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zeffy.com website review

Visit site (opens in a new tab)Reviewed 12 October 202637 issues · 85 checks

This review found 37 issues worth fixing on zeffy.com, 16 of them high impact, across 85 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.0 s2.7 sApr 18Oct 32.8 s
Show as table
DateReal-visitor load time (LCP)
Apr 18, 20262.8 s
Apr 25, 20262.7 s
May 2, 20262.7 s
May 9, 20262.8 s
May 16, 20262.8 s
May 23, 20262.9 s
May 30, 20262.9 s
Jun 6, 20262.9 s
Jun 13, 20262.9 s
Jun 20, 20262.9 s
Jun 27, 20262.9 s
Jul 4, 20262.9 s
Jul 11, 20263.0 s
Jul 18, 20263.0 s
Jul 25, 20262.9 s
Aug 1, 20262.9 s
Aug 8, 20262.9 s
Aug 15, 20262.9 s
Aug 22, 20262.9 s
Aug 29, 20262.9 s
Sep 5, 20262.8 s
Sep 12, 20262.8 s
Sep 19, 20262.8 s
Sep 26, 20262.8 s
Oct 3, 20262.8 s
Real-visitor tap response (INP)75th percentile, phones
292 ms230 msApr 18Oct 3237 ms
Show as table
DateReal-visitor tap response (INP)
Apr 18, 2026254 ms
Apr 25, 2026255 ms
May 2, 2026254 ms
May 9, 2026254 ms
May 16, 2026255 ms
May 23, 2026254 ms
May 30, 2026256 ms
Jun 6, 2026260 ms
Jun 13, 2026260 ms
Jun 20, 2026261 ms
Jun 27, 2026262 ms
Jul 4, 2026271 ms
Jul 11, 2026280 ms
Jul 18, 2026285 ms
Jul 25, 2026279 ms
Aug 1, 2026266 ms
Aug 8, 2026254 ms
Aug 15, 2026246 ms
Aug 22, 2026245 ms
Aug 29, 2026245 ms
Sep 5, 2026243 ms
Sep 12, 2026240 ms
Sep 19, 2026238 ms
Sep 26, 2026237 ms
Oct 3, 2026237 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of zeffy.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. zeffy.com at 0.9 s0.9 s
  2. zeffy.com at 1.9 s1.9 s
  3. zeffy.com at 2.8 s2.8 s
  4. zeffy.com at 3.7 s3.7 s
  5. zeffy.com at 4.7 s4.7 s
  6. zeffy.com at 5.6 s5.6 s
  7. zeffy.com at 6.5 s6.5 s
  8. zeffy.com at 7.4 s7.4 s

Speed

16 to fix29
  • Reduce unused JavaScript

    2.5 s · 1.7 MB

    About 1.7 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.5 s faster on a phone.

  • Reduce unused CSS

    1.2 s · 210 KiB

    About 210 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.2 s faster on a phone.

  • Render-blocking requests

    1.3 s

    4 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.3 s.

  • Mobile performance score: 29

    29/100

    Your mobile performance score is 29 (desktop: 53). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 9.7 s

    A phone's processor spends 9.7 s on main-thread work while loading, 5.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 3,735 HTML elements

    The page has 3,735 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Use efficient cache lifetimes

    950 ms · 13.9 MB

    79 files are served with short cache lifetimes, so returning visitors download them again (13.9 MB).

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Wistia and website-files.com and others), adding 18.0 MB and 3.2 s of main-thread time.

  • website-files.com adds 572 ms

    572 ms

    website-files.com costs a phone 572 ms of main-thread work and 14.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 621 ms

    621 ms

    Google Tag Manager costs a phone 621 ms of main-thread work and 740 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Wistia adds 613 ms

    613 ms

    Wistia costs a phone 613 ms of main-thread work and 671 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 498 ms. During a long task the page ignores taps.

  • forethought.ai adds 398 ms

    398 ms

    forethought.ai costs a phone 398 ms of main-thread work and 931 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    300 ms · 170 KiB

    7 images could be 170 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

  • intellimize.co adds 351 ms

    351 ms

    intellimize.co costs a phone 351 ms of main-thread work and 89 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Duplicated JavaScript

    300 ms · 57 KiB

    57 KiB JavaScript is shipped twice across bundles. Google estimates it would make the page about 300 ms faster on a phone.

