Singular growth playbook

Rebuild the page as an events hub: upcoming shows by region (EMEA, India, LATAM, APAC, US) with booth numbers and a "book a meeting" form that goes straight to the regional AE, self-hosted Singular sessions with registration through the event platform, and recordings or recaps of recent ones. Link it from the Company menu and the homepage, remove the 2019 list, and keep it fed from the same HubSpot campaign data the field marketer will set up.

Pre-booked meetings are where events turn into pipeline, and a live events page also tells partners and prospects that Singular is investing in their region.

[ ] Remove the undated featured event and 2019 archive
[ ] Upcoming events by region with booth and dates
[ ] Book-a-meeting form routed to the regional AE
[ ] Self-hosted sessions with registration
[ ] Recaps and recordings
[ ] Linked from Company menu and homepage
[ ] Fed from HubSpot campaigns

• Page goes stale again

  Drive it from HubSpot campaign records, not hand edits.

• Too few events in some regions

  Show webinars and workshops for those regions instead.

• Your websiteEvents page (checked October 22, 2026): "Find us at an event!" features "Grow Commerce NYC ... on July 30th" with no year, the "Upcoming events" section is empty, and the newest entries under "Where we were" are from 2019; the sitemap shows it last changed in September 2023 and it is not linked from the homepage menu.Source
• HiringSenior Field Marketing Manager (posted August 24, 2026; listed as LATAM Remote, while the text covers EMEA and India): "Own our EMEA and India events end to end, including our flagship, self-hosted moments", "Build partnerships and co-marketing programs", "Run account-based marketing and gifting programs that open doors with priority accounts", set up campaigns "in HubSpot and our event platform, Zuddle", and "turn activity into pipeline".Source
• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source
• Your websiteHomepage: H1 "Smarter Insights Faster Growth Powering your AI"; menus for industries (Agencies, Gaming, Travel, E-commerce, Kids Apps, Web3, Finance, Food & Drink), comparison pages against AppsFlyer, Adjust, Branch and Kochava, a Product Tour Hub, a switchers guide, the "ROI Index 2026" and a "2026 Mobile App Growth Playbook"; language versions in English, Portuguese, Spanish, Korean and Simplified Chinese.Source

Publish a Southeast Asia page (in English first, then key sections in Vietnamese) with local proof from gaming studios, pricing in plain terms, the free tier and local support hours, and a meeting form routed to the Ho Chi Minh City AE. Add one case study from an existing Southeast Asian customer as soon as one agrees.

A new seller in a new market needs something to send; a local page and one local story make outreach credible from day one.

• Machine translation tone

  Native review before publishing.

• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source
• Your websiteLocalisation: /vi/ and /ja/ return 404; a site search for "vietnam" returns five general articles (top mobile games, top finance apps), none about the Vietnamese market; none of the 63 case studies is from Vietnam; the sitemaps list only English URLs, so translated pages are found only through hreflang tags; the Spanish homepage keeps its H1 in English.Source
• Your website63 case studies, including LATAM (Tenpo, NG.CASH, Rentcars, Posthaus, AstroPay), India (Cashify, 1mg, Khatabook, ConfirmTkt, WorkIndia, OYO), Korea (Kakao Games, ActionFit) and MMP migrations (AstroPay, Wise, Eightpoint); the newest, October 2026, is Gameloft making "90% of its PC and console ad spend measurable".Source
• Your websiteHomepage: H1 "Smarter Insights Faster Growth Powering your AI"; menus for industries (Agencies, Gaming, Travel, E-commerce, Kids Apps, Web3, Finance, Food & Drink), comparison pages against AppsFlyer, Adjust, Branch and Kochava, a Product Tour Hub, a switchers guide, the "ROI Index 2026" and a "2026 Mobile App Growth Playbook"; language versions in English, Portuguese, Spanish, Korean and Simplified Chinese.Source

Add each language's URLs to the sitemaps, translate headings and calls to action that remain in English, choose one form of address per language, and check Search Console by country.

Indexed, complete local pages bring local search traffic to the regions Singular is staffing.

