Cyclaa's launch plan depends on supply first: "50+ elite mechanics onboarded before first rider downloads". The Head of Operations being hired will "Own the end-to-end funnel for mechanic supply, from first contact to a first completed job". Today that funnel starts with an email link. A mechanic who taps "Apply as a Mechanic" on a phone gets a blank email, with no questions about certification, e-bike skills, neighbourhood or availability, and no way for Cyclaa to count drop-off.
First action
Put up a one-page form and swap the email link for it.
How to measure it
Mechanics onboarded before launch
- Now
- –
- Target
- 50
- By
- launch
Steps
Write the questions
Skills, certifications, neighbourhoods, hours, tools.
Head of Operations 1 day
Build the page
Form with automatic reply and stage tracking.
Chief Technology Officer 2 days
Swap the links
Every "Apply as a Mechanic" and "Become a Mechanic" button.
Chief Technology Officer 1 hour
Set the skills check
A bookable slot with the Lead Mechanic.
Lead Mechanic 2 days
Post the link
Bike co-ops, mechanic groups, shop staff, trade schools.
Head of Operations 1 week
Review the funnel
Drop-off by stage each week.
Head of Operations weekly
Fill gaps
Recruit for missing neighbourhoods and e-bike skills.
Head of Operations ongoing
Why it works
Build a short mechanic application page: name, phone, neighbourhoods covered, certifications (the same ones the Lead Mechanic post asks for), e-bike and hydraulic brake skills, own tools and van, hours available, and a slot to book a skills check. Send an automatic reply with next steps and the pay model (80% kept, wholesale parts, insurance). Track each stage (applied, screened, skills check, onboarded, first job) in one sheet, and post the link in NYC mechanic groups, bike co-ops and shop staff networks.
Supply is the bottleneck in every local marketplace launch. A form that qualifies mechanics up front saves the new operations lead hours of email and shows exactly where the 50 will come from.
Ready to use
ChecklistMechanic application form
[ ] Name, phone, email [ ] Neighbourhoods you can cover (Williamsburg, Park Slope, DUMBO, other) [ ] Years of professional repair [ ] Certification and year [ ] E-bike, hydraulic brakes, electronic shifting, wheel building [ ] Own tools / vehicle [ ] Hours available per week [ ] Book a skills check [ ] Automatic reply with pay model and next steps
Risks and how to handle them
Applicants without real experience
Use the skills check before any job.
Too few e-bike mechanics
Add an e-bike question and recruit from e-bike shops directly.
Evidence
- Your websiteHomepage roadmap: "Q4 2026 · Seed $3M", "NYC Launch — The Brooklyn Triangle: Williamsburg → Park Slope → DUMBO. 50+ elite mechanics onboarded before first rider downloads. Booking, payments, basic community. Target: 25K users, $400K revenue from the marketplace."Source
- Your websiteMechanics section "Earn more. Work free.": "80% You Keep", "Cyclaa mechanics earn 2–3x more per hour than shop employees", own hours and service radius, "Wholesale parts pricing, training, insurance". The "Apply as a Mechanic" button is a plain email link; there is no application form for mechanics.Source
- HiringCareers page, three open roles in New York: a Head of Operations to "Build and scale the mechanic network: recruiting, verification, onboarding, and training" and "Own the end-to-end funnel for mechanic supply, from first contact to a first completed job", plus "the playbook for launching new neighborhoods and cities"; a Lead Mechanic to lead "the mechanic team on the Brooklyn launch", train the network and plan "multi-day events at client sites"; and a Chief Technology Officer for booking, matching, real-time GPS tracking and Stripe Connect payouts.Source