Revnu growth playbook

Replace the clock with a milestone. The trial runs until the first prospect reply (or seven days, whichever comes first), and the card is charged at that moment, with a Slack or iMessage note: "Your first reply just came in. Pro continues at $99 a month." Cap trial sending and use only the founder's own inbox, so a longer trial costs little. Show a day-by-day timeline on /pricing, /docs/free-trial and in the first plan message (today: plan and first leads; after your yes: first emails in the next weekday window; days 2 to 5: first replies), so the founder knows when to expect proof. Test it against the 24-hour offer on trial-to-paid and 60-day retention.

Founders pay for replies and meetings, not drafts. Asking for the card at the moment of proof turns the end of the trial into the best reason to pay instead of an interruption. Pro's own limit of 50 emails a day per inbox caps the cost of a longer trial, and a trial that ends on a reply lowers early churn because the buyer has already seen it work.

[ ] Baseline: % of trials ending before first reply, by offer and weekday
[ ] Trial rule: first prospect reply or 7 days, whichever comes first
[ ] Own inbox only, send cap during trial
[ ] Card asked or charged on the first reply event
[ ] Slack/iMessage note with the reply and the price
[ ] Day-by-day timeline on /pricing and /docs/free-trial
[ ] 50/50 split against the 24-hour trial
[ ] Compare trial-to-paid and 60-day retention

• Free riders take one reply and leave

  Charge at the reply, cap trial sends and allow one trial per customer, as the terms already say.

• Some markets reply slowly and hit the seven-day cap

  Show the founder the sends and opens so far, and offer the earn-days extension for connecting LinkedIn or a blog.

• Your websiteFree-trial docs list seven offers: a standard card trial "Free for 24 hours" (some offers 48 hours or 3 days); an earn-days trial "First day free, plus up to 3 more" for connecting an inbox, LinkedIn or a blog; a one-day no-card trial; a one-day pause-for-card trial that pauses about five minutes after the first result or 30 minutes in; a three-day assistant sign-up; a paid start with no trial; and invite links worth 7, 14 or 30 days or 12 months. "First results" means saved leads, a written blog post or a drafted email.Source
• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source
• Your websiteRevnu's "Is Revnu worth it?" post: outreach "Replies arrive in days" and can start the same day on the customer's own inbox, while inboxes Revnu buys need days to warm up; "Search pages take weeks to rank, then keep paying"; B2B is the strongest fit, and local and professional services with a real ticket size are described as a good fit.Source
• Your websiteFirst-day guide: the customer connects a mailbox and approves the first sequence; approved emails go out "8am to 5pm on weekdays in each prospect's own time zone"; inboxes Revnu buys "start slowly and warm up over days to weeks"; "Replies to prospects always wait" for approval.Source
• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source

Choose one public offer (the reply-based trial from idea 1 if it wins) and print it everywhere a founder decides: the pricing card, the homepage button and the sign-up page, for example "Free until your first reply, then $99 a month". Keep invite links and the YC deal as named exceptions and retire the other variants once the test ends. Rewrite /docs/free-trial around the one offer.

A visible, specific offer removes the last question before sign-up, and one offer makes conversion data clean enough to act on.

• Losing a variant that converted well for one channel

  Keep it as a named invite link for that channel.

• Your websiteFree-trial docs list seven offers: a standard card trial "Free for 24 hours" (some offers 48 hours or 3 days); an earn-days trial "First day free, plus up to 3 more" for connecting an inbox, LinkedIn or a blog; a one-day no-card trial; a one-day pause-for-card trial that pauses about five minutes after the first result or 30 minutes in; a three-day assistant sign-up; a paid start with no trial; and invite links worth 7, 14 or 30 days or 12 months. "First results" means saved leads, a written blog post or a drafted email.Source
• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source
• Competitor researchArtisan's homepage: Artisan "automates your outbound with an all-in-one, AI-first platform powered by AI employees", led by Ava, an AI BDR that finds leads, sends outreach, handles replies and books meetings; the homepage lists no prices.See the research Source

Add a "from" price and what drives it (channels, ad accounts, regions tracked) to the Managed card, with one example team. Keep the call for custom quotes, but let founders self-qualify before booking. Use the same figure in the upgrade box in Settings.

A visible anchor filters calls that will never close, makes Pro look like the obvious start, and lets the comparison pages compare like with like.

