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4cryo.com website review

Visit site (opens in a new tab)Reviewed 1 November 202641 issues · 107 checks

This review found 41 issues worth fixing on 4cryo.com, 19 of them high impact, across 107 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of 4cryo.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. 4cryo.com at 0.4 s0.4 s
  2. 4cryo.com at 0.8 s0.8 s
  3. 4cryo.com at 1.2 s1.2 s
  4. 4cryo.com at 1.6 s1.6 s
  5. 4cryo.com at 2.0 s2.0 s
  6. 4cryo.com at 2.4 s2.4 s
  7. 4cryo.com at 2.8 s2.8 s
  8. 4cryo.com at 3.2 s3.2 s

4cryo.com does not allow embedding, so this is Google's rendering of the page.

Speed

12 to fix10
  • Reduce unused JavaScript

    7.2 s · 1.2 MB

    About 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 7.2 s faster on a phone.

  • Reduce unused CSS

    1.2 s · 212 KiB

    About 212 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.2 s faster on a phone.

  • Mobile performance score: 10

    10/100

    Your mobile performance score is 10. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.3 s

    A phone's processor spends 4.3 s on main-thread work while loading, 2.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google CDN, Google Tag Manager and Bigcommerce and others), adding 3.2 MB and 1.9 s of main-thread time.

  • Google CDN adds 741 ms

    741 ms

    Google CDN costs a phone 741 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    750 ms

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

  • Google Tag Manager adds 464 ms

    464 ms

    Google Tag Manager costs a phone 464 ms of main-thread work and 529 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Bigcommerce adds 201 ms

    201 ms

    Bigcommerce costs a phone 201 ms of main-thread work and 713 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • jotfor.ms adds 200 ms

    200 ms

    jotfor.ms costs a phone 200 ms of main-thread work and 615 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 251 ms. During a long task the page ignores taps.

  • 1,802 HTML elements

    The page has 1,802 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Minify JavaScript

    150 ms · 49 KiB

    49 KiB could be saved by minifying JavaScript.

  • Minify CSS

    150 ms · 27 KiB

    27 KiB could be saved by minifying CSS.

  • Use efficient cache lifetimes

    84 KiB

    10 files are served with short cache lifetimes, so returning visitors download them again (84 KiB).

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    15 KiB

    Polyfills for old browsers add 15 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Improve image delivery

    4 KiB

    1 image could be 4 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

1 checks passed
  • Server response: 10 ms

    10 ms

    Your server sent the HTML in 10 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix11
  • First Contentful Paint: 10.0 s

    10.0 s

    The first text or image appears after 10.0 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 18.0 s

    18.0 s

    Your largest element takes 18.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Liquid Nitrogen Storage Containers”.

  • Time to Interactive: 21.2 s

    21.2 s

    The page becomes fully interactive after 21.2 s. Good is under 3.8 s.

  • Cumulative Layout Shift: 0.733

    0.733

    The layout shifts by 0.733 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Speed Index: 10.0 s

    10.0 s

    Visually, the page fills in at 10.0 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.0 s

    1.0 s

    Scripts block taps and scrolling for 1.0 s in total while the page loads. Good is under 200 ms.

  • 11 images without width and height

    11 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Images and page weight

1 to fix85
  • Page weight: 3.7 MB in 115 requests

    3.7 MB

    Your homepage downloads 3.7 MB in 115 requests on a phone: scripts 2.3 MB (49), images 385 KiB (20) and other files 379 KiB (7). Under 2 MB keeps phones on slow connections fast.

  • About 1.0 g of CO₂ per visit

    1.05 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.05 g of CO₂e: 126.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 7587
  • 14 text elements with low contrast

    14 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 8 tap targets too small

    8 tap targets are too small or too close together to hit reliably with a finger.

  • ARIA commands must have an accessible name (5 elements)

    ARIA commands must have an accessible name: 5 elements on the page fail this check, rated serious by axe-core.

  • Orphan list items

    Some list items are not inside a list.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • All page content should be contained by landmarks (23 elements)

    All page content should be contained by landmarks: 23 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 14 images in the HTML carry an alt attribute.

  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 9 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9295
  • 34 links crawlers can't follow

    34 links have no real href, so search engines can't follow them.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 196 internal links, 0 external

    The homepage links to 196 pages on 4cryo.com and 0 external pages.

7 checks passed
  • Meta description: 137 characters

    Your meta description is 137 characters: “Cryo Associates is your single-point source for cryogenic freezers, equipment and supplies. Check out our site today an…”.

  • One H1 headline

    Your main headline reads: “Cryogenic Storage Systems Designed for Reliability and Performance”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “Cryogenic Storage Systems & Solutions | Cryo Associates”.

  • Canonical URL set

    The canonical URL is https://4cryo.com/.

  • Structured data in place

    Structured data found: LocalBusiness.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://4cryo.com/xmlsitemap.php?type=pages&page=1.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, sameAs (social profiles), description and contact details; logo would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (895 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix75
  • 2 linked pages are broken

    Your homepage links to /blog and /automated-freezers-ic-biomedical, which answer with an error. Visitors hit a dead end and search engines drop them.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 53 found) and read each the way a search engine does.

6 checks passed
  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 13 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 13 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9671
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=343136127&tm=gtm002&Ver=2&mid=f41f0b1a-fbea-437f-8faf-28e993d3e5e3&bo=1&sid=d8a54930d63811f1948c17d357c8e5c2&vid=d8a58e00d63811f19c0beb4759ba578a&vids=1&msclkid=N&pi=9.

  • 7 small tap targets

    7 of 18 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Uncaught ReferenceError: jQuery is not defined”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

2 to fix79
  • 13 broken links to your own pages

    13 links from your homepage to your own site are broken, for example https://4cryo.com/login.php?action=create_account (network).

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • Short HSTS lifetime

    HSTS is set, but max-age is 0 days; one year is the recommended minimum.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

5 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (4cryo.com).

  • Valid certificate (51 days left)

    The certificate from DigiCert, Inc. · Encryption Everywhere G3 TLS ECC P384 SHA384 2023 CA1 verifies for 4cryo.com and is valid for another 51 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • http:// redirects to https

    http://4cryo.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

Domain and trust

  • No CAA record

    4cryo.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    4cryo.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 23 years old

    23 years

    4cryo.com was registered in Apr 2003 through Network Solutions, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Apr 2029

    4cryo.com is registered until Apr 2029.

Content and conversion

1 to fix89
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 489 words of copy

    The homepage carries about 489 words of visible text.

8 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Sign Up”.

  • 12 calls to action

    The homepage has 12 calls to action, for example “Sign Up”, “Request a Quote” and “Contact”.

  • 3 short forms

    3 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 0 email links.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Email authentication

2 to fix60
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be 4cryo.com is still delivered. Add a report address, check the reports, then move to quarantine.

  • No DKIM key on the usual selectors

    We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

  • Email authentication score: 60/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

1 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:spf.registeredsite.com include:spf.protection.outlook.com include:one.zoho.com ~all”.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 18 cookies set on arrival

    18

    Opening the homepage sets 18 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 24 other companies contacted

    Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

Framework
jQuery
E-commerce
BigCommerce
Analytics
Google Analytics | Google Tag Manager
Hosting
Google Cloud

Upkeep, stack, hiring and company data from programmable.info

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