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zuca.com website review

Visit site (opens in a new tab)Reviewed 9 November 202633 issues · 83 checks

This review found 33 issues worth fixing on zuca.com, 10 of them high impact, across 83 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.8 s1.1 sMay 23Nov 71.2 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.7 s
May 30, 20261.7 s
Jun 6, 20261.7 s
Jun 13, 20261.7 s
Jun 20, 20261.7 s
Jun 27, 20261.7 s
Jul 4, 20261.7 s
Jul 11, 20261.8 s
Jul 18, 20261.7 s
Jul 25, 20261.7 s
Aug 1, 20261.7 s
Aug 8, 20261.7 s
Aug 15, 20261.7 s
Aug 22, 20261.7 s
Aug 29, 20261.7 s
Sep 5, 20261.5 s
Sep 12, 20261.5 s
Sep 19, 20261.5 s
Sep 26, 20261.4 s
Oct 3, 20261.4 s
Oct 10, 20261.3 s
Oct 17, 20261.2 s
Oct 24, 20261.2 s
Oct 31, 20261.2 s
Nov 7, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
212 ms137 msMay 23Nov 7171 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026158 ms
May 30, 2026162 ms
Jun 6, 2026162 ms
Jun 13, 2026163 ms
Jun 20, 2026169 ms
Jun 27, 2026171 ms
Jul 4, 2026179 ms
Jul 11, 2026180 ms
Jul 18, 2026187 ms
Jul 25, 2026195 ms
Aug 1, 2026203 ms
Aug 8, 2026202 ms
Aug 15, 2026202 ms
Aug 22, 2026194 ms
Aug 29, 2026183 ms
Sep 5, 2026154 ms
Sep 12, 2026150 ms
Sep 19, 2026146 ms
Sep 26, 2026146 ms
Oct 3, 2026150 ms
Oct 10, 2026155 ms
Oct 17, 2026164 ms
Oct 24, 2026171 ms
Oct 31, 2026170 ms
Nov 7, 2026171 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of zuca.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. zuca.com at 0.4 s0.4 s
  2. zuca.com at 0.9 s0.9 s
  3. zuca.com at 1.3 s1.3 s
  4. zuca.com at 1.7 s1.7 s
  5. zuca.com at 2.1 s2.1 s
  6. zuca.com at 2.6 s2.6 s
  7. zuca.com at 3.0 s3.0 s
  8. zuca.com at 3.4 s3.4 s

Speed

12 to fix66
  • Reduce unused JavaScript

    1.4 s · 1,008 KiB

    About 1,008 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.

  • Main-thread work: 5.3 s

    A phone's processor spends 5.3 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Improve image delivery

    750 ms · 685 KiB

    17 images could be 685 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 750 ms faster on a phone.

  • Use efficient cache lifetimes

    550 ms · 724 KiB

    16 files are served with short cache lifetimes, so returning visitors download them again (724 KiB).

  • 8 third-party services on the page

    8 third-party services load with your homepage (route.com, Shopify and ContentSquare and others), adding 2.2 MB and 834 ms of main-thread time.

  • Mobile performance score: 66

    66/100

    Your mobile performance score is 66. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    900 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.

  • Shopify adds 197 ms

    197 ms

    Shopify costs a phone 197 ms of main-thread work and 963 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • route.com adds 236 ms

    236 ms

    route.com costs a phone 236 ms of main-thread work and 542 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 7 long tasks on the main thread

    7 long tasks block the main thread while loading, the longest for 281 ms. During a long task the page ignores taps.

  • 2,633 HTML elements

    The page has 2,633 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Google CDN adds 150 ms

    150 ms

    Google CDN costs a phone 150 ms of main-thread work and 334 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    270 ms · 73 KiB

    About 73 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 270 ms faster on a phone.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    29 KiB

    Polyfills for old browsers add 29 KiB JavaScript that modern phones do not need.

  • Minify CSS

    11 KiB

    11 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 11 ms

    11 ms

    Your server sent the HTML in 11 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Largest Contentful Paint: 12.5 s

    12.5 s

    Your largest element takes 12.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 25.2 s

    25.2 s

    The page becomes fully interactive after 25.2 s. Good is under 3.8 s.

  • Speed Index: 4.3 s

    4.3 s

    Visually, the page fills in at 4.3 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.1 s

    2.1 s

    The first text or image appears after 2.1 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 253 ms

    253 ms

    Scripts block taps and scrolling for 253 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    +7%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 158 ms to 171 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 129 ms

    129 ms

    Real visitors wait 129 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.04

    0.04

    For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 506 ms

    506 ms

    Real visitors wait 506 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 27% faster for real visitors

    -27%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.033

    0.033

    The layout barely moves while loading (CLS 0.033, good is under 0.1).

Images and page weight

2 to fix69
  • Page weight: 6.4 MB in 364 requests

    6.4 MB

    Your homepage downloads 6.4 MB in 364 requests on a phone: images 2.9 MB (53), scripts 2.1 MB (139) and other files 941 KiB (143). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    BLACK_FRIDAY_FAREWELL_-FINAL_MOBILE_40.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 4 images below the first screen load straight away

    4 images further down the page (130 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.8 g of CO₂ per visit

    1.82 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.82 g of CO₂e: 218.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 8993
  • 3 buttons without a name

    3 buttons have no accessible name, so screen readers announce just “button”.

  • 7 tap targets too small

    7 tap targets are too small or too close together to hit reliably with a finger.

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

2 checks passed
  • Every image has alt text

    All 114 images in the HTML carry an alt attribute.

  • 52 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9286
  • Title is long (68 characters)

    Your title is 68 characters, so Google will cut it off around 60: “ZÜCA® Bags, Carts & Accessories | Shop 30% OFF SITEWIDE Legacy Sale!”.

  • Meta description is long (189 characters)

    Your meta description is 189 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 252 internal links, 17 external

    The homepage links to 252 pages on zuca.com and 17 external pages.

6 checks passed
  • One H1 headline

    Your main headline reads: “ZUCA”.

  • Canonical URL set

    The canonical URL is https://zuca.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://zuca.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://zuca.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,450 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 81 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    6 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 6 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 6 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 3 small tap targets

    3 of 12 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_SOCKET_NOT_CONNECTED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 2 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 720 words of copy

    The homepage carries about 720 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

2 checks passed
  • 15 calls to action

    The homepage has 15 calls to action, for example “Shop All”, “Contact Support” and “Shop A to ZÜCA”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 18 cookies set on arrival

    18

    Opening the homepage sets 18 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 43 other companies contacted

    Loading the homepage contacts 43 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at zuca.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 16 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Consentmo Gdpr · Cozy Antitheft · Sc Easy Redirects · Seguno Popups · Contentsquare Analytics · Judge Me Reviews · Ta Labels Badges · Eg Auto Add To Cart · Announcement Bar Maker By Apphero · Gdpr Backpack · Essential Post Purchase Upsell · Restockrocket · slpht.com · govx.com · postscript.io · route.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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