• Fewer calls booked

  Judge on closed revenue, not call volume.

• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source
• Your websitePlans docs: Pro has "A generous daily allowance, reset at midnight UTC" and messages are always answered; to move to Managed, the customer presses Contact Us in the Get a Growth Engineer box in Settings > Account or emails support.Source
• Your websiteRevnu vs Artisan comparison: "Published July 3, 2026", yet it cites October 2026 pricing and guide details; it puts Artisan's paid plans "starting around $250 a month, priced in credits"; Revnu's side of the page has no outcome data.Source

Give every comparison page an "updated" date and a "rival prices checked on" line, and add a small proof box with the two measured customer results. Point a Revnu watch at each compared rival's pricing page, so a price change flags the matching comparison for an update the same day.

Comparison readers are close to buying and wary of vendor pages; dated facts and real outcomes earn trust, and fresh dates help search engines and AI answers prefer the page.

• Outdated rival claims

  Cite the rival's own page and date each claim.

• Your websiteRevnu vs Artisan comparison: "Published July 3, 2026", yet it cites October 2026 pricing and guide details; it puts Artisan's paid plans "starting around $250 a month, priced in credits"; Revnu's side of the page has no outcome data.Source
• Your websiteSitemap (587 URLs, checked November 10, 2026): /docs 224, /workflows 61, /blog 54, /grow 49, /comparisons 34, /tools 25, /solutions 23, /for 20, /find 19, /watches 19, /use-cases 13, /agents 8; the /grow pages include plumbing, roofing, dental, salon, restaurant, med spa and chiropractor businesses; agency pages at /for/agencies, /solutions/agency-delivery and /grow/marketing-agency; only two customer stories; no language or country versions.Source
• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source
• Your websiteWatches: Revnu checks a competitor's pricing page once a day by default (or as often as every 5 minutes), ignores layout-only edits, reports old and new prices and can draft an alternatives page or switching email for review; there are 19 watch pages.Source

Create and complete Revnu's own profiles on G2 and Product Hunt, ask the two published customers and every founder who passes their first month for a short review, and link the profiles from the homepage and pricing page. Check the site's Organization markup links to the LinkedIn, X, GitHub and YC profiles so search engines and AI answers tie the name to the right company.

A distinctive review profile is the cheapest way to separate a short, confusable brand name from its lookalikes, and reviews are the social proof the site currently lacks.

• Early critical reviews

  Reply to each one publicly and fix the cause.

• Review searchA search for Revnu reviews on November 10, 2026 found no G2, Product Hunt or Trustpilot reviews of Revnu; the results were taken up by similarly named products (Revyu, Revu, Revvio, Revenu), and the AI Agent Index listing shows reviews pending.Source
• Your websiteHomepage: "GTM on autopilot." Revnu is "your AI growth hire": it finds buyers, runs email and LinkedIn outreach, manages paid ads on seven ad networks and publishes pages for Google and AI search. Pro is "from $99 a month" and self-serve; Managed adds a growth engineer and needs a call. Replies to prospects, new spend and budget changes always wait for approval. It works in Slack, iMessage, the dashboard, an API, a CLI and MCP, with a daily summary and a Monday report. The page notes Revnu is not RENVU, RevU, Rev.com or Revnue.Source
• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source

List every tag the site loads, who owns it and what it is for; remove duplicates; load the Facebook and Tag Manager scripts after the hero renders or on first interaction; cut unused JavaScript on the homepage. Keep the ad conversion events working and check them in each ad platform.

Founders arriving from ads and social are mostly on phones, and a faster first screen lifts the share who scroll to the offer, at almost no cost.

• Ad attribution drops

  Use server-side conversion events where the platforms support them.

• Google PageSpeedHomepage mobile performance 62 (desktop 88); lab LCP 6.9s on mobile, but real visitors pass Core Web Vitals (LCP 2.1s, INP 131 ms, CLS 0.04); 1,142 KB of JavaScript in a 1,685 KB page; Facebook scripts add 280 KB and 317 ms of blocking time and Google Tag Manager 147 KB; render-blocking requests cost about 0.85s and unused JavaScript is 317 KB.Source

Make "Connect Gmail or Outlook" the first screen after Revnu reads the website, with the trade-off spelled out: "Your inbox: first emails in the next weekday window. A new inbox from us: about X days of warm-up." Put the first sequence for approval straight after, in the same flow. Track time from sign-up to inbox connected and to sequence approved, and nudge in Slack or iMessage if either stalls.

Activation in an outreach product is the first approved send; putting it first shortens the time to the first reply that idea 1 makes the paywall.

• Founders hesitate to connect their main inbox

  Show the approval rules and sending limits on the same screen.

• Your websiteRevnu's "Is Revnu worth it?" post: outreach "Replies arrive in days" and can start the same day on the customer's own inbox, while inboxes Revnu buys need days to warm up; "Search pages take weeks to rank, then keep paying"; B2B is the strongest fit, and local and professional services with a real ticket size are described as a good fit.Source
• Your websiteFirst-day guide: the customer connects a mailbox and approves the first sequence; approved emails go out "8am to 5pm on weekdays in each prospect's own time zone"; inboxes Revnu buys "start slowly and warm up over days to weeks"; "Replies to prospects always wait" for approval.Source
• Your websiteFree-trial docs list seven offers: a standard card trial "Free for 24 hours" (some offers 48 hours or 3 days); an earn-days trial "First day free, plus up to 3 more" for connecting an inbox, LinkedIn or a blog; a one-day no-card trial; a one-day pause-for-card trial that pauses about five minutes after the first result or 30 minutes in; a three-day assistant sign-up; a paid start with no trial; and invite links worth 7, 14 or 30 days or 12 months. "First results" means saved leads, a written blog post or a drafted email.Source

Run a small, capped check on the page: from a website, generate five buyer questions, ask four AI assistants and show the mention rate and who is named instead. Offer the full weekly report by email and a "Fix this with Revnu" button that carries the result into sign-up, so the first plan starts from the gap the visitor just saw. Cap checks per domain and per day to control cost.

A free result is the strongest reason to share an email or sign up, and showing a founder that rivals are named instead of them makes the need concrete in seconds.

• Query costs grow with abuse

  Rate-limit by domain and IP and cache results for a week.

• A small sample misleads

  Label it a snapshot and offer the full tracked report.

• Your websiteAI visibility checker page: "Nothing is checked or generated on this page"; its "Hand it to Revnu" button opens sign-up with a prefilled prompt, so a visitor sees no result before signing up. The /tools section has 25 pages.Source
• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source
• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source

Sort the /grow pages into three groups by sign-ups and paid conversion: B2B-like service businesses where outbound fits (MSPs, agencies, insurance agencies, commercial contractors), consumer-facing local businesses that only get search and ads, and the rest. Run two or three pilot customers in the best-fitting local group and publish their results; merge or noindex the pages that bring sign-ups that never pay; point the rest at the software story.

Focus raises conversion and retention, and one local result is worth more than dozens of pages that promise one.

• Losing search traffic

  Redirect to the closest remaining page instead of deleting.

• Your websiteSitemap (587 URLs, checked November 10, 2026): /docs 224, /workflows 61, /blog 54, /grow 49, /comparisons 34, /tools 25, /solutions 23, /for 20, /find 19, /watches 19, /use-cases 13, /agents 8; the /grow pages include plumbing, roofing, dental, salon, restaurant, med spa and chiropractor businesses; agency pages at /for/agencies, /solutions/agency-delivery and /grow/marketing-agency; only two customer stories; no language or country versions.Source
• Your websitePlumbing page, "Plumber Marketing: Get More Calls From Your Service Area": search ads on emergency and water heater terms, lists of property managers and realtors, Google Business Profile drafts the owner posts, and town service pages; it says email and LinkedIn are the wrong fit for reaching homeowners; it has no case study, testimonial or customer result for a local business.Source
• HiringFounding Engineer (Manchester, on-site, £80,000 to £120,000 plus 1% to 3% equity), the only open role on the careers page: build the core agent that chooses and runs experiments across SEO, outbound, ads and social; shared intelligence that carries learnings across channels; a trust layer for drafts, approvals, status and intervention; measurement loops that connect replies, rankings, clicks and conversions to the agent's next decision; and the Slack, iMessage, web and dashboard experiences. The careers page calls Revnu "a small Manchester team building the AI growth hire for software businesses".Source
• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source

After 30 days, when a customer crosses a threshold (for example a 5% reply rate, three meetings or a jump in AI mentions), Revnu drafts a short case study from their own report and asks for one-click approval in Slack, the same way it already asks for approval of posts. Publish approved stories on /customers with a filter by industry and channel, and use them on the matching /for and comparison pages.

Measured results from similar companies are the strongest proof for an AI agent, and drafting them automatically turns a founder chore into a one-click yes.

• Customers do not want rivals to see their tactics

  Offer anonymous stories by industry with numbers only.

• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source
• Your websiteHomepage: "GTM on autopilot." Revnu is "your AI growth hire": it finds buyers, runs email and LinkedIn outreach, manages paid ads on seven ad networks and publishes pages for Google and AI search. Pro is "from $99 a month" and self-serve; Managed adds a growth engineer and needs a call. Replies to prospects, new spend and budget changes always wait for approval. It works in Slack, iMessage, the dashboard, an API, a CLI and MCP, with a daily summary and a Monday report. The page notes Revnu is not RENVU, RevU, Rev.com or Revnue.Source
• HiringFounding Engineer (Manchester, on-site, £80,000 to £120,000 plus 1% to 3% equity), the only open role on the careers page: build the core agent that chooses and runs experiments across SEO, outbound, ads and social; shared intelligence that carries learnings across channels; a trust layer for drafts, approvals, status and intervention; measurement loops that connect replies, rankings, clicks and conversions to the agent's next decision; and the Slack, iMessage, web and dashboard experiences. The careers page calls Revnu "a small Manchester team building the AI growth hire for software businesses".Source

On day one, post a personal timeline in Slack or iMessage: when the first emails go out, when replies are likely, when the first pages publish and when they usually start to rank, and what the Monday report will show. Update it daily with progress against the timeline ("42 sent, 61% opened, replies usually start tomorrow"). Show the same timeline on the cancel screen.

Most early churn in slow-burn channels comes from silence; a clear timeline with daily progress makes the wait feel like work in progress.

• Missed milestones disappoint

  Use ranges and explain the cause when a milestone slips.

• Your websiteFirst-day guide: the customer connects a mailbox and approves the first sequence; approved emails go out "8am to 5pm on weekdays in each prospect's own time zone"; inboxes Revnu buys "start slowly and warm up over days to weeks"; "Replies to prospects always wait" for approval.Source
• Your websiteRevnu's "Is Revnu worth it?" post: outreach "Replies arrive in days" and can start the same day on the customer's own inbox, while inboxes Revnu buys need days to warm up; "Search pages take weeks to rank, then keep paying"; B2B is the strongest fit, and local and professional services with a real ticket size are described as a good fit.Source
• Your websiteHomepage: "GTM on autopilot." Revnu is "your AI growth hire": it finds buyers, runs email and LinkedIn outreach, manages paid ads on seven ad networks and publishes pages for Google and AI search. Pro is "from $99 a month" and self-serve; Managed adds a growth engineer and needs a call. Replies to prospects, new spend and budget changes always wait for approval. It works in Slack, iMessage, the dashboard, an API, a CLI and MCP, with a daily summary and a Monday report. The page notes Revnu is not RENVU, RevU, Rev.com or Revnue.Source

Offer annual Pro at two months free, shown only after a customer's first good result (a first meeting or a page ranking) and in the Monday report, not at sign-up. Keep monthly as the default for new founders. Let the YC deal convert into annual at the end of its free months.

Annual plans bring cash forward for a seed company and keep customers in place long enough for search and AI-answer work to compound.

• Refund requests from unhappy annual customers

  Offer annual only after a proven result and state the refund terms clearly.

• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source
• Your websiteHomepage startup deal: YC F26 companies get six months free, then 50% off the rest of year one; other YC batches get three months free, then 50% off; billed monthly with no annual lock-in.Source
• Your websiteRevnu's "Is Revnu worth it?" post: outreach "Replies arrive in days" and can start the same day on the customer's own inbox, while inboxes Revnu buys need days to warm up; "Search pages take weeks to rank, then keep paying"; B2B is the strongest fit, and local and professional services with a real ticket size are described as a good fit.Source

When the allowance runs out, post in Slack or the dashboard: what Revnu would do next if it could, when the allowance resets, and a one-click "Book 15 minutes about Managed" or, once idea 3 sets a price, "Upgrade now". Track which customers hit the limit three days in a week and have the founder reach out personally.

