Website review, no card needed

24-7cheerleading.com logo

24-7cheerleading.com website review

Visit site (opens in a new tab)Reviewed 1 November 202635 issues · 98 checks

This review found 35 issues worth fixing on 24-7cheerleading.com, 11 of them high impact, across 98 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of 24-7cheerleading.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. 24-7cheerleading.com at 0.4 s0.4 s
  2. 24-7cheerleading.com at 0.8 s0.8 s
  3. 24-7cheerleading.com at 1.1 s1.1 s
  4. 24-7cheerleading.com at 1.5 s1.5 s
  5. 24-7cheerleading.com at 1.9 s1.9 s
  6. 24-7cheerleading.com at 2.3 s2.3 s
  7. 24-7cheerleading.com at 2.6 s2.6 s
  8. 24-7cheerleading.com at 3.0 s3.0 s

24-7cheerleading.com does not allow embedding, so this is Google's rendering of the page.

Speed

7 to fix71
  • Reduce unused JavaScript

    1.1 s · 229 KiB

    About 229 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.1 s faster on a phone.

  • Mobile performance score: 71

    71/100

    Your mobile performance score is 71. Pages that score under 90 lose visitors before the first paint.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Bigcommerce, jQuery CDN and Google Tag Manager and others), adding 748 KiB and 503 ms of main-thread time.

  • Render-blocking requests

    550 ms

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.

  • Reduce unused CSS

    300 ms · 61 KiB

    About 61 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Bigcommerce adds 224 ms

    224 ms

    Bigcommerce costs a phone 224 ms of main-thread work and 421 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,547 HTML elements

    The page has 1,547 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 171 ms. During a long task the page ignores taps.

  • Minify JavaScript

    150 ms · 5 KiB

    5 KiB could be saved by minifying JavaScript.

  • Use efficient cache lifetimes

    8 KiB

    5 files are served with short cache lifetimes, so returning visitors download them again (8 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 1.2 s

    A phone's processor spends 1.2 s on main-thread work while loading, 673 ms of it running JavaScript. That is comfortably low.

  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

3 to fix65
  • Largest Contentful Paint: 7.6 s

    7.6 s

    Your largest element takes 7.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 7.6 s

    7.6 s

    The page becomes fully interactive after 7.6 s. Good is under 3.8 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

4 checks passed
  • Speed Index: 3.4 s

    3.4 s

    Visually, the page fills in at 3.4 s (Speed Index), inside the 3.4 s “good” threshold.

  • Total Blocking Time: 192 ms

    192 ms

    Scripts block the page for only 192 ms while loading. Good is under 200 ms.

  • First Contentful Paint: 1.7 s

    1.7 s

    The first text or image appears after 1.7 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix90
  • 1 image far larger than shown

    64 KiB

    1 image is downloaded at several times the size a phone draws it, for example 24-7-home.png at 1,600 px wide, shown at 369 px. Resized copies would save about 64 KiB.

  • About 0.2 g of CO₂ per visit

    0.22 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.22 g of CO₂e: 26.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Page weight: 795 KiB in 28 requests

    795 KiB

    Your homepage downloads 795 KiB in 28 requests on a phone: scripts 524 KiB (13), images 128 KiB (2) and stylesheets 73 KiB (5). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

8 to fixGoogle 8388
  • Orphan list items

    Some list items are not inside a list.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • Hidden but focusable

    1 element hidden from screen readers can still receive keyboard focus.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 2 images in the HTML carry an alt attribute.

  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 9 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

7 to fixGoogle 8566
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • 55 links crawlers can't follow

    55 links have no real href, so search engines can't follow them.

  • Title is short (17 characters)

    Your title is only 17 characters: “24/7 Cheerleading”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://24-7cheerleading.com/sitemap.xml, so Google discovers your pages only by following links.

  • One H1 headline

    Your <h1> is empty.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 188 internal links, 1 external

    The homepage links to 188 pages on 24-7cheerleading.com and 1 external page.

2 checks passed
  • Canonical URL set

    The canonical URL is https://24-7cheerleading.com/.

  • robots.txt in place

    robots.txt is in place.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

1 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

Other pages

1 to fix95
  • 15 pages without a meta description

    /compare, /shoes, /shoes/adidas, /shoes/asics, /shoes/eight-count and /shoes/kaepa and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 50 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 100100
3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    46 of 52 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix93
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • Short HSTS lifetime

    HSTS is set, but max-age is 0 days; one year is the recommended minimum.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

6 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (24-7cheerleading.com).

  • Valid certificate (81 days left)

    The certificate from Google Trust Services · WE1 verifies for 24-7cheerleading.com and is valid for another 81 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • http:// redirects to https

    http://24-7cheerleading.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 41 links work

    All 41 links checked from your homepage (40 internal, 1 external) answered without errors.

Domain and trust

  • No CAA record

    24-7cheerleading.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    24-7cheerleading.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 21 years old

    21 years

    24-7cheerleading.com was registered in Mar 2005 through Network Solutions, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Mar 2027

    24-7cheerleading.com is registered until Mar 2027.

Content and conversion

3 to fix78
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Only about 112 words

    The homepage has only about 112 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Subscribe” and “REGISTER”.

  • 3 calls to action

    The homepage has 3 calls to action, for example “Register” and “Subscribe”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

2 to fix0
  • No DMARC policy

    24-7cheerleading.com has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.

  • No SPF record

    24-7cheerleading.com has no SPF record, so mail servers can't tell which servers may send email as you. Your mail lands in spam more often, and anyone can send mail pretending to be you.

  • No DKIM key on the usual selectors

    We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

  • Domain receives no email

    24-7cheerleading.com has no MX record, so it receives no email. SPF -all and DMARC reject still matter: they stop others sending mail as you.

  • Email authentication score: 0/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 10 cookies set on arrival

    10

    Opening the homepage sets 10 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 10 other companies contacted

    Loading the homepage contacts 10 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

Framework
jQuery
E-commerce
BigCommerce
Analytics
Google Analytics
Hosting
Bigcommerce

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 35 issues on 24-7cheerleading.com, including 10 speed issues, 7 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25