• Translation plugin limits

  Override key strings by hand.

• Your websiteLocalisation: /vi/ and /ja/ return 404; a site search for "vietnam" returns five general articles (top mobile games, top finance apps), none about the Vietnamese market; none of the 63 case studies is from Vietnam; the sitemaps list only English URLs, so translated pages are found only through hreflang tags; the Spanish homepage keeps its H1 in English.Source
• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source
• Your websiteBlog (485 posts): "Singular expands to LATAM" (2021), the Korea office launch (2023) and an APAC leadership post (2025); 2026 posts on multi-touch attribution, CTV partnerships (Roku, Universal Ads) and independent measurement.Source

Serve a still poster image on mobile and start the video only on larger screens after load, compress the video, and look at the 1.9 s time to first byte (caching for logged-out pages). Retest monthly.

Faster first views lift engagement from paid and organic traffic and remove an easy criticism from technical buyers.

• Less visual impact

  Use a strong still frame.

• Google PageSpeedwww.singular.net: real Chrome visitors fail Core Web Vitals on LCP (2.8 s at the 75th percentile, with time to first byte of 1.9 s; INP 198 ms); the mobile lab score is 84 with LCP 3.6 s; the LCP element is the homepage background video, and the page downloads about 12.8 MB.Source

Add a usage meter for Free accounts, alerts at 70% and 90% of the limit, and a self-serve upgrade to Growth with a card, with the solutions-engineer onboarding offered after purchase. Sales still gets every upgrade as a lead.

Removing friction at the moment of need converts more Free users, and the price is already public.

• Lower deal sizes

  Offer annual plans and SE review to larger accounts.

• Your websitePricing: Free at "$0 / conversion" for "15,000 paid conversions", "No credit card required"; Growth at "$0.05 / conversion" behind a "Let's Talk" button, with no self-serve purchase; Enterprise custom; a "Transparent Pricing Guarantee" ("Pay by ad spend or conversions"); web attribution and ETL listed as add-ons.Source
• HiringJob post boilerplate: "trusted by 1,000+ global brands", "Ranked as the #1 MMP by G2 for 3 years in a row", teams in 12 countries; most posts say Singular has "raised $50M" while the Senior Solutions Engineer post says "$100M"; the China Technical Account Manager post uses an older description naming Symantec and Twitter as customers and "over $10 billion in digital marketing spend".Source

Write one approved boilerplate (customers, G2 ranking, funding, offices) and apply it to every open post and the careers page.

Consistent facts avoid confusion and make the strongest current proof points travel further.

• Old posts reposted

  Use the template for every new post.

• HiringJob post boilerplate: "trusted by 1,000+ global brands", "Ranked as the #1 MMP by G2 for 3 years in a row", teams in 12 countries; most posts say Singular has "raised $50M" while the Senior Solutions Engineer post says "$100M"; the China Technical Account Manager post uses an older description naming Symantec and Twitter as customers and "over $10 billion in digital marketing spend".Source
• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source

Publish a partner programme page (tiers, referral fees or margins, co-marketing, certification), launch a short agency certification course from existing workshops, and list certified agencies.

Agencies that are certified recommend the tool they know, and a listing gives them a reason to finish the course.

• Channel conflict

  Clear deal registration rules.

• HiringPartnership Lead, EMEA (posted September 21, 2026): a regional plan "to generate partner-sourced leads/pipeline", reseller and referral partners, agency training "to help drive RFPs for new business", and co-marketing through "events, webinars, reports/guides, and case studies".Source
• YouTubeSingular's YouTube channel: 272 videos, 1,510 subscribers and about 2.1 million views; the site lists 95 Growth Masterminds podcast episodes and 34 webinars, including a Chinese-language "zero to hero" webinar.Source
• Your websiteHomepage: H1 "Smarter Insights Faster Growth Powering your AI"; menus for industries (Agencies, Gaming, Travel, E-commerce, Kids Apps, Web3, Finance, Food & Drink), comparison pages against AppsFlyer, Adjust, Branch and Kochava, a Product Tour Hub, a switchers guide, the "ROI Index 2026" and a "2026 Mobile App Growth Playbook"; language versions in English, Portuguese, Spanish, Korean and Simplified Chinese.Source

Pick 50 priority accounts per region, send a personal switch kit (a migration plan, a relevant migration story, a benchmark from the ROI Index and an invitation to a regional event), and follow up through the AE.