Usage limits are the clearest buying signal in a subscription product, and showing the work waiting makes the value of the upgrade concrete.

• Feels like a nag

  Show it at most once a day and only when work is actually waiting.

• Your websitePlans docs: Pro has "A generous daily allowance, reset at midnight UTC" and messages are always answered; to move to Managed, the customer presses Contact Us in the Get a Growth Engineer box in Settings > Account or emails support.Source
• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source

Put a personal invite link in the Monday report after a good week: "Know a founder who needs this? They get 30 days free, you get a month free when they pay." Track referrals per customer and thank the top referrers publicly (with permission). Use the existing invite-link mechanics, so no new billing logic is needed.

Founder-to-founder referrals convert better than any ad, and asking right after a visible win catches the customer at peak goodwill.

• Self-referral abuse

  Credit only after the referee's first payment from a different card and domain.

• Your websiteFree-trial docs list seven offers: a standard card trial "Free for 24 hours" (some offers 48 hours or 3 days); an earn-days trial "First day free, plus up to 3 more" for connecting an inbox, LinkedIn or a blog; a one-day no-card trial; a one-day pause-for-card trial that pauses about five minutes after the first result or 30 minutes in; a three-day assistant sign-up; a paid start with no trial; and invite links worth 7, 14 or 30 days or 12 months. "First results" means saved leads, a written blog post or a drafted email.Source
• Your websiteFunding post, October 1, 2026: Revnu raised $3M led by PXN Ventures with Y Combinator, identity.vc, InvestorX and angels; its FAQ says most current customers are in San Francisco.Source
• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source

Package the YC deal as a partner offer (for example three months free, then 25% off year one) with a named invite link per partner. Start with the round's investors' portfolios, then two UK and two US accelerators. Give each partner a dashboard of sign-ups and a short demo for their founders, and publish a /partners page listing them.

Accelerators and funds want perks that help their founders grow, so they distribute the offer for free to a trusted, well-targeted audience.

• Discount hunters who leave after the free months

  Require a card and convert to annual at the end of the free period.

• Your websiteHomepage startup deal: YC F26 companies get six months free, then 50% off the rest of year one; other YC batches get three months free, then 50% off; billed monthly with no annual lock-in.Source
• Your websiteFunding post, October 1, 2026: Revnu raised $3M led by PXN Ventures with Y Combinator, identity.vc, InvestorX and angels; its FAQ says most current customers are in San Francisco.Source
• News coverageBusinessCloud, October 2, 2026: the $3 million round was led by NPIF II – PXN Equity Finance, managed by PXN Ventures as part of the Northern Powerhouse Investment Fund II; the money is for building the Manchester team, growing in the UK and US and expanding into further international markets; much of the customer base is in San Francisco.Source

On the competitor-pricing watch page, let a visitor enter one rival's URL and their email for a free watch. When it trips, the email shows the change and a ready draft ("Revnu drafted a switching email for this; approve it in Revnu"), linking to sign-up with the draft carried over. Limit one free watch per email and check daily.

Each alert arrives at the exact moment a founder has a reason to act, and it carries the product's value into the inbox repeatedly instead of once.

• Alerts are rare, so leads go cold

  Send a monthly "no change" summary with one tip.

• Your websiteWatches: Revnu checks a competitor's pricing page once a day by default (or as often as every 5 minutes), ignores layout-only edits, reports old and new prices and can draft an alternatives page or switching email for review; there are 19 watch pages.Source
• Your websiteSitemap (587 URLs, checked November 10, 2026): /docs 224, /workflows 61, /blog 54, /grow 49, /comparisons 34, /tools 25, /solutions 23, /for 20, /find 19, /watches 19, /use-cases 13, /agents 8; the /grow pages include plumbing, roofing, dental, salon, restaurant, med spa and chiropractor businesses; agency pages at /for/agencies, /solutions/agency-delivery and /grow/marketing-agency; only two customer stories; no language or country versions.Source
• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source

Show Pro in pounds (with VAT handled at checkout) for UK visitors, publish one UK customer story, and run a monthly founder session in Manchester and one in London on what an AI growth hire can and cannot do. Pair it with UK accelerators in idea 15 and track UK sign-ups separately.

Local pricing and local proof remove friction, and a founder team in Manchester can do in-person events in the UK that US-based rivals cannot match cheaply.

• Splitting a three-person team's focus

  Keep it to pricing, one story and one event a month.

• News coverageBusinessCloud, October 2, 2026: the $3 million round was led by NPIF II – PXN Equity Finance, managed by PXN Ventures as part of the Northern Powerhouse Investment Fund II; the money is for building the Manchester team, growing in the UK and US and expanding into further international markets; much of the customer base is in San Francisco.Source
• Your websiteFunding post, October 1, 2026: Revnu raised $3M led by PXN Ventures with Y Combinator, identity.vc, InvestorX and angels; its FAQ says most current customers are in San Francisco.Source
• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source
• Y Combinator profileRevnu is in the Spring 2026 batch, team size 3, based in Manchester, United Kingdom; one-liner "Your AI growth hire."; the Founding Engineer role is its listed open job.Source

Each Monday, publish the same report a customer gets, run on revnu.com: pages published, AI-answer mentions for its category questions, outreach sent and reply rate, sign-ups, with one lesson learned. Post it on a /build-in-public page, LinkedIn and X. Never include customer data.

Showing the agent growing its own company proves the product with real, dated numbers and gives the social channels a weekly reason to follow.

• Bad weeks are public

  Publish them anyway, with what changed; honesty is the point.

• Your websiteSitemap (587 URLs, checked November 10, 2026): /docs 224, /workflows 61, /blog 54, /grow 49, /comparisons 34, /tools 25, /solutions 23, /for 20, /find 19, /watches 19, /use-cases 13, /agents 8; the /grow pages include plumbing, roofing, dental, salon, restaurant, med spa and chiropractor businesses; agency pages at /for/agencies, /solutions/agency-delivery and /grow/marketing-agency; only two customer stories; no language or country versions.Source
• Your websiteHomepage: "GTM on autopilot." Revnu is "your AI growth hire": it finds buyers, runs email and LinkedIn outreach, manages paid ads on seven ad networks and publishes pages for Google and AI search. Pro is "from $99 a month" and self-serve; Managed adds a growth engineer and needs a call. Replies to prospects, new spend and budget changes always wait for approval. It works in Slack, iMessage, the dashboard, an API, a CLI and MCP, with a daily summary and a Monday report. The page notes Revnu is not RENVU, RevU, Rev.com or Revnue.Source
• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source

Publish an opt-in, anonymised, aggregated benchmark each quarter: reply and meeting rates by industry, AI-answer mention gains by number of pages published, time to first reply, and which channels worked for which buyers. Show each customer where they stand against peers in their Monday report. Pitch the findings to startup newsletters and press.

Original data earns links, press and AI citations, sets Revnu up as the reference for AI growth, and the in-product comparison gives customers a reason to stay.

• Too few customers for meaningful cuts

  Start with broad groups and widen as the base grows.

• Privacy concerns

  Opt-in only, aggregated, with minimum group sizes.

• HiringFounding Engineer (Manchester, on-site, £80,000 to £120,000 plus 1% to 3% equity), the only open role on the careers page: build the core agent that chooses and runs experiments across SEO, outbound, ads and social; shared intelligence that carries learnings across channels; a trust layer for drafts, approvals, status and intervention; measurement loops that connect replies, rankings, clicks and conversions to the agent's next decision; and the Slack, iMessage, web and dashboard experiences. The careers page calls Revnu "a small Manchester team building the AI growth hire for software businesses".Source
• Competitor research11x's homepage: "agents that drive revenue" for inbound and outbound across voice, email, chat, social and SMS, with proof such as "$4M in pipeline" for one customer and a customer quote citing a "9.7% reply rate".See the research Source
• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source

Make the CLI and MCP path a complete self-serve funnel: install, connect the site, see the first plan and start the reply-based trial without leaving the terminal or assistant. Track install to sign-up to paid by assistant. Publish a short "grow your dev tool from your editor" guide and get Revnu listed in the assistants' tool and MCP directories.

It meets technical founders where they already work, and few growth tools are designed to be set up by an agent, which matches Revnu's own agent-experience pitch.

• Installs from automated pipelines inflate numbers

  Count only installs that connect a site.

• Package registryRevnu's @revnu/cli package has about 1,608 weekly downloads (four other @revnu packages have single-digit downloads).Source
• Your websiteHomepage: "GTM on autopilot." Revnu is "your AI growth hire": it finds buyers, runs email and LinkedIn outreach, manages paid ads on seven ad networks and publishes pages for Google and AI search. Pro is "from $99 a month" and self-serve; Managed adds a growth engineer and needs a call. Replies to prospects, new spend and budget changes always wait for approval. It works in Slack, iMessage, the dashboard, an API, a CLI and MCP, with a daily summary and a Monday report. The page notes Revnu is not RENVU, RevU, Rev.com or Revnue.Source
• Your websiteSitemap (587 URLs, checked November 10, 2026): /docs 224, /workflows 61, /blog 54, /grow 49, /comparisons 34, /tools 25, /solutions 23, /for 20, /find 19, /watches 19, /use-cases 13, /agents 8; the /grow pages include plumbing, roofing, dental, salon, restaurant, med spa and chiropractor businesses; agency pages at /for/agencies, /solutions/agency-delivery and /grow/marketing-agency; only two customer stories; no language or country versions.Source

Pilot an outcome plan with 10 Managed customers: a lower base fee plus a fixed fee per qualified meeting booked through Revnu's booking link (and, for search customers, per month above a target AI-mention rate). Define "qualified" in writing up front, cap the monthly bill and compare margin, retention and close rates with standard Managed.

Outcome pricing removes the biggest objection to trying an AI agent, "will it work for us?", and sets Revnu apart from credit and seat pricing.

• Disputes over what counts as a meeting

  Count only meetings booked through Revnu's link and held.

• Low-margin customers in hard markets

  Keep a base fee and choose pilots with clear customer profiles.

• Your websiteRevnu vs Artisan comparison: "Published July 3, 2026", yet it cites October 2026 pricing and guide details; it puts Artisan's paid plans "starting around $250 a month, priced in credits"; Revnu's side of the page has no outcome data.Source
• Competitor researchArtisan's homepage: Artisan "automates your outbound with an all-in-one, AI-first platform powered by AI employees", led by Ava, an AI BDR that finds leads, sends outreach, handles replies and books meetings; the homepage lists no prices.See the research Source
• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source
• Your websiteCustomer stories (two, the same two on /case-studies, no logos): Soljio, swim school software, reached 150 independent swim school owners in five countries in six days; the first interested owner replied 18 hours after sign-up; 17 replied (11%), 4 were interested, three sales calls were held in week one and two schools started a trial. Minicor went from 0 mentions in 471 tracked AI answers before 5 August to 2,274 mentions and 3,857 citations of minicor.com, after Revnu published 24 guides (70,900 words).Source

Offer an agency plan: one login with a workspace per client, wholesale pricing per client, white-label Monday reports with the agency's logo, and a listing in a partner directory that sends inbound leads to certified agencies. Start with five agencies already on Revnu or in the funnel.

Each agency brings many clients and handles onboarding and support itself, which suits a three-person team that cannot staff many Managed accounts.

• Agencies compete with Managed

  Price Managed for companies that want Revnu's own engineer; route the rest to agencies.

• Your websiteSitemap (587 URLs, checked November 10, 2026): /docs 224, /workflows 61, /blog 54, /grow 49, /comparisons 34, /tools 25, /solutions 23, /for 20, /find 19, /watches 19, /use-cases 13, /agents 8; the /grow pages include plumbing, roofing, dental, salon, restaurant, med spa and chiropractor businesses; agency pages at /for/agencies, /solutions/agency-delivery and /grow/marketing-agency; only two customer stories; no language or country versions.Source
• Your websitePricing page: Pro "from $99/month", billed monthly by card, cancel anytime; Managed has no price ("priced for your team, book a call"); most offers include a free trial, "usually one day"; each Gmail or Outlook inbox sends up to 50 emails a day and 20 an hour; LinkedIn invites ramp to 17 a day over four weeks; AI visibility is tracked weekly on Pro and daily on Managed; up to 25 people per account; no annual plan; prices in dollars with no currency or tax details; Revnu takes no percentage of ad spend.Source
• Y Combinator profileRevnu is in the Spring 2026 batch, team size 3, based in Manchester, United Kingdom; one-liner "Your AI growth hire."; the Founding Engineer role is its listed open job.Source