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aeb.com website review

Visit site (opens in a new tab)Reviewed 20 October 202618 issues · 95 checks

This review found 18 issues worth fixing on aeb.com, 2 of them high impact, across 95 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

94A

Closest competitors among reviewed websites

Compare side by side
Real-visitor load time (LCP)75th percentile, phones
4.8 s1.6 sMay 2Oct 172.2 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20264.4 s
May 9, 20264.4 s
May 16, 20264.4 s
May 23, 20264.2 s
May 30, 20264.3 s
Jun 6, 20264.3 s
Jun 13, 20264.1 s
Jun 20, 20263.9 s
Jun 27, 20262.9 s
Jul 4, 20262.3 s
Jul 11, 20262.2 s
Jul 18, 20262.1 s
Jul 25, 20262.1 s
Aug 1, 20262.1 s
Aug 8, 20262.2 s
Aug 15, 20262.3 s
Aug 22, 20262.3 s
Aug 29, 20262.3 s
Sep 5, 20262.1 s
Sep 12, 20262.1 s
Sep 19, 20262.0 s
Sep 26, 20261.9 s
Oct 3, 20262.0 s
Oct 10, 20262.2 s
Oct 17, 20262.2 s
Real-visitor tap response (INP)75th percentile, phones
404 ms110 msMay 2Oct 17179 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026332 ms
May 9, 2026340 ms
May 16, 2026354 ms
May 23, 2026344 ms
May 30, 2026370 ms
Jun 6, 2026369 ms
Jun 13, 2026330 ms
Jun 20, 2026317 ms
Jun 27, 2026192 ms
Jul 4, 2026158 ms
Jul 11, 2026152 ms
Jul 18, 2026144 ms
Jul 25, 2026150 ms
Aug 1, 2026151 ms
Aug 8, 2026146 ms
Aug 15, 2026158 ms
Aug 22, 2026178 ms
Aug 29, 2026178 ms
Sep 5, 2026174 ms
Sep 12, 2026174 ms
Sep 19, 2026172 ms
Sep 26, 2026182 ms
Oct 3, 2026203 ms
Oct 10, 2026201 ms
Oct 17, 2026179 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

www.aeb.com (opens in a new tab)
Full-page screenshot of aeb.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. aeb.com at 0.4 s0.4 s
  2. aeb.com at 0.8 s0.8 s
  3. aeb.com at 1.1 s1.1 s
  4. aeb.com at 1.5 s1.5 s
  5. aeb.com at 1.9 s1.9 s
  6. aeb.com at 2.3 s2.3 s
  7. aeb.com at 2.6 s2.6 s
  8. aeb.com at 3.0 s3.0 s

aeb.com does not allow embedding, so this is Google's rendering of the page.

Speed

2 to fix97

  • Use efficient cache lifetimes

    300 ms · 1.9 MB

    15 files are served with short cache lifetimes, so returning visitors download them again (1.9 MB).

  • Font display

    900 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 900 ms).

  • Reduce unused JavaScript

    236 KiB

    About 236 KiB of JavaScript is downloaded but never used on this page.

  • Reduce unused CSS

    205 KiB

    About 205 KiB of CSS is downloaded but never applied on this page.

  • 1 third-party service on the page

    1 third-party service load with your homepage (piwik.pro), adding 187 KiB and 119 ms of main-thread time.

  • 3 long tasks on the main thread

    3 long tasks block the main thread while loading, the longest for 137 ms. During a long task the page ignores taps.

  • Minify JavaScript

    28 KiB

    28 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 checks passed

  • Mobile performance score: 97

    97/100

    Your mobile performance score is 97 (desktop: 94). That is in Google's “good” band (90 and up).

  • Main-thread work: 1.1 s

    A phone's processor spends 1.1 s on main-thread work while loading, 403 ms of it running JavaScript. That is comfortably low.

  • Server response: 235 ms

    235 ms

    Your server sent the HTML in 235 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100

  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user FCP: 2.0 s

    2.0 s

    Real visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Time to Interactive: 6.6 s

    6.6 s

    The page becomes fully interactive after 6.6 s. Good is under 3.8 s.

9 checks passed

  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.03

    0.03

    For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.

  • Tap response (INP) got 43% faster for real visitors

    -43%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 332 ms to 179 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 50% faster for real visitors

    -50%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 4.4 s to 2.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 165 ms

    165 ms

    Scripts block the page for only 165 ms while loading. Good is under 200 ms.

  • Speed Index: 2.9 s

    2.9 s

    Visually, the page fills in at 2.9 s (Speed Index), inside the 3.4 s “good” threshold.

  • First Contentful Paint: 1.1 s

    1.1 s

    The first text or image appears after 1.1 s, inside the 1.8 s “good” threshold.

  • Largest Contentful Paint: 1.7 s

    1.7 s

    Your largest element renders in 1.7 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “We automate and simplify global trade & logistics managemen…”.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix85

  • Page weight: 2.1 MB in 24 requests

    2.1 MB

    Your homepage downloads 2.1 MB in 24 requests on a phone: media 1.2 MB (1), scripts 406 KiB (3) and stylesheets 183 KiB (1). Under 2 MB keeps phones on slow connections fast.

  • About 0.6 g of CO₂ per visit

    0.60 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.60 g of CO₂e: 71.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 9096

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (48 elements)

    All page content should be contained by landmarks: 48 elements on the page fail this check, rated moderate by axe-core.

  • 3 form fields without a label

    3 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h1 → h4), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (5 elements).

2 checks passed

  • Every image has alt text

    All 17 images in the HTML carry an alt attribute.

  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 4 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9294

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • 4 links with vague text

    4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 112 internal links, 14 external

    The homepage links to 112 pages on aeb.com and 14 external pages.

7 checks passed

  • Meta description: 139 characters

    Your meta description is 139 characters: “Cloud products from AEB to accelerate and streamline your work. AEB cloud platform for custom logistics solutions in an…”.

  • One H1 headline

    Your main headline reads: “AEB: Experts for global trade and logistics”.

  • Title: 43 characters

    Your title is a healthy 43 characters: “AEB Software for Global Trade and Logistics”.

  • Structured data in place

    Structured data found: BreadcrumbList.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.aeb.com/de/google-sitemap.php.

AI search readiness

1 to fix88

  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed

  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (679 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (8 KiB, 56 links), a plain-text guide to the site for AI tools.

Other pages

100

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 80 found) and read each the way a search engine does.

7 checks passed

  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 10087

  • 9 small tap targets

    9 of 28 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100

  • 3 redirects before the homepage

    Opening https://aeb.com goes through 3 redirects before the homepage loads.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

9 checks passed

  • Served over HTTPS

    The homepage is served over HTTPS (aeb.com).

  • Valid certificate (79 days left)

    The certificate from DigiCert Inc · DigiCert Global G2 TLS RSA SHA256 2020 CA1 verifies for aeb.com and is valid for another 79 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://aeb.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 50 links work

    All 50 links checked from your homepage (40 internal, 10 external) answered without errors.

  • security.txt published

    A security.txt file tells researchers how to report a problem with your site.

Domain and trust

  • No CAA record

    aeb.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    aeb.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed

  • Domain is 30 years old

    30 years

    aeb.com was registered in Aug 1996 through Ascio Technologies, Inc. Danmark - Filial af Ascio technologies, Inc. USA. An established domain carries more trust with email providers and search engines.

  • Registered until Aug 2027

    aeb.com is registered until Aug 2027.

Content and conversion

3 to fix75

  • Thin social proof

    Social proof on the homepage: “7,300+ companies”. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 460 words of copy

    The homepage carries about 460 words of visible text.

3 checks passed

  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Contact”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “Contact” and “Learn more”.

  • 1 short form

    A short form (2 fields at most) is right on the homepage.

Email authentication

100

  • Email authentication score: 100/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed

  • DMARC policy: reject

    DMARC tells receivers to reject mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:_spf.senders.dc.aeb.com include:spf.protection.outlook.com include:aspmx.pardot.com include:_spf.salesfo…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1” and “selector2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 2 other companies contacted

    Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed

  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

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