85sixty.com website review

4 third-party services load with your homepage (Google Tag Manager, Other Google APIs/SDKs and Google Fonts and others), adding 333 KiB and 102 ms of main-thread time.

2 long tasks block the main thread while loading, the longest for 96 ms. During a long task the page ignores taps.

About 83 KiB of CSS is downloaded but never applied on this page.

About 69 KiB of JavaScript is downloaded but never used on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The page becomes fully interactive after 4.3 s. Good is under 3.8 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

By the Sustainable Web Design model, a visit to your homepage emits about 0.35 g of CO₂e: 42.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

4 visible links have no text or label, so screen readers cannot say where they go.

Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.

There is no <h1>, so neither visitors nor Google get a clear main headline.

Your meta description is 205 characters; Google truncates after about 160, so the end of your pitch is cut.

9 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

2 links have no real href, so search engines can't follow them.

The homepage links to 85 pages on 85sixty.com and 16 external pages.

https://www.85sixty.com/services/creative has no meta description, so Google writes the search snippet from whatever text it finds.

https://www.85sixty.com/travel-hospitality-marketing-agency, https://www.85sixty.com/ecommerce-marketing-agency, https://www.85sixty.com/services, https://www.85sixty.com/shopify-plus-agency-partner, https://www.85sixty.com/services/creative and https://www.85sixty.com/services/customer-experience-strategy-design and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 25 found) and read each the way a search engine does.

4 of 7 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

The homepage shows no opening hours. If customers visit or call, show when.

There is no form on the homepage, so every lead has to click through to another page first.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 464 words of visible text.

Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 4 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.