watermans.ae website review

About 3.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 23.3 s faster on a phone.

YouTube costs a phone 1.8 s of main-thread work and 4.8 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

10 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.8 s.

Your mobile performance score is 44. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

A phone's processor spends 5.8 s on main-thread work while loading, 3.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

8 third-party services load with your homepage (YouTube, Google Tag Manager and Google CDN and others), adding 6.0 MB and 2.4 s of main-thread time.

Google Tag Manager costs a phone 418 ms of main-thread work and 735 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 185 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

20 long tasks block the main thread while loading, the longest for 213 ms. During a long task the page ignores taps.

4 images could be 155 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Polyfills for old browsers add 8 KiB JavaScript that modern phones do not need.

7 files are served with short cache lifetimes, so returning visitors download them again (6 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 37.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “عرض جرومي شامبو 4+2 مجانا”.

Visually, the page fills in at 16.1 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 41.4 s. Good is under 3.8 s.

Scripts block taps and scrolling for 680 ms in total while the page loads. Good is under 200 ms.

The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

1 image have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 7.8 MB in 224 requests on a phone: scripts 5.3 MB (67), images 839 KiB (21) and other files 701 KiB (110). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 2.22 g of CO₂e: 266.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 dropdown has no label.

Some list items are not inside a list.

5 frames have no title, so screen-reader users cannot tell what they contain.

All page content should be contained by landmarks: 27 elements on the page fail this check, rated moderate by axe-core.

Banner landmark should not be contained in another landmark: 2 elements on the page fail this check, rated moderate by axe-core.

Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

5 form fields have no label, so screen readers announce an empty box and autofill guesses.

3 visible links have no text or label, so screen readers cannot say where they go.

ARIA role should be appropriate for the element: 2 elements on the page fail this check, rated minor by axe-core.

Headings skip levels (h2 → h5, h2 → h5 and h2 → h5), which makes the page harder to scan with a screen reader.

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 23 characters: “متجر جرومي الشرق الأوسط”. Between 30 and 65 characters leaves room to say what you do and for whom.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 51 pages on watermans.ae and 10 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

Your homepage links to https://watermans.ae/Translation%20missing:%20ar.layout.header.account_toggle_link, which answers with an error. Visitors hit a dead end and search engines drop it.

https://watermans.ae/products/%D8%B9%D8%B1%D8%B6-%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88-%D8%B4%D9%87%D8%B1%D9%8A%D9%86 declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.

/ and https://watermans.ae/products/%D8%B9%D8%B1%D8%B6-%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88-%D8%B4%D9%87%D8%B1%D9%8A%D9%86 all use the title “متجر جرومي الشرق الأوسط”, and 3 other titles repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

https://watermans.ae/collections/all, https://watermans.ae/products/%D8%B9%D8%B1%D8%B6-%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88-%D8%B4%D9%87%D8%B1%D9%8A%D9%86, https://watermans.ae/blogs/news and https://watermans.ae/collections/%D8%AC%D8%B1%D9%88%D9%85%D9%8A have no meta description, so Google writes the search snippet from whatever text it finds.

https://watermans.ae/products/%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88, https://watermans.ae/products/%D8%B9%D8%B1%D8%B6-%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88-%D8%B4%D9%87%D8%B1%D9%8A%D9%86-%D9%85%D8%B9-%D8%A8%D9%84%D8%B3%D9%85-%D9%85%D8%AC%D8%A7%D9%86%D8%A7%D9%8B, https://watermans.ae/collections/%D8%AC%D8%B1%D9%88%D9%85%D9%8A/products/%D8%B9%D8%B1%D8%B6-%D8%AC%D8%B1%D9%88%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88-4-2-%D9%85%D8%AC%D8%A7%D9%86%D8%A7, https://watermans.ae/collections/%D8%AC%D8%B1%D9%88%D9%85%D9%8A/products/%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88 and https://watermans.ae/collections/%D8%AC%D8%B1%D9%88%D9%85%D9%8A/products/%D8%B9%D8%B1%D8%B6-%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88-%D8%B4%D9%87%D8%B1%D9%8A%D9%86-%D9%85%D8%B9-%D8%A8%D9%84%D8%B3%D9%85-%D9%85%D8%AC%D8%A7%D9%86%D8%A7%D9%8B use the same meta description. A description written for each page earns more clicks.

https://watermans.ae/collections/all, https://watermans.ae/products/%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88, https://watermans.ae/products/%D9%83%D9%88%D9%86%D8%AF%D9%8A%D8%B4%D9%86-%D9%85%D9%8A-%D8%A8%D9%84%D8%B3%D9%85, https://watermans.ae/products/%D8%B9%D8%B1%D8%B6-%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88-%D8%B4%D9%87%D8%B1%D9%8A%D9%86, https://watermans.ae/products/%D8%B9%D8%B1%D8%B6-%D8%AC%D8%B1%D9%88-%D9%85%D9%8A-%D8%B4%D8%A7%D9%85%D8%A8%D9%88-%D8%B4%D9%87%D8%B1%D9%8A%D9%86-%D9%85%D8%B9-%D8%A8%D9%84%D8%B3%D9%85-%D9%85%D8%AC%D8%A7%D9%86%D8%A7%D9%8B and https://watermans.ae/pages/%D8%A7%D9%84%D9%85%D9%83%D9%88%D9%86%D8%A7%D8%AA and 7 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 15 pages linked from your homepage (of 19 found) and read each the way a search engine does.

5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

Chrome logged issues while loading the page (“Cookie”).

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 70 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 11 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 15 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.