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1upretrogaming.com website review

Visit site (opens in a new tab)Reviewed 10 November 202624 issues · 66 checks

This review found 24 issues worth fixing on 1upretrogaming.com, 5 of them high impact, across 66 checks. The most urgent: 1 linked page is broken. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.0 s834 msMay 23Nov 7902 ms
Show as table
DateReal-visitor load time (LCP)
May 23, 2026953 ms
May 30, 2026913 ms
Jun 6, 2026879 ms
Jun 13, 2026909 ms
Jun 20, 2026894 ms
Jun 27, 2026855 ms
Jul 4, 2026884 ms
Jul 11, 2026854 ms
Jul 18, 2026863 ms
Jul 25, 2026922 ms
Aug 1, 2026932 ms
Aug 8, 2026963 ms
Aug 15, 2026990 ms
Aug 22, 2026933 ms
Aug 29, 2026959 ms
Sep 5, 2026931 ms
Sep 12, 2026880 ms
Sep 19, 2026895 ms
Sep 26, 2026874 ms
Oct 3, 2026885 ms
Oct 10, 2026920 ms
Oct 17, 2026919 ms
Oct 24, 2026928 ms
Oct 31, 2026914 ms
Nov 7, 2026902 ms
Real-visitor tap response (INP)75th percentile, phones
93 ms75 msMay 23Nov 779 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 202682 ms
May 30, 202680 ms
Jun 6, 202679 ms
Jun 13, 202686 ms
Jun 20, 202684 ms
Jun 27, 202680 ms
Jul 4, 202684 ms
Jul 18, 202677 ms
Jul 25, 202679 ms
Aug 1, 202680 ms
Aug 8, 202687 ms
Aug 15, 202691 ms
Aug 22, 202687 ms
Aug 29, 202688 ms
Sep 5, 202683 ms
Sep 12, 202678 ms
Sep 19, 202679 ms
Sep 26, 202679 ms
Oct 3, 202679 ms
Oct 10, 202686 ms
Oct 17, 202680 ms
Oct 24, 202684 ms
Nov 7, 202679 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of 1upretrogaming.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. 1upretrogaming.com at 0.4 s0.4 s
  2. 1upretrogaming.com at 0.8 s0.8 s
  3. 1upretrogaming.com at 1.1 s1.1 s
  4. 1upretrogaming.com at 1.5 s1.5 s
  5. 1upretrogaming.com at 1.9 s1.9 s
  6. 1upretrogaming.com at 2.3 s2.3 s
  7. 1upretrogaming.com at 2.6 s2.6 s
  8. 1upretrogaming.com at 3.0 s3.0 s

Speed

3 to fix88
  • Mobile performance score: 88

    88/100

    Your mobile performance score is 88. Pages that score under 90 lose visitors before the first paint.

  • Shopify adds 370 ms

    370 ms

    Shopify costs a phone 370 ms of main-thread work and 134 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 366 ms. During a long task the page ignores taps.

  • 3 third-party services on the page

    3 third-party services load with your homepage (Shopify, shop.app and securification.ai), adding 139 KiB and 370 ms of main-thread time.

  • Use efficient cache lifetimes

    6 KiB

    4 files are served with short cache lifetimes, so returning visitors download them again (6 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.3 s

    A phone's processor spends 1.3 s on main-thread work while loading, 667 ms of it running JavaScript. That is comfortably low.

  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Speed Index: 4.8 s

    4.8 s

    Visually, the page fills in at 4.8 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.5 s

    2.5 s

    The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 4.1 s

    4.1 s

    The page becomes fully interactive after 4.1 s. Good is under 3.8 s.

  • Total Blocking Time: 202 ms

    202 ms

    Scripts block taps and scrolling for 202 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 82 ms to 79 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.0 s to 0.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 0.9 s

    0.9 s

    Real visitors wait 0.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.7 s

    0.7 s

    Real visitors see the first content after 0.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 241 ms

    241 ms

    Real visitors wait 241 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 2.5 s

    2.5 s

    Your largest element renders in 2.5 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “Blocked by mistake? You can verify your real location. Your…”.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

100
  • About 0.2 g of CO₂ per visit

    0.18 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.18 g of CO₂e: 21.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Page weight: 641 KiB in 123 requests

    641 KiB

    Your homepage downloads 641 KiB in 123 requests on a phone: scripts 267 KiB (62), images 198 KiB (19) and stylesheets 70 KiB (28). That is a lean page.

Accessibility

2 to fixGoogle 9595
  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

2 checks passed
  • Every image has alt text

    All 58 images in the HTML carry an alt attribute.

  • 25 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 27 WCAG 2.2 A/AA and best-practice rules on the phone render: 25 passed and 2 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9188
  • Title is short (22 characters)

    Your title is only 22 characters: “1-Up Retro Video Games”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • One H1 headline

    Your <h1> is empty.

  • 119 internal links, 7 external

    The homepage links to 119 pages on 1upretrogaming.com and 7 external pages.

6 checks passed
  • Meta description: 155 characters

    Your meta description is 155 characters: “Your one stop shop for retro video games. We carry everything from Atari to current gen. Enjoy the nostalgia of your ch…”.

  • Canonical URL set

    The canonical URL is https://www.1upretrogaming.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.1upretrogaming.com/sitemap.xml.

AI search readiness

100
3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • llms.txt published

    The site publishes https://www.1upretrogaming.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix43
  • 1 linked page is broken

    Your homepage links to https://www.1upretrogaming.com/collections/switch, which answers with an error. Visitors hit a dead end and search engines drop it.

  • 1 page without a title

    https://www.1upretrogaming.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://www.1upretrogaming.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 14 pages without a meta description

    https://www.1upretrogaming.com/collections/all, https://www.1upretrogaming.com/pages/contact, https://www.1upretrogaming.com/customer_authentication/redirect, https://www.1upretrogaming.com/collections/nes, https://www.1upretrogaming.com/collections/super-nintendo and https://www.1upretrogaming.com/collections/n64 and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages without an H1

    https://www.1upretrogaming.com/pages/contact and https://www.1upretrogaming.com/customer_authentication/redirect have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 50 found) and read each the way a search engine does.

2 checks passed
  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

1 to fixGoogle 9692
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Cannot read properties of null (reading 'addEventListener')”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

7 to fix55
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 47 words

    The homepage has only about 47 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

3 checks passed
  • 4 calls to action

    The homepage has 4 calls to action, for example “Contact”, “Shop all” and “Contact information”.

  • 5 short forms

    5 short forms (1 field at most) are right on the homepage.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

  • 7 cookies set on arrival

    7

    Opening the homepage sets 7 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 5 other companies contacted

    Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at 1upretrogaming.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 2 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Securify · cloudfront.net

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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This review found 24 issues on 1upretrogaming.com, including 7 speed issues, 2 SEO issues and 7 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Ranked channels, outreach sequences and content angles
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  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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