Switching is the biggest fear in replacing an MMP; a concrete plan from a peer's migration lowers it.

• Gifts seen as gimmicks

  Lead with the migration plan.

• HiringSenior Field Marketing Manager (posted August 24, 2026; listed as LATAM Remote, while the text covers EMEA and India): "Own our EMEA and India events end to end, including our flagship, self-hosted moments", "Build partnerships and co-marketing programs", "Run account-based marketing and gifting programs that open doors with priority accounts", set up campaigns "in HubSpot and our event platform, Zuddle", and "turn activity into pipeline".Source
• Your website63 case studies, including LATAM (Tenpo, NG.CASH, Rentcars, Posthaus, AstroPay), India (Cashify, 1mg, Khatabook, ConfirmTkt, WorkIndia, OYO), Korea (Kakao Games, ActionFit) and MMP migrations (AstroPay, Wise, Eightpoint); the newest, October 2026, is Gameloft making "90% of its PC and console ad spend measurable".Source
• Your websiteHomepage: H1 "Smarter Insights Faster Growth Powering your AI"; menus for industries (Agencies, Gaming, Travel, E-commerce, Kids Apps, Web3, Finance, Food & Drink), comparison pages against AppsFlyer, Adjust, Branch and Kochava, a Product Tour Hub, a switchers guide, the "ROI Index 2026" and a "2026 Mobile App Growth Playbook"; language versions in English, Portuguese, Spanish, Korean and Simplified Chinese.Source

Translate the LATAM case studies into Spanish or Portuguese by hand, run a quarterly Spanish webinar with a customer, and post an update on the LATAM team.

Local proof in the local language is what moves LATAM buyers, and the team is already there to support them.

• Customer approval

  Ask before translating quotes.

• Your website63 case studies, including LATAM (Tenpo, NG.CASH, Rentcars, Posthaus, AstroPay), India (Cashify, 1mg, Khatabook, ConfirmTkt, WorkIndia, OYO), Korea (Kakao Games, ActionFit) and MMP migrations (AstroPay, Wise, Eightpoint); the newest, October 2026, is Gameloft making "90% of its PC and console ad spend measurable".Source
• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source
• Your websiteBlog (485 posts): "Singular expands to LATAM" (2021), the Korea office launch (2023) and an APAC leadership post (2025); 2026 posts on multi-touch attribution, CTV partnerships (Roku, Universal Ads) and independent measurement.Source
• Your websiteLocalisation: /vi/ and /ja/ return 404; a site search for "vietnam" returns five general articles (top mobile games, top finance apps), none about the Vietnamese market; none of the 63 case studies is from Vietnam; the sitemaps list only English URLs, so translated pages are found only through hreflang tags; the Spanish homepage keeps its H1 in English.Source

Run a half-day Growth Masterminds in Bangalore with two customers on stage, an ad network co-host and the ROI Index findings for India, then publish the recordings.

A customer-led local event builds pipeline and content at once, using proof Singular already has.

• Low turnout

  Co-host with a network that brings its audience.

• HiringSenior Field Marketing Manager (posted August 24, 2026; listed as LATAM Remote, while the text covers EMEA and India): "Own our EMEA and India events end to end, including our flagship, self-hosted moments", "Build partnerships and co-marketing programs", "Run account-based marketing and gifting programs that open doors with priority accounts", set up campaigns "in HubSpot and our event platform, Zuddle", and "turn activity into pipeline".Source
• Your website63 case studies, including LATAM (Tenpo, NG.CASH, Rentcars, Posthaus, AstroPay), India (Cashify, 1mg, Khatabook, ConfirmTkt, WorkIndia, OYO), Korea (Kakao Games, ActionFit) and MMP migrations (AstroPay, Wise, Eightpoint); the newest, October 2026, is Gameloft making "90% of its PC and console ad spend measurable".Source
• YouTubeSingular's YouTube channel: 272 videos, 1,510 subscribers and about 2.1 million views; the site lists 95 Growth Masterminds podcast episodes and 34 webinars, including a Chinese-language "zero to hero" webinar.Source
• Your websiteEvents page (checked October 22, 2026): "Find us at an event!" features "Grow Commerce NYC ... on July 30th" with no year, the "Upcoming events" section is empty, and the newest entries under "Where we were" are from 2019; the sitemap shows it last changed in September 2023 and it is not linked from the homepage menu.Source

Define the offer (who it is for, channels, fees, reporting), run it for a pilot group, publish two results with customer approval, and add a page linked from Singular AI.

A measurable service shows what the platform's data can do and opens deals with teams that lack UA staff.

• Conflict with agency partners

  Offer it where no agency is involved, or with agencies.

• HiringUser Acquisition Manager, AI Products (Austin, posted July 20, 2026): "You'll own end-to-end UA for a portfolio of customers while partnering closely with Product and Engineering to build AI agents and automation", across "Google Ads, Meta, TikTok, Apple Search Ads, Unity", and "Support the sales process by participating in customer presentations, product demos".Source
• Your websiteHomepage: H1 "Smarter Insights Faster Growth Powering your AI"; menus for industries (Agencies, Gaming, Travel, E-commerce, Kids Apps, Web3, Finance, Food & Drink), comparison pages against AppsFlyer, Adjust, Branch and Kochava, a Product Tour Hub, a switchers guide, the "ROI Index 2026" and a "2026 Mobile App Growth Playbook"; language versions in English, Portuguese, Spanish, Korean and Simplified Chinese.Source

At the end of each tour offer a 20-minute session with an SE on that product (attribution, SKAN, CTV, ETL), prefilled with the tour watched, and track tour-to-meeting rate.

Matching the conversation to what the buyer just watched shortens the cycle.

• SE time

  Limit to qualified company sizes.

• Your websiteHomepage: H1 "Smarter Insights Faster Growth Powering your AI"; menus for industries (Agencies, Gaming, Travel, E-commerce, Kids Apps, Web3, Finance, Food & Drink), comparison pages against AppsFlyer, Adjust, Branch and Kochava, a Product Tour Hub, a switchers guide, the "ROI Index 2026" and a "2026 Mobile App Growth Playbook"; language versions in English, Portuguese, Spanish, Korean and Simplified Chinese.Source
• HiringJob post boilerplate: "trusted by 1,000+ global brands", "Ranked as the #1 MMP by G2 for 3 years in a row", teams in 12 countries; most posts say Singular has "raised $50M" while the Senior Solutions Engineer post says "$100M"; the China Technical Account Manager post uses an older description naming Symantec and Twitter as customers and "over $10 billion in digital marketing spend".Source

Score each account by products used and channels run (web, CTV, PC and console), give CSMs a quarterly list of the top expansion candidates with the matching case study, and track expansion revenue.

Expansion from happy customers is the cheapest growth, and usage data shows who is ready.

• Pushy upsell

  Lead with the customer's goals.

• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source
• Your websitePricing: Free at "$0 / conversion" for "15,000 paid conversions", "No credit card required"; Growth at "$0.05 / conversion" behind a "Let's Talk" button, with no self-serve purchase; Enterprise custom; a "Transparent Pricing Guarantee" ("Pay by ad spend or conversions"); web attribution and ETL listed as add-ons.Source
• Your website63 case studies, including LATAM (Tenpo, NG.CASH, Rentcars, Posthaus, AstroPay), India (Cashify, 1mg, Khatabook, ConfirmTkt, WorkIndia, OYO), Korea (Kakao Games, ActionFit) and MMP migrations (AstroPay, Wise, Eightpoint); the newest, October 2026, is Gameloft making "90% of its PC and console ad spend measurable".Source
• Competitor researchRivals' own homepages: AppsFlyer, "Modern Marketing Cloud", unifying "measurement, deep linking, data collaboration, and AI across mobile, web, CTV, console and beyond"; Kochava, "Omnichannel measurement for advertisers and publishers". Singular also has comparison pages for Adjust and Branch.See the research Source

Pick the 20 best-performing videos, add Spanish, Portuguese, Korean, Chinese and Vietnamese subtitles, cut short clips per language and give them to regional sellers.

