aerocure.shop website review

About 522 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.7 s faster on a phone.

Your mobile performance score is 63. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (Google Tag Manager, Shopify and Klaviyo and others), adding 1.2 MB and 639 ms of main-thread time.

Google Tag Manager costs a phone 450 ms of main-thread work and 774 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

2 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.

A phone's processor spends 2.5 s on main-thread work while loading, 898 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Shopify costs a phone 106 ms of main-thread work and 345 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

3 images could be 95 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

5 long tasks block the main thread while loading, the longest for 158 ms. During a long task the page ignores taps.

About 21 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 110 ms faster on a phone.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

18 files are served with short cache lifetimes, so returning visitors download them again (47 KiB).

Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 KiB could be saved by minifying JavaScript.

Your largest element takes 13.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 13.8 s. Good is under 3.8 s.

Visually, the page fills in at 4.6 s (Speed Index). Good is under 3.4 s.

Scripts block taps and scrolling for 328 ms in total while the page loads. Good is under 200 ms.

The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

1 image have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 3.4 MB in 248 requests on a phone: scripts 1.4 MB (68), images 931 KiB (27) and other files 881 KiB (144). Under 2 MB keeps phones on slow connections fast.

Screen.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

3 images (235 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

4 images further down the page (273 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.95 g of CO₂e: 114.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

19 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

9 elements hidden from screen readers can still receive keyboard focus.

9 tap targets are too small or too close together to hit reliably with a finger.

Scrollable region must have keyboard access: 3 elements on the page fail this check, rated serious by axe-core.

1 image has no alt text, which hurts accessibility and image search.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

Your title is 69 characters, so Google will cut it off around 60: “Air Purifiers Australia By aerocure® World Leading Home Air Purifiers”.

Your meta description is 315 characters; Google truncates after about 160, so the end of your pitch is cut.

The homepage links to 76 pages on aerocure.shop and 13 external pages.

https://aerocure.shop/products/uvgi-air-steriliser, https://aerocure.shop/products/fresh-air-ventilation-with-in-home-heat-recovery-2-g3-filters and https://aerocure.shop/products/aerocure%C2%A9-commercial-heat-recovery-air-ventilation declare the homepage as their canonical URL, which tells Google they are copies of the homepage and keeps them out of search results. A site-wide template setting usually causes this.

/, https://aerocure.shop/products/uvgi-air-steriliser, https://aerocure.shop/products/fresh-air-ventilation-with-in-home-heat-recovery-2-g3-filters and https://aerocure.shop/products/aerocure%C2%A9-commercial-heat-recovery-air-ventilation all use the title “Air Purifiers Australia By aerocure® World Leading Home Air Purifiers”. Search engines can't tell which page to show for a search, so each competes with the others.

https://aerocure.shop/pages/contact, https://aerocