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wedderspoon.ca website review

Visit site (opens in a new tab)Reviewed 13 November 202632 issues · 74 checks

This review found 32 issues worth fixing on wedderspoon.ca, 11 of them high impact, across 74 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of wedderspoon.ca (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. wedderspoon.ca at 0.4 s0.4 s
  2. wedderspoon.ca at 0.9 s0.9 s
  3. wedderspoon.ca at 1.3 s1.3 s
  4. wedderspoon.ca at 1.8 s1.8 s
  5. wedderspoon.ca at 2.2 s2.2 s
  6. wedderspoon.ca at 2.7 s2.7 s
  7. wedderspoon.ca at 3.1 s3.1 s
  8. wedderspoon.ca at 3.6 s3.6 s

Speed

6 to fix63
  • Reduce unused JavaScript

    1.2 s · 196 KiB

    About 196 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.2 s faster on a phone.

  • 3,106 HTML elements

    The page has 3,106 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Mobile performance score: 63

    63/100

    Your mobile performance score is 63. Pages that score under 90 lose visitors before the first paint.

  • Improve image delivery

    500 ms · 416 KiB

    7 images could be 416 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.

  • Use efficient cache lifetimes

    300 ms · 63 KiB

    11 files are served with short cache lifetimes, so returning visitors download them again (63 KiB).

  • Render-blocking requests

    350 ms

    16 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Accessibe Accessibility Overlay, Klaviyo and Shopify and others), adding 545 KiB and 225 ms of main-thread time.

  • Legacy JavaScript

    150 ms · 39 KiB

    Polyfills for old browsers add 39 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused CSS

    150 ms · 12 KiB

    About 12 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 119 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.9 s

    A phone's processor spends 1.9 s on main-thread work while loading, 516 ms of it running JavaScript. That is comfortably low.

  • Server response: 11 ms

    11 ms

    Your server sent the HTML in 11 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix66
  • Largest Contentful Paint: 14.7 s

    14.7 s

    Your largest element takes 14.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Shop Now Our Story”.

  • Time to Interactive: 14.9 s

    14.9 s

    The page becomes fully interactive after 14.9 s. Good is under 3.8 s.

  • Speed Index: 8.2 s

    8.2 s

    Visually, the page fills in at 8.2 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.5 s

    2.5 s

    The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

  • 8 images without width and height

    8 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Total Blocking Time: 69 ms

    69 ms

    Scripts block the page for only 69 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.036

    0.036

    The layout barely moves while loading (CLS 0.036, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 10.3 MB in 239 requests

    10.3 MB

    Your homepage downloads 10.3 MB in 239 requests on a phone: media 7.1 MB (1), images 1.5 MB (36) and other files 735 KiB (86). Under 2 MB keeps phones on slow connections fast.

  • About 2.9 g of CO₂ per visit

    2.93 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.93 g of CO₂e: 351.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 8591
  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 24 text elements with low contrast

    24 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (7 elements)

    All page content should be contained by landmarks: 7 elements on the page fail this check, rated moderate by axe-core.

  • 12 links without text

    12 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (13 elements).

1 checks passed
  • 52 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 5 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8583
  • Title is long (69 characters)

    Your title is 69 characters, so Google will cut it off around 60: “Wedderspoon | Mānuka Powered By Sunshine – Wedderspoon Organic Canada”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • One H1 headline

    Your <h1> is empty.

  • 147 internal links, 25 external

    The homepage links to 147 pages on wedderspoon.ca and 25 external pages.

5 checks passed
  • Meta description: 103 characters

    Your meta description is 103 characters: “Wedderspoon Manuka and Organic Gourmet honey is raw, Non-GMO verified, and is sourced from New Zealand.”.

  • Canonical URL set

    The canonical URL is https://wedderspoon.ca/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://wedderspoon.ca/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,723 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://wedderspoon.ca/llms.txt (36 KiB, 124 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix60
  • 1 page without a title

    https://wedderspoon.ca/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://wedderspoon.ca/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages share a title

    https://wedderspoon.ca/collections/all and https://wedderspoon.ca/collections/all-products all use the title “All Products – Wedderspoon Organic Canada”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 page without a meta description

    https://wedderspoon.ca/customer_authentication/redirect has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages without an H1

    https://wedderspoon.ca/customer_authentication/redirect and https://wedderspoon.ca/blogs/the-sweet-spot have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 40 found) and read each the way a search engine does.

2 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

Best practices

1 to fixGoogle 9693
  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    21 of 22 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix83
  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 660 words of copy

    The homepage carries about 660 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Now”.

  • 20 calls to action

    The homepage has 20 calls to action, for example “Shop”, “Shop All” and “Track My Order”.

  • 42 short forms

    42 short forms (2 fields at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 54 testimonial or review blocks and a star rating.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 17 cookies set on arrival

    17

    Opening the homepage sets 17 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 22 other companies contacted

    Loading the homepage contacts 22 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at wedderspoon.ca, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 4 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Intelligems A B Testing · Klaviyo Email Marketing Sms · Judge Me Reviews · hextom.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Hosting
Shopify

Company

Headquarters
Duncan

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 32 issues on wedderspoon.ca, including 11 speed issues, 4 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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