Subtitles are a cheap way to multiply content into each market Singular is staffing.

• Machine errors

  Native review of key terms.

• YouTubeSingular's YouTube channel: 272 videos, 1,510 subscribers and about 2.1 million views; the site lists 95 Growth Masterminds podcast episodes and 34 webinars, including a Chinese-language "zero to hero" webinar.Source
• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source
• Your websiteLocalisation: /vi/ and /ja/ return 404; a site search for "vietnam" returns five general articles (top mobile games, top finance apps), none about the Vietnamese market; none of the 63 case studies is from Vietnam; the sitemaps list only English URLs, so translated pages are found only through hreflang tags; the Spanish homepage keeps its H1 in English.Source

Publish regional cuts of the ROI Index (channels, ROAS ranges, SKAN adoption) for Southeast Asia, India and LATAM, launch each at a local event and give sellers a regional slide.

Local data gets local press and a reason to meet; it uses data Singular already has.

• Small samples

  Merge regions or show ranges.

• Your websiteHomepage: H1 "Smarter Insights Faster Growth Powering your AI"; menus for industries (Agencies, Gaming, Travel, E-commerce, Kids Apps, Web3, Finance, Food & Drink), comparison pages against AppsFlyer, Adjust, Branch and Kochava, a Product Tour Hub, a switchers guide, the "ROI Index 2026" and a "2026 Mobile App Growth Playbook"; language versions in English, Portuguese, Spanish, Korean and Simplified Chinese.Source
• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source
• HiringSenior Field Marketing Manager (posted August 24, 2026; listed as LATAM Remote, while the text covers EMEA and India): "Own our EMEA and India events end to end, including our flagship, self-hosted moments", "Build partnerships and co-marketing programs", "Run account-based marketing and gifting programs that open doors with priority accounts", set up campaigns "in HubSpot and our event platform, Zuddle", and "turn activity into pipeline".Source

Offer a standard migration package: a fixed timeline, a period of running both MMPs side by side, data reconciliation reports, and a published average migration time. Back it with SE capacity.

Taking the risk out of switching turns comparison-page readers into customers.

• Migrations overrun

  Set clear customer responsibilities.

• Your website63 case studies, including LATAM (Tenpo, NG.CASH, Rentcars, Posthaus, AstroPay), India (Cashify, 1mg, Khatabook, ConfirmTkt, WorkIndia, OYO), Korea (Kakao Games, ActionFit) and MMP migrations (AstroPay, Wise, Eightpoint); the newest, October 2026, is Gameloft making "90% of its PC and console ad spend measurable".Source
• Your websiteHomepage: H1 "Smarter Insights Faster Growth Powering your AI"; menus for industries (Agencies, Gaming, Travel, E-commerce, Kids Apps, Web3, Finance, Food & Drink), comparison pages against AppsFlyer, Adjust, Branch and Kochava, a Product Tour Hub, a switchers guide, the "ROI Index 2026" and a "2026 Mobile App Growth Playbook"; language versions in English, Portuguese, Spanish, Korean and Simplified Chinese.Source
• Competitor researchRivals' own homepages: AppsFlyer, "Modern Marketing Cloud", unifying "measurement, deep linking, data collaboration, and AI across mobile, web, CTV, console and beyond"; Kochava, "Omnichannel measurement for advertisers and publishers". Singular also has comparison pages for Adjust and Branch.See the research Source
• HiringJob post boilerplate: "trusted by 1,000+ global brands", "Ranked as the #1 MMP by G2 for 3 years in a row", teams in 12 countries; most posts say Singular has "raised $50M" while the Senior Solutions Engineer post says "$100M"; the China Technical Account Manager post uses an older description naming Symantec and Twitter as customers and "over $10 billion in digital marketing spend".Source

Agree a referral path both ways: Singular CSMs introduce Extract for non-marketing data, Extract refers marketing-measurement needs to Singular, with joint case studies.

