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ada.gov website review
Visit site (opens in a new tab)Reviewed 1 November 202624 issues · 100 checks
This review found 24 issues worth fixing on ada.gov, 6 of them high impact, across 100 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
85BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 1.1 s |
| May 16, 2026 | 1.2 s |
| May 23, 2026 | 1.2 s |
| May 30, 2026 | 1.2 s |
| Jun 6, 2026 | 1.2 s |
| Jun 13, 2026 | 1.2 s |
| Jun 20, 2026 | 1.2 s |
| Jun 27, 2026 | 1.2 s |
| Jul 4, 2026 | 1.2 s |
| Jul 11, 2026 | 1.2 s |
| Jul 18, 2026 | 1.2 s |
| Jul 25, 2026 | 1.2 s |
| Aug 1, 2026 | 1.2 s |
| Aug 8, 2026 | 1.2 s |
| Aug 15, 2026 | 1.2 s |
| Aug 22, 2026 | 1.2 s |
| Aug 29, 2026 | 1.2 s |
| Sep 5, 2026 | 1.2 s |
| Sep 12, 2026 | 1.2 s |
| Sep 19, 2026 | 1.2 s |
| Sep 26, 2026 | 1.2 s |
| Oct 3, 2026 | 1.2 s |
| Oct 10, 2026 | 1.2 s |
| Oct 17, 2026 | 1.2 s |
| Oct 24, 2026 | 1.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 96 ms |
| May 16, 2026 | 96 ms |
| May 23, 2026 | 97 ms |
| May 30, 2026 | 98 ms |
| Jun 6, 2026 | 97 ms |
| Jun 13, 2026 | 98 ms |
| Jun 20, 2026 | 101 ms |
| Jun 27, 2026 | 100 ms |
| Jul 4, 2026 | 102 ms |
| Jul 11, 2026 | 102 ms |
| Jul 18, 2026 | 98 ms |
| Jul 25, 2026 | 99 ms |
| Aug 1, 2026 | 97 ms |
| Aug 8, 2026 | 97 ms |
| Aug 15, 2026 | 97 ms |
| Aug 22, 2026 | 97 ms |
| Aug 29, 2026 | 97 ms |
| Sep 5, 2026 | 97 ms |
| Sep 12, 2026 | 97 ms |
| Sep 19, 2026 | 96 ms |
| Sep 26, 2026 | 96 ms |
| Oct 3, 2026 | 96 ms |
| Oct 10, 2026 | 97 ms |
| Oct 17, 2026 | 96 ms |
| Oct 24, 2026 | 96 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
ada.gov does not allow embedding, so this is Google's rendering of the page.
Speed
Use efficient cache lifetimes
3.0 s · 917 KiB30 files are served with short cache lifetimes, so returning visitors download them again (917 KiB).
Improve image delivery
1.7 s · 483 KiB4 images could be 483 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.7 s faster on a phone.
Mobile performance score: 56
56/100Your mobile performance score is 56. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
750 ms2 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.
Reduce unused CSS
450 ms · 129 KiBAbout 129 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
Google Tag Manager adds 329 ms
329 msGoogle Tag Manager costs a phone 329 ms of main-thread work and 488 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Font display
300 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 300 ms).
Reduce unused JavaScript
254 KiBAbout 254 KiB of JavaScript is downloaded but never used on this page.
6 third-party services on the page
6 third-party services load with your homepage (Google Tag Manager, cloud.gov and digitalgov.gov and others), adding 600 KiB and 391 ms of main-thread time.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 99 ms. During a long task the page ignores taps.
Minify JavaScript
10 KiB10 KiB could be saved by minifying JavaScript.
Minify CSS
6 KiB6 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 0.9 s
A phone's processor spends 0.9 s on main-thread work while loading, 304 ms of it running JavaScript. That is comfortably low.
Server response: 2 ms
2 msYour server sent the HTML in 2 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Cumulative Layout Shift: 0.765
0.765The layout shifts by 0.765 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Largest Contentful Paint: 5.2 s
5.2 sYour largest element takes 5.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “'American flag flying in front of a government building'”.
