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yesterart.com website review

Visit site (opens in a new tab)Reviewed 12 November 202624 issues · 72 checks

This review found 24 issues worth fixing on yesterart.com, 8 of them high impact, across 72 checks. The most urgent: 6,074 HTML elements. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of yesterart.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. yesterart.com at 0.4 s0.4 s
  2. yesterart.com at 0.8 s0.8 s
  3. yesterart.com at 1.1 s1.1 s
  4. yesterart.com at 1.5 s1.5 s
  5. yesterart.com at 1.9 s1.9 s
  6. yesterart.com at 2.3 s2.3 s
  7. yesterart.com at 2.6 s2.6 s
  8. yesterart.com at 3.0 s3.0 s

Speed

5 to fix75
  • 6,074 HTML elements

    The page has 6,074 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Mobile performance score: 75

    75/100

    Your mobile performance score is 75. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    650 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.

  • Improve image delivery

    416 KiB

    6 images could be 416 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Shopify adds 159 ms

    159 ms

    Shopify costs a phone 159 ms of main-thread work and 555 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    250 ms · 84 KiB

    4 files are served with short cache lifetimes, so returning visitors download them again (84 KiB).

  • Reduce unused JavaScript

    280 ms · 45 KiB

    About 45 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 280 ms faster on a phone.

  • 5 third-party services on the page

    5 third-party services load with your homepage (Shopify, Google CDN and JSDelivr CDN and others), adding 653 KiB and 253 ms of main-thread time.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 89 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    37 KiB

    About 37 KiB of CSS is downloaded but never applied on this page.

  • Minify CSS

    10 KiB

    10 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 1.5 s

    A phone's processor spends 1.5 s on main-thread work while loading, 595 ms of it running JavaScript. That is comfortably low.

  • Server response: 13 ms

    13 ms

    Your server sent the HTML in 13 ms, well inside Google's 600 ms guideline.

Core Web Vitals

2 to fix68
  • Largest Contentful Paint: 7.4 s

    7.4 s

    Your largest element takes 7.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Yester Art”.

  • Time to Interactive: 7.8 s

    7.8 s

    The page becomes fully interactive after 7.8 s. Good is under 3.8 s.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

4 checks passed
  • Speed Index: 3.2 s

    3.2 s

    Visually, the page fills in at 3.2 s (Speed Index), inside the 3.4 s “good” threshold.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.026

    0.026

    The layout barely moves while loading (CLS 0.026, good is under 0.1).

  • Total Blocking Time: 42 ms

    42 ms

    Scripts block the page for only 42 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix85
  • Page weight: 2.6 MB in 197 requests

    2.6 MB

    Your homepage downloads 2.6 MB in 197 requests on a phone: images 1.2 MB (15), other files 843 KiB (116) and scripts 408 KiB (46). Under 2 MB keeps phones on slow connections fast.

  • About 0.7 g of CO₂ per visit

    0.74 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.74 g of CO₂e: 88.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 8892
  • 362 images without alt text

    362 images have no alt text, which hurts accessibility and image search.

  • Links must have discernible text (10 elements)

    Links must have discernible text: 10 elements on the page fail this check, rated serious by axe-core.

  • 8 tap targets too small

    8 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (12 elements)

    All page content should be contained by landmarks: 12 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (2 elements).

1 checks passed
  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 5 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9276
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • Title is short (10 characters)

    Your title is only 10 characters: “Yester Art”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • One H1 headline

    Your <h1> is empty.

  • 411 internal links, 4 external

    The homepage links to 411 pages on yesterart.com and 4 external pages.

5 checks passed
  • Canonical URL set

    The canonical URL is https://yesterart.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://yesterart.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,148 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://yesterart.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 14 pages without a meta description

    https://yesterart.com/collections/all, https://yesterart.com/blogs/1-vintage-art-inspiration, https://yesterart.com/pages/456d5e7e-7eb3-4434-a24a-05726429170c, https://yesterart.com/pages/contact-us, https://yesterart.com/collections/artful-goods and https://yesterart.com/collections/digital-artwork-downloads and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://yesterart.com/collections/artful-goods has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 197 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9671
  • 10 broken images

    10 images failed to load on a phone, for example https://yesterart.com/.jpg.

  • 9 small tap targets

    9 of 33 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix92
  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 453 words of copy

    The homepage carries about 453 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop” and “Contact Us”.

  • 6 calls to action

    The homepage has 6 calls to action, for example “Shop”, “Contact Us” and “Join”.

  • 9 short forms

    9 short forms (2 fields at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 8 testimonial or review blocks and 1 trust badge.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

  • 6 cookies set on arrival

    6

    Opening the homepage sets 6 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 7 other companies contacted

    Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at yesterart.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

No apps were seen in the code your storefront loads.

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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What your $25 Growth Playbook adds

This review found 24 issues on yesterart.com, including 7 speed issues, 4 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
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  • Earned media and PR openings
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