  • Legacy JavaScript

    150 ms · 85 KiB

    Polyfills for old browsers add 85 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 9 ms

    9 ms

    Your server sent the HTML in 9 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 14.6 s

    14.6 s

    Your largest element takes 14.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “All-in-one fundraising platform with zero fees.”.

  • Time to Interactive: 39.2 s

    39.2 s

    The page becomes fully interactive after 39.2 s. Good is under 3.8 s.

  • Speed Index: 12.2 s

    12.2 s

    Visually, the page fills in at 12.2 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 5.5 s

    5.5 s

    The first text or image appears after 5.5 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 1.8 s

    1.8 s

    Scripts block taps and scrolling for 1.8 s in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 3.1 s

    3.1 s

    Real visitors wait 3.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 225 ms

    225 ms

    Real visitors wait 225 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 2.8 s

    2.8 s

    Real visitors see the first content after 2.8 s (75th percentile). Good is under 1.8 s.

  • 8 images without width and height

    8 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -7%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 254 ms to 237 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 2.8 s to 2.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user CLS: 0.04

    0.04

    For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 789 ms

    789 ms

    Real visitors wait 789 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.017

    0.017

    The layout barely moves while loading (CLS 0.017, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 18.8 MB in 274 requests

    18.8 MB

    Your homepage downloads 18.8 MB in 274 requests on a phone: media 13.0 MB (25), scripts 3.8 MB (89) and other files 1.0 MB (78). Under 2 MB keeps phones on slow connections fast.

  • About 5.3 g of CO₂ per visit

    5.33 g

    By the Sustainable Web Design model, a visit to your homepage emits about 5.33 g of CO₂e: 639.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9794
  • 16 text elements with low contrast

    16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (62 elements)

    All page content should be contained by landmarks: 62 elements on the page fail this check, rated moderate by axe-core.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h6), which makes the page harder to scan with a screen reader.

1 checks passed
  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 2 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10095
  • 4 H1 headlines

    There are 4 <h1> headlines (“All-in-one fundraising platform with zero fees.”, “All-in-one fundraising platform with zero fees.” and “All-in-one fundraising platform with zero fees.”). One clear main headline is easier for people and search engines.

  • 157 internal links, 13 external

    The homepage links to 157 pages on zeffy.com and 13 external pages.

7 checks passed
  • Meta description: 158 characters

    Your meta description is 158 characters: “Donations, events, memberships, auctions, email and a full donor CRM, on one fundraising platform. Every feature includ…”.

  • Title: 51 characters

    Your title is a healthy 51 characters: “Zeffy | Free, All-in-One Fundraising Software + CRM”.

  • Canonical URL set

    The canonical URL is https://www.zeffy.com/.

  • Structured data in place

    Structured data found: Organization and SoftwareApplication.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.zeffy.com/next-sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,629 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 68 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

4 to fixGoogle 7370
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=136018153&tm=gtm002&Ver=2&mid=db64695a-f8f6-41d8-97a0-472916bdc44e&bo=1&sid=5e124d40c5f811f1a0e1ab73dfdf1ceb&vid=5e127630c5f811f19963794f91054419&vids=1&msclkid=N&pi=9.

  • 2 small tap targets

    2 of 9 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix93
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • About 960 words of copy

    The homepage carries about 960 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Sign up for free” and “Start fundraising - it's free forever!”.

  • 27 calls to action

    The homepage has 27 calls to action, for example “$0 Pricing”, “Watch a demo” and “Sign up for free”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 21 testimonial or review blocks, 4 customer or partner logos and 2 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager, Meta Pixel, Microsoft Clarity, Amplitude and Cloudflare Web Analytics.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

  • 9 trackers load before any consent

    9

    Before a visitor clicks anything, the page loads Amplitude, Google Ads, Google Analytics, Google Tag Manager and HubSpot and 4 mores (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 23 cookies set on arrival

    23

    Opening the homepage sets 23 cookies (measured from a US location before any click).

  • 61 other companies contacted

    Loading the homepage contacts 61 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at zeffy.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
Webflow
Analytics
Google Tag Manager | Amplitude | Microsoft Clarity

Upkeep, stack, hiring and company data from programmable.info

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