wraybros.co.uk website review

The page has 4,361 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Your mobile performance score is 76. Pages that score under 90 lose visitors before the first paint.

5 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.

About 25 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

4 files are served with short cache lifetimes, so returning visitors download them again (27 KiB).

1 long task block the main thread while loading, the longest for 55 ms. During a long task the page ignores taps.

4 third-party services load with your homepage (Shopify, Tawk.to and tncapp.com and others), adding 226 KiB and 1 ms of main-thread time.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 6.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Workwear, PPE, Janitorial and Cleaning Solutions for Busine…”.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 111 ms to 203 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

The page becomes fully interactive after 6.1 s. Good is under 3.8 s.

The first text or image appears after 1.8 s on a phone. Good is under 1.8 s.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 images further down the page (83 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.32 g of CO₂e: 37.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

20 elements hidden from screen readers can still receive keyboard focus.

5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

53 visible links have no text or label, so screen readers cannot say where they go.

1 tap target is too small or too close together to hit reliably with a finger.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

Your title is 70 characters, so Google will cut it off around 60: “Wray Bros | Professional Cleaning Supplies, Uniforms and Workwear | UK”.

2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 488 pages on wraybros.co.uk and 0 external pages.

https://www.wraybros.co.uk/pages/trade-credit-account, https://www.wraybros.co.uk/pages/delivery-returns, https://www.wraybros.co.uk/pages/contact-us, https://www.wraybros.co.uk/pages/cleaning-chemicals, https://www.wraybros.co.uk/collections/surface-cleaners and https://www.wraybros.co.uk/collections/bleach-disinfectant and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

https://www.wraybros.co.uk/pages/contact-us, https://www.wraybros.co.uk/collections/surface-cleaners, https://www.wraybros.co.uk/collections/washroom-cleaning-chemicals, https://www.wraybros.co.uk/collections/floor-cleaning-chemicals, https://www.wraybros.co.uk/collections/kitchen-cleaning-chemicals and https://www.wraybros.co.uk/collections/industrial-degreasers-heavy-duty-cleaners and 2 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 15 pages linked from your homepage (of 199 found) and read each the way a search engine does.

2 errors were logged to the browser console while the page loaded, for example “Identifier 'section' has already been declared”.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 2,142 words of visible text.

The page uses urgency cues (a countdown or limited-time wording).

Before a visitor clicks anything, the page loads Google Tag Manager and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 9 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.