Aescape tells consumers it is at "150+ locations nationwide" and tells partners that joining the Network makes their location "bookable on aescape.com, the app, and location finder, so Network consumers can discover and book you directly". But the location finder lives in a Flutter app at app.aescape.com, and every URL there, /locations and /map included, returns the same empty shell titled "Aescape". There is not one location, city or address in the HTML, and the 37-page www sitemap has no location pages. Someone searching "robot massage near me", "Aescape Miami" or "massage at Equinox Hudson Yards" finds nothing from Aescape. Restore Hyper Wellness, by contrast, lists 206 studio pages. Aescape is hiring a Client Success Specialist to drive local demand and keep "each location's listings accurate", and a B2B marketer to build "customized microsites".
First action
Export the location list from the app and publish pages for the ten busiest locations.
How to measure it
Monthly bookings starting on a location page
- Now
- –
- Target
- 1,500
- By
- 90 days
Steps
Export the data
Location name, partner, address, hours, sessions and booking link for every site.
Senior Backend Engineer, Booking Integrations 2 days
Design the template
Location page and city page, with booking deep links into the app.
Web Developer 3 days
Publish the first ten
Busiest locations first; LocalBusiness structured data on each.
Web Developer 1 week
Add the sitemap
A locations sitemap submitted in Search Console.
Web Developer 1 day
Roll out all locations
Generated from the same data, refreshed nightly.
Senior Backend Engineer, Booking Integrations 2 weeks
Link listings
Google Business Profile and partner websites point to the page.
Client Success Specialist 2 weeks
Give partners the link
A ready-made page and QR code for each partner to promote.
Commercial Marketing Manager (B2B) 1 week
Measure
Search impressions, page visits and bookings by location.
Growth Marketing Manager monthly
Why it works
Build a server-rendered page for every location on www.aescape.com (/locations/<city>/<partner-location>) from the same data the app uses: partner name, address, hours, sessions offered (Brady Protocol, Equinox sessions), price from, photos, reviews, and a "Book now" deep link into the app. Add a city page per metro, LocalBusiness structured data and a locations sitemap. Each partner gets a shareable page to promote, and the Client Success team links it from Google Business Profiles.
Local search is where first-time guests start. Indexed location pages turn the 150-plus partner sites into 150-plus search entry points, deliver the discovery promised to Network partners, and give sales a proof point ("your location page brought N bookings").
Ready to use
ChecklistLocation page launch list
[ ] Location data export (name, partner, address, hours, sessions, booking link) [ ] /locations/<city>/<location> template, server-rendered [ ] City pages for each metro [ ] LocalBusiness structured data [ ] Locations sitemap in Search Console [ ] Google Business Profile links updated [ ] Partner share link and QR code [ ] Bookings tracked by location page
Risks and how to handle them
Partner details change
Generate pages from the live location data, not by hand.
Thin, duplicate pages
Give each page local details: partner amenities, sessions offered, reviews.
Evidence
- Your websiteLocation finder (checked October 23, 2026): app.aescape.com is a Flutter web app. /locations, /map, /robots.txt and /sitemap.xml all return the same app shell, titled "Aescape" with the description "Your Journey. Your Aescape.", and no location names, addresses or cities in the HTML. The www sitemap has 37 URLs and none is a location or city page.Source
- Your websiteHomepage: "Find us at 150+ locations nationwide, from wellness centers to the gyms and spas you already frequent"; "Find a location. You can search by city, ZIP code or partner name"; "200K+ sessions delivered. 95% rated excellent."; the Brady Protocol, "a targeted 30-minute recovery session co-developed by Tom Brady and Aescape". Location and booking links go to app.aescape.com.Source
- Your websiteFor business page: "Aescape turns square footage into profit center"; "A single Aescape footprint can become the highest earning square footage in your building", sited in rooms from a storage room to an ATM vestibule. The opt-in Network promises "Your location becomes bookable on aescape.com, the app, and location finder, so Network consumers can discover and book you directly", plus demand generation, lifecycle programs, pricing and yield. Stats: "150+ Partner locations coast to coast", "200k+ Sessions delivered", "90% Improvement towards recovery goal", "95%+ Member CSAT".Source
- HiringClient Success Specialist (Miami, posted October 6, 2026): "Drive session volume and utilization at partner locations"; "call and follow up with first-time guests and leads to book return sessions and convert them into members"; "Build referral relationships with nearby ancillary businesses (gyms, run clubs, studios, med-spas, hotels)"; "Own local reputation: request and respond to reviews on Google, Yelp, BBB, and similar sites, and keep each location's listings accurate and active"; hit "per-location targets for session volume, membership conversions, and new-guest acquisition".Source
- Competitor researchRestore Hyper Wellness lists 206 individual studio pages in its sitemap (for example /locations/al-birmingham-mt-brook-al001) and a "Store Locator | Find a Studio Near You" page. WellnessSpace Brands (HydroMassage) sells "Premium Recovery That Runs Itself" to gyms and claims "500+ Million" sessions and "50+ Countries".Source
- HiringCommercial Marketing Manager (B2B) (NYC, posted September 11, 2026), on the Revenue team: "this is not a traditional marketing role"; it builds "high-volume sales enablement materials including email sequences, tactical content, customized microsites, and case studies", owns "pre-event outreach, on-site lead capture strategy, and post-event nurture", oversees the CRM, and is measured on lead volume, nurture and "Pipeline contribution". Bonus experience: "hardware, wellness, commercial real estate, hospitality, or channel/reseller sales motions".Source