Two related companies can share trust and pipeline instead of competing for the same data teams.

• Confusing buyers

  Keep brands and offers clearly separate.

• HiringGTM Engineer (LATAM, April 2026) for Extract, "born out of Singular", which helps "companies move and activate data across their stack for analytics, BI, and downstream use cases"; the role builds a signal-driven outbound engine with enrichment, intent signals and scoring.Source
• Your websitePricing: Free at "$0 / conversion" for "15,000 paid conversions", "No credit card required"; Growth at "$0.05 / conversion" behind a "Let's Talk" button, with no self-serve purchase; Enterprise custom; a "Transparent Pricing Guarantee" ("Pay by ad spend or conversions"); web attribution and ETL listed as add-ons.Source

Propose a joint half-day seminar to one major ad network active in Vietnam: measurement, SKAN and creative insights for local studios, with the new AE and a customer.

Co-hosting borrows an established audience for a new market at low cost.

• Network neutrality

  Present measurement across all networks.

• Your websiteEvents page (checked October 22, 2026): "Find us at an event!" features "Grow Commerce NYC ... on July 30th" with no year, the "Upcoming events" section is empty, and the newest entries under "Where we were" are from 2019; the sitemap shows it last changed in September 2023 and it is not linked from the homepage menu.Source
• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source
• HiringPartnership Lead, EMEA (posted September 21, 2026): a regional plan "to generate partner-sourced leads/pipeline", reseller and referral partners, agency training "to help drive RFPs for new business", and co-marketing through "events, webinars, reports/guides, and case studies".Source

Add a benchmark card to Free dashboards (their retention or ROAS against category ranges), with a link to the features that help improve it in Growth.

Personal comparisons are compelling and make the upgrade case for the user.

• Small categories

  Show only when enough peers exist.

• Your websitePricing: Free at "$0 / conversion" for "15,000 paid conversions", "No credit card required"; Growth at "$0.05 / conversion" behind a "Let's Talk" button, with no self-serve purchase; Enterprise custom; a "Transparent Pricing Guarantee" ("Pay by ad spend or conversions"); web attribution and ETL listed as add-ons.Source
• Your websiteHomepage: H1 "Smarter Insights Faster Growth Powering your AI"; menus for industries (Agencies, Gaming, Travel, E-commerce, Kids Apps, Web3, Finance, Food & Drink), comparison pages against AppsFlyer, Adjust, Branch and Kochava, a Product Tour Hub, a switchers guide, the "ROI Index 2026" and a "2026 Mobile App Growth Playbook"; language versions in English, Portuguese, Spanish, Korean and Simplified Chinese.Source

Hand-check the top 50 glossary terms in Spanish and Portuguese, add local examples and link each to translated case studies.

Definitional searches are frequent and win AI and search citations in markets where fewer vendors publish in the local language.

• Terms used in English locally

  Keep the English term alongside.

• Your websiteLocalisation: /vi/ and /ja/ return 404; a site search for "vietnam" returns five general articles (top mobile games, top finance apps), none about the Vietnamese market; none of the 63 case studies is from Vietnam; the sitemaps list only English URLs, so translated pages are found only through hreflang tags; the Spanish homepage keeps its H1 in English.Source
• YouTubeSingular's YouTube channel: 272 videos, 1,510 subscribers and about 2.1 million views; the site lists 95 Growth Masterminds podcast episodes and 34 webinars, including a Chinese-language "zero to hero" webinar.Source
• HiringRegional hiring: an Account Executive in Ho Chi Minh City (posted October 15, 2026) selling to "mobile app developers and mobile-focused agencies" in "Gaming, Commerce, Travel, Lifestyle, and Agencies"; Customer Success Managers in Mexico City (September 21) and the US (October 9); Product Support and Software Engineers in LATAM; a Technical Account Manager for "all China based customers".Source