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aaed.org website review

Visit site (opens in a new tab)Reviewed 20 October 202627 issues · 101 checks

This review found 27 issues worth fixing on aaed.org, 6 of them high impact, across 101 checks. The most urgent: main-thread work: 9.5 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.3 s999 msMay 2Oct 171.3 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.1 s
May 9, 20261.1 s
May 16, 20261.1 s
May 23, 20261.1 s
May 30, 20261.1 s
Jun 6, 20261.2 s
Jun 13, 20261.2 s
Jun 20, 20261.2 s
Jun 27, 20261.2 s
Jul 4, 20261.2 s
Jul 11, 20261.0 s
Jul 18, 20261.0 s
Jul 25, 20261.0 s
Aug 1, 20261.1 s
Aug 8, 20261.1 s
Aug 15, 20261.1 s
Aug 22, 20261.1 s
Aug 29, 20261.1 s
Sep 5, 20261.1 s
Sep 12, 20261.1 s
Sep 19, 20261.1 s
Sep 26, 20261.2 s
Oct 3, 20261.2 s
Oct 10, 20261.2 s
Oct 17, 20261.3 s
Real-visitor tap response (INP)75th percentile, phones
94 ms84 msMay 2Oct 1790 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 202687 ms
May 9, 202687 ms
May 16, 202687 ms
May 23, 202687 ms
May 30, 202687 ms
Jun 6, 202688 ms
Jun 13, 202692 ms
Jun 20, 202693 ms
Jun 27, 202691 ms
Jul 4, 202688 ms
Jul 11, 202687 ms
Jul 18, 202685 ms
Jul 25, 202687 ms
Aug 1, 202687 ms
Aug 8, 202690 ms
Aug 15, 202692 ms
Aug 22, 202691 ms
Aug 29, 202690 ms
Sep 5, 202688 ms
Sep 12, 202690 ms
Sep 19, 202689 ms
Sep 26, 202688 ms
Oct 3, 202689 ms
Oct 10, 202689 ms
Oct 17, 202690 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of aaed.org (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. aaed.org at 1.2 s1.2 s
  2. aaed.org at 2.4 s2.4 s
  3. aaed.org at 3.6 s3.6 s
  4. aaed.org at 4.8 s4.8 s
  5. aaed.org at 6.1 s6.1 s
  6. aaed.org at 7.3 s7.3 s
  7. aaed.org at 8.5 s8.5 s
  8. aaed.org at 9.7 s9.7 s

aaed.org does not allow embedding, so this is Google's rendering of the page.

Speed

7 to fix59
  • Main-thread work: 9.5 s

    A phone's processor spends 9.5 s on main-thread work while loading, 188 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 7 long tasks on the main thread

    7 long tasks block the main thread while loading, the longest for 3.8 s. During a long task the page ignores taps.

  • Improve image delivery

    900 ms · 165 KiB

    3 images could be 165 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 900 ms faster on a phone.

  • Mobile performance score: 59

    59/100

    Your mobile performance score is 59 (desktop: 70). Pages that score under 90 lose visitors before the first paint.

  • 1,904 HTML elements

    The page has 1,904 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 2 third-party services on the page

    2 third-party services load with your homepage (Amazon Ads and nitrocdn.com), adding 1.3 MB and 6 ms of main-thread time.

  • nitrocdn.com adds 0 ms

    0 ms

    nitrocdn.com costs a phone 0 ms of main-thread work and 1.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    237 KiB

    About 237 KiB of CSS is downloaded but never applied on this page.

  • Minify CSS

    27 KiB

    27 KiB could be saved by minifying CSS.

  • Use efficient cache lifetimes

    12 KiB

    1 file is served with short cache lifetimes, so returning visitors download them again (12 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 167 ms

    167 ms

    Your server sent the HTML in 167 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Total Blocking Time: 3.9 s

    3.9 s

    Scripts block taps and scrolling for 3.9 s in total while the page loads. Good is under 200 ms.

