dpd Integration By Webshopassist · Bgneur Reenable 2026

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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