zapakasa.com website review

20 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.9 s.

A phone's processor spends 5.0 s on main-thread work while loading, 821 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

The page has 3,340 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

37 images could be 2.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 200 ms faster on a phone.

Your mobile performance score is 65. Pages that score under 90 lose visitors before the first paint.

16 files are served with short cache lifetimes, so returning visitors download them again (449 KiB).

About 258 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

8 third-party services load with your homepage (cloudfront.net, omnisnippet1.com and bxtag.com and others), adding 1.3 MB and 226 ms of main-thread time.

cloudfront.net costs a phone 107 ms of main-thread work and 817 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 48 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

Polyfills for old browsers add 75 KiB JavaScript that modern phones do not need.

3 long tasks block the main thread while loading, the longest for 74 ms. During a long task the page ignores taps.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 9.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “ZAPAKA SA”.

The page becomes fully interactive after 12.5 s. Good is under 3.8 s.

Visually, the page fills in at 7.7 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 2.3 s on a phone. Good is under 1.8 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 110 ms to 104 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.1 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 6.0 MB in 339 requests on a phone: images 3.8 MB (50), other files 1.1 MB (188) and scripts 777 KiB (60). Under 2 MB keeps phones on slow connections fast.

ZPKSA-1296X1000-1.gif weighs 649 KiB. On a phone connection a single image that size takes seconds.

7 images are downloaded at several times the size a phone draws them, for example ZPKSA-1296X1000-1.gif at 1,296 px wide, shown at 390 px. Resized copies would save about 501 KiB.

3 images (1.1 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

ZPKSA-1296X1000-1.gif is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 1.71 g of CO₂e: 205.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 elements use ARIA attributes their role does not allow, which confuses screen readers.

Certain ARIA roles must contain particular children: 2 elements on the page fail this check, rated critical by axe-core.

ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

11 elements hidden from screen readers can still receive keyboard focus.

5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Interactive controls must not be nested: 4 elements on the page fail this check, rated serious by axe-core.

ARIA input fields must have an accessible name: 3 elements on the page fail this check, rated serious by axe-core.

autocomplete attribute must be used correctly: 1 element on the page fails this check, rated serious by axe-core.

1 tap target is too small or too close together to hit reliably with a finger.

All page content should be contained by landmarks: 9 elements on the page fail this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

2 form fields have no label, so screen readers announce an empty box and autofill guesses.

Elements marked as presentational should be consistently ignored: 2 elements on the page fail this check, rated minor by axe-core.

Headings skip levels (h1 → h3, h2 → h5 and h3 → h5), which makes the page harder to scan with a screen reader.

Your meta description is 238 characters; Google truncates after about 160, so the end of your pitch is cut.

1 link has no real href, so search engines can't follow it.

Your <h1> is empty.

The homepage links to 144 pages on zapakasa.com and 12 external pages.

https://www.zapakasa.com/collections/new-in, https://www.zapakasa.com/collections/mother-of-bride-dresses, https://www.zapakasa.com/collections/office-party, https://www.zapakasa.com/collections/party, https://www.zapakasa.com/collections/accessories and https://www.zapakasa.com/collections/business-suits have no meta description, so Google writes the search snippet from whatever text it finds.

https://www.zapakasa.com/collections/prom-dresses, https://www.zapakasa.com/collections/formal-dress, https://www.zapakasa.com/collections/wedding-dress, https://www.zapakasa.com/collections/mother-of-bride-dresses, https://www.zapakasa.com/collections/wedding-guest-dresses and https://www.zapakasa.com/collections/office-party and 2 others have no <h1> headline, so visitors and search engines get no clear main topic.

https://www.zapakasa.com/collections/business-suits and https://www.zapakasa.com/products/silver-mermaid-satin-long-mother-of-the-bride-dress-with-pockets have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

https://www.zapakasa.com/collections/party, https://www.zapakasa.com/products/sparkly-2-piece-black-sequins-women-prom-suits-with-feathers and https://www.zapakasa.com/products/silver-mermaid-satin-long-mother-of-the-bride-dress-with-pockets took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 91 found) and read each the way a search engine does.

19 of 71 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://dkov91l6wait7.cloudfront.net/intl-tel-input/intlTelInput.css' from origin 'https:/…”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 563 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Pinterest Tag (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 16 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 33 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.