  • Real-user TTFB: 965 ms

    965 ms

    Real visitors wait 965 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Time to Interactive: 6.3 s

    6.3 s

    The page becomes fully interactive after 6.3 s. Good is under 3.8 s.

  • Largest Contentful Paint: 3.4 s

    3.4 s

    Your largest element takes 3.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Blue Puzzle”.

  • Speed Index: 4.1 s

    4.1 s

    Visually, the page fills in at 4.1 s (Speed Index). Good is under 3.4 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 87 ms to 90 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 13% slower for real visitors

    +13%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.1 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.04

    0.04

    For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 1.6 s

    1.6 s

    The first text or image appears after 1.6 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.017

    0.017

    The layout barely moves while loading (CLS 0.017, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 2.1 MB in 92 requests

    2.1 MB

    Your homepage downloads 2.1 MB in 92 requests on a phone: other files 716 KiB (56), fonts 557 KiB (9) and images 503 KiB (17). Under 2 MB keeps phones on slow connections fast.

  • About 0.6 g of CO₂ per visit

    0.60 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.60 g of CO₂e: 72.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 8492
  • 73 text elements with low contrast

    73 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Elements must only use permitted ARIA attributes (9 elements)

    Elements must only use permitted ARIA attributes: 9 elements on the page fail this check, rated serious by axe-core.

  • 3 images without alt text

    3 images have no alt text, which hurts accessibility and image search.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (17 elements).

1 checks passed
  • 51 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 5 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8594
  • Structured data has 1 problem

    Structured data found (BreadcrumbList, ImageObject, Organization and Place) but with 1 problem, for example “ld+json block 2 is not valid JSON (Unexpected token ']', ..." }, ] } " is not valid JSON)”.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 132 internal links, 18 external

    The homepage links to 132 pages on aaed.org and 18 external pages.

7 checks passed
  • Meta description: 151 characters

    Your meta description is 151 characters: “Welcome to AAED, the leading autism school in Arizona. We offer autism special education programs in Phoenix and Tucson…”.

  • One H1 headline

    Your main headline reads: “The Autism Academy for Education and Development in Arizona”.

  • Title: 52 characters

    Your title is a healthy 52 characters: “Autism Academy for Education & Development - Arizona”.

  • Canonical URL set

    The canonical URL is https://aaed.org/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://aaed.org/sitemap_index.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,046 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (7 KiB, 103 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 50 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 2 small tap targets

    2 of 6 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

8 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (aaed.org).

  • Valid certificate (64 days left)

    The certificate from Let's Encrypt · YE1 verifies for aaed.org and is valid for another 64 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://aaed.org redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 51 links work

    All 51 links checked from your homepage (40 internal, 11 external) answered without errors.

Domain and trust

  • No CAA record

    aaed.org has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    aaed.org's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 11 years old

    11 years

    aaed.org was registered in Apr 2015 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Apr 2028

    aaed.org is registered until Apr 2028.

Content and conversion

2 to fix89
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • A 10-field form

    Your longest form asks for 10 fields (8 required). Every extra field lowers completion.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,576 words of copy

    The homepage carries about 1,576 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “START HERE”.

  • 19 calls to action

    The homepage has 19 calls to action, for example “Shop & Give Back”, “Records Request from Schools” and “Schedule a tour”.

  • Social proof on the page

    Social proof on the homepage: 17 testimonial or review blocks, 2 customer or partner logos and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager and Meta Pixel.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 1 email link.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

85
  • Email authentication score: 85/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:spf.sisk12.com include:spf.protection.outlook.com include:one.zoho.com include:_spf.createsend.com inclu…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1” and “selector2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 1 cookie set on arrival

    1

    Opening the homepage sets 1 cookie (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 2 other companies contacted

    Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Upkeep, stack and company

  • The footer still says © 2025.

Stack

CMS
WordPress 7.1.3
Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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