youmadu.com website review

About 538 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 470 ms faster on a phone.

Your mobile performance score is 64. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (Shopify, Clarity and Google Tag Manager and others), adding 1.0 MB and 870 ms of main-thread time.

About 104 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

13 images could be 221 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 450 ms faster on a phone.

4 files block the first paint until they finish downloading. Deferring or inlining them could save about 400 ms.

A phone's processor spends 3.7 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Shopify costs a phone 315 ms of main-thread work and 450 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The page has 2,098 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

6 files are served with short cache lifetimes, so returning visitors download them again (141 KiB).

6 long tasks block the main thread while loading, the longest for 190 ms. During a long task the page ignores taps.

Polyfills for old browsers add 18 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 6.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 13.2 s. Good is under 3.8 s.

Visually, the page fills in at 5.2 s (Speed Index). Good is under 3.4 s.

Scripts block taps and scrolling for 294 ms in total while the page loads. Good is under 200 ms.

16 images have no width and height attributes, so the layout jumps as each one loads.

The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.9 MB in 280 requests on a phone: other files 1.1 MB (175), scripts 1.1 MB (65) and images 486 KiB (29). Under 2 MB keeps phones on slow connections fast.

VND07002_1_1cbc1608-d7cc-4060-b709-895545cd4daf.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 0.81 g of CO₂e: 97.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

1 element hidden from screen readers can still receive keyboard focus.

1 image has no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

2 visible links have no text or label, so screen readers cannot say where they go.

Structured data found (Organization, WebPage and WebSite) but with 2 problems, for example “Organization: logo is not an absolute URL ("//www.youmadu.com/cdn/shop/files/You_Madu_logo_-_wide.p…”.

The homepage links to 196 pages on youmadu.com and 4 external pages.

Your homepage links to /products/patchouli-essential-oil, /products/rosemary-essential-oil, /products/ginger-essential-oil, /products/avocado-oil-organic and /products/baobab-cold-pressed, which answer with an error. Visitors hit a dead end and search engines drop them.

/products/pepermunt-essentiele-olie, /products/frankincense-essentiele-olie-wierrook, /products/citroen-eucalyptus-essentiele-olie, /products/bergamot-essentiele-olie, /products/lavendel-essentiele-olie and /products/tea-tree-olie declare the homepage as their canonical URL, which tells Google they are copies of the homepage and keeps them out of search results. A site-wide template setting usually causes this.

/, /products/pepermunt-essentiele-olie, /products/frankincense-essentiele-olie-wierrook, /products/citroen-eucalyptus-essentiele-olie, /products/bergamot-essentiele-olie and /products/lavendel-essentiele-olie and 1 other all use the title “You Madu | Natural Skin Care with effective ingredients”. Search engines can't tell which page to show for a search, so each competes with the others.

/products/pepermunt-essentiele-olie, /products/frankincense-essentiele-olie-wierrook, /products/citroen-eucalyptus-essentiele-olie, /products/bergamot-essentiele-olie, /products/lavendel-essentiele-olie and /products/tea-tree-olie use the same meta description. A description written for each page earns more clicks.

We fetched 15 pages linked from your homepage (of 96 found) and read each the way a search engine does.

4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 403 ()”.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage shows no opening hours. If customers visit or call, show when.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 765 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Microsoft Clarity, Pinterest Tag and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 13 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.