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womensecret.sa website review

Visit site (opens in a new tab)Reviewed 10 November 202644 issues · 86 checks

This review found 44 issues worth fixing on womensecret.sa, 16 of them high impact, across 86 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.8 s2.6 sMay 23Nov 73.0 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20263.6 s
May 30, 20263.6 s
Jun 6, 20263.5 s
Jun 13, 20263.5 s
Jun 20, 20263.5 s
Jun 27, 20263.3 s
Jul 4, 20263.3 s
Jul 11, 20263.2 s
Jul 18, 20263.1 s
Jul 25, 20263.0 s
Aug 1, 20262.9 s
Aug 8, 20262.8 s
Aug 15, 20262.9 s
Aug 22, 20262.8 s
Aug 29, 20262.7 s
Sep 5, 20262.8 s
Sep 12, 20262.8 s
Sep 19, 20262.9 s
Sep 26, 20262.8 s
Oct 3, 20262.8 s
Oct 10, 20262.9 s
Oct 17, 20262.9 s
Oct 24, 20262.9 s
Oct 31, 20263.0 s
Nov 7, 20263.0 s
Real-visitor tap response (INP)75th percentile, phones
276 ms128 msMay 23Nov 7259 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026155 ms
May 30, 2026155 ms
Jun 6, 2026160 ms
Jun 13, 2026174 ms
Jun 20, 2026171 ms
Jun 27, 2026156 ms
Jul 4, 2026158 ms
Jul 11, 2026153 ms
Jul 18, 2026153 ms
Jul 25, 2026162 ms
Aug 1, 2026166 ms
Aug 8, 2026164 ms
Aug 15, 2026165 ms
Aug 22, 2026155 ms
Aug 29, 2026146 ms
Sep 5, 2026157 ms
Sep 12, 2026154 ms
Sep 19, 2026156 ms
Sep 26, 2026145 ms
Oct 3, 2026152 ms
Oct 10, 2026154 ms
Oct 17, 2026172 ms
Oct 24, 2026202 ms
Oct 31, 2026236 ms
Nov 7, 2026259 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of womensecret.sa (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. womensecret.sa at 1.1 s1.1 s
  2. womensecret.sa at 2.2 s2.2 s
  3. womensecret.sa at 3.3 s3.3 s
  4. womensecret.sa at 4.4 s4.4 s
  5. womensecret.sa at 5.6 s5.6 s
  6. womensecret.sa at 6.7 s6.7 s
  7. womensecret.sa at 7.8 s7.8 s
  8. womensecret.sa at 8.9 s8.9 s

Speed

11 to fix49
  • Render-blocking requests

    1.6 s

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

  • Mobile performance score: 49

    49/100

    Your mobile performance score is 49. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 8.8 s

    A phone's processor spends 8.8 s on main-thread work while loading, 6.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Reduce unused JavaScript

    1.2 MB

    About 1.2 MB of JavaScript is downloaded but never used on this page.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Freshchat, Klaviyo and boostcommerce.io and others), adding 2.5 MB and 927 ms of main-thread time.

  • Use efficient cache lifetimes

    50 ms · 827 KiB

    11 files are served with short cache lifetimes, so returning visitors download them again (827 KiB).

  • Reduce unused CSS

    600 ms · 128 KiB

    About 128 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Improve image delivery

    500 ms · 201 KiB

    4 images could be 201 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.

  • Freshchat adds 468 ms

    468 ms

    Freshchat costs a phone 468 ms of main-thread work and 840 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Klaviyo adds 126 ms

    126 ms

    Klaviyo costs a phone 126 ms of main-thread work and 322 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • tamara.co adds 50 ms

    50 ms

    tamara.co costs a phone 50 ms of main-thread work and 815 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 205 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Minify CSS

    8 KiB

    8 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify JavaScript

    3 KiB

    3 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 16 ms

    16 ms

    Your server sent the HTML in 16 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.26

    0.26

    For real visitors the layout shifts by 0.26 (75th percentile). Good is under 0.1.

  • Time to Interactive: 25.9 s

    25.9 s

    The page becomes fully interactive after 25.9 s. Good is under 3.8 s.