Time to Interactive: 6.9 s
6.9 sThe page becomes fully interactive after 6.9 s. Good is under 3.8 s.
14 images without width and height
14 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
0%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 96 ms to 96 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+2%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.1 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
9 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.4 s
1.4 sReal visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 96 ms
96 msReal visitors wait 96 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.0 s
1.0 sReal visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 561 ms
561 msReal visitors wait 561 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 108 ms
108 msScripts block the page for only 108 ms while loading. Good is under 200 ms.
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Speed Index: 1.6 s
1.6 sVisually, the page fills in at 1.6 s (Speed Index), inside the 3.4 s “good” threshold.
Images and page weight
5 images in older formats
5 images (656 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image far larger than shown
39 KiB1 image is downloaded at several times the size a phone draws it, for example doj-logo.png at 200 px wide, shown at 45 px. Resized copies would save about 39 KiB.
4 images below the first screen load straight away
4 images further down the page (272 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 0.4 g of CO₂ per visit
0.43 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.43 g of CO₂e: 51.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Page weight: 1.5 MB in 42 requests
1.5 MBYour homepage downloads 1.5 MB in 42 requests on a phone: images 721 KiB (23), scripts 619 KiB (11) and fonts 86 KiB (3). That is a lean page.
Accessibility
2 checks passed
Every image has alt text
All 21 images in the HTML carry an alt attribute.
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 42 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 0 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“The Americans with Disabilities Act (ADA) protect…” and “You are now leaving a Department of Justice websi…”). One clear main headline is easier for people and search engines.
4 links with vague text
4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
44 internal links, 15 external
The homepage links to 44 pages on ada.gov and 15 external pages.
7 checks passed
Meta description: 145 characters
Your meta description is 145 characters: “Disability rights are civil rights. From voting to parking, the ADA is a law that protects people with disabilities in …”.
Title: 45 characters
Your title is a healthy 45 characters: “The Americans with Disabilities Act | ADA.gov”.
Canonical URL set
The canonical URL is https://www.ada.gov/.
Structured data in place
Structured data found: WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.ada.gov/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (924 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages share a meta description
/infoline and /communityoutreach use the same meta description. A description written for each page earns more clicks.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
4 small tap targets
4 of 11 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 low-resolution image
1 image is served at too low a resolution for sharp phone screens.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (ada.gov).
Valid certificate (50 days left)
The certificate from Let's Encrypt · YR2 verifies for ada.gov and is valid for another 50 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
HSTS enabled
Strict-Transport-Security is set, so browsers always use https.
http:// redirects to https
http://ada.gov redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 46 links work
All 46 links checked from your homepage (32 internal, 14 external) answered without errors.
Domain and trust
No CAA record
ada.gov has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
3 checks passed
Domain is 24 years old
24 yearsada.gov was registered in Feb 2002 through get.gov. An established domain carries more trust with email providers and search engines.
DNSSEC is on
ada.gov's DNS answers are signed (DNSSEC), so they can't be forged on the way to visitors.
Registered until Jul 2027
ada.gov is registered until Jul 2027.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 709 words of copy
The homepage carries about 709 words of visible text.
5 checks passed
6 calls to action
The homepage has 6 calls to action, for example “Learn more”, “Sign Up” and “Sign up for e-mail updates”.
1 short form
A short form (1 field at most) is right on the homepage.
Analytics in place
Analytics detected: Google Analytics.
Direct contact links
Visitors can reach you directly: 2 phone links and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Email authentication
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Domain receives no email
ada.gov has no MX record, so it receives no email. SPF -all and DMARC reject still matter: they stop others sending mail as you.
Email authentication score: 90/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 -all”.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
6 other companies contacted
Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
Stack
- CMS
- Jekyll v4.3.2
- Framework
- Tailwind CSS
- Analytics
- Google Analytics
- Hosting
- CloudFront
Company
- Founded
- 1990
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 24 issues on ada.gov, including 12 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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