wodli.ch website review

About 352 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.9 s faster on a phone.

5 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

Your mobile performance score is 72. Pages that score under 90 lose visitors before the first paint.

Shopify costs a phone 249 ms of main-thread work and 768 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

A phone's processor spends 2.5 s on main-thread work while loading, 986 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

The page has 1,643 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

3 third-party services load with your homepage (Shopify, shop.app and Google Fonts), adding 811 KiB and 255 ms of main-thread time.

About 29 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 250 ms faster on a phone.

5 long tasks block the main thread while loading, the longest for 69 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

3 images could be 23 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

4 files are served with short cache lifetimes, so returning visitors download them again (6 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 9.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

The page becomes fully interactive after 9.7 s. Good is under 3.8 s.

Visually, the page fills in at 4.1 s (Speed Index). Good is under 3.4 s.

1 image have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.6 MB in 289 requests on a phone: scripts 958 KiB (112), other files 946 KiB (147) and images 489 KiB (16). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.74 g of CO₂e: 88.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

18 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

1 element hidden from screen readers can still receive keyboard focus.

ARIA input fields must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

All page content should be contained by landmarks: 12 elements on the page fail this check, rated moderate by axe-core.

7 visible links have no text or label, so screen readers cannot say where they go.

Headings skip levels (h1 → h4 and h2 → h6), which makes the page harder to scan with a screen reader.

Your title is 76 characters, so Google will cut it off around 60: “Wodli, funktionelles Trainingsequipment, Springseile für CrossFitter – WODLI”.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

There are 6 <h1> headlines (“Lager in der Schweiz. Keine Zollgebühren oder ext…”, “Jetzt viele TYR Schuhe im SALE” and “Rope Skipping Springseil”). One clear main headline is easier for people and search engines.

Your meta description is 317 characters; Google truncates after about 160, so the end of your pitch is cut.

No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 226 pages on wodli.ch and 3 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

https://wodli.ch/collections/sale and https://wodli.ch/collections/sale-1 all use the title “Sale – WODLI”. Search engines can't tell which page to show for a search, so each competes with the others.

https://wodli.ch/collections/equipment/Blor has no meta description, so Google writes the search snippet from whatever text it finds.

https://wodli.ch/collections/wodli-tape and https://wodli.ch/collections/wodli-tape/Tape use the same meta description. A description written for each page earns more clicks.

Your homepage links to 4 pages by a URL that isn't their canonical one, for example https://wodli.ch/collections/wodli-tape/Tape, whose canonical is https://wodli.ch/collections/wodli-tape/tape. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

We fetched 15 pages linked from your homepage (of 78 found) and read each the way a search engine does.

12 of 56 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 426 words of visible text.

Before a visitor clicks anything, the page loads Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 7 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 10 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.