  • Largest Contentful Paint: 5.4 s

    5.4 s

    Your largest element takes 5.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Total Blocking Time: 1.1 s

    1.1 s

    Scripts block taps and scrolling for 1.1 s in total while the page loads. Good is under 200 ms.

  • Speed Index: 6.3 s

    6.3 s

    Visually, the page fills in at 6.3 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 3.0 s

    3.0 s

    Real visitors wait 3.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 257 ms

    257 ms

    Real visitors wait 257 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 60% slower for real visitors

    +60%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 155 ms to 259 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 2.3 s

    2.3 s

    The first text or image appears after 2.3 s on a phone. Good is under 1.8 s.

4 checks passed
  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 763 ms

    763 ms

    Real visitors wait 763 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 17% faster for real visitors

    -17%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 3.6 s to 3.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.007

    0.007

    The layout barely moves while loading (CLS 0.007, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.7 MB in 284 requests

    4.7 MB

    Your homepage downloads 4.7 MB in 284 requests on a phone: scripts 2.5 MB (105), other files 1.0 MB (124) and images 601 KiB (21). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (48 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (51 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 1.3 g of CO₂ per visit

    1.32 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.32 g of CO₂e: 158.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 7287
  • 3 buttons without a name

    3 buttons have no accessible name, so screen readers announce just “button”.

  • Certain ARIA roles must be contained by particular parents (1 element)

    Certain ARIA roles must be contained by particular parents: 1 element on the page fails this check, rated critical by axe-core.

  • Elements must only use permitted ARIA attributes (2 elements)

    Elements must only use permitted ARIA attributes: 2 elements on the page fail this check, rated serious by axe-core.

  • 25 images without alt text

    25 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (8 elements)

    All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • Elements marked as presentational should be consistently ignored (1 element)

    Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h4 and h2 → h5), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 40 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 10 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9279
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is long (84 characters)

    Your title is 84 characters, so Google will cut it off around 60: “Women’secret Saudi Arabia | Lingerie, Bras, Sleepwear & Nightwear – Women'secret KSA”.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 306 internal links, 5 external

    The homepage links to 306 pages on womensecret.sa and 5 external pages.

5 checks passed
  • Meta description: 158 characters

    Your meta description is 158 characters: “Explore Women’secret Saudi Arabia official store. Shop lingerie, bras, underwear, sleepwear & loungewear with latest co…”.

  • Canonical URL set

    The canonical URL is https://www.womensecret.sa/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.womensecret.sa/sitemap.xml.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • llms.txt published

    The site publishes https://www.womensecret.sa/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 14 pages without a meta description

    https://www.womensecret.sa/collections/pyjamas-new-in, https://www.womensecret.sa/collections/new-in-nightdresses, https://www.womensecret.sa/collections/tops-bottoms-new-in, https://www.womensecret.sa/collections/new-in-bras, https://www.womensecret.sa/collections/new-in-panties and https://www.womensecret.sa/collections/new-in-accessories and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 pages without an H1

    https://www.womensecret.sa/collections/new-in, https://www.womensecret.sa/collections/pyjamas-new-in, https://www.womensecret.sa/collections/new-in-nightdresses, https://www.womensecret.sa/collections/tops-bottoms-new-in, https://www.womensecret.sa/collections/new-in-bras and https://www.womensecret.sa/collections/new-in-panties and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 120 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

4 to fixGoogle 7370
  • 1 broken image

    1 image failed to load on a phone, for example https://www.womensecret.sa/cdn/shop/files/Group_5114_2.jpg?v=1793867369&width=1.

  • 6 small tap targets

    6 of 27 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix86
  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Only about 119 words

    The homepage has only about 119 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Login / Register”.

  • 27 calls to action

    The homepage has 27 calls to action, for example “Buy 2 Get 1 Free”, “Buy 2 for SAR 179” and “Buy 2 Bras for 179”.

  • 1 short form

    A short form (0 fields at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Microsoft Clarity and Hotjar.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 15 cookies set on arrival

    15

    Opening the homepage sets 15 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 20 other companies contacted

    Loading the homepage contacts 20 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at womensecret.sa, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

No apps were seen in the code your storefront loads.

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

  • The footer still says © 2024.

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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This review found 44 issues on womensecret.sa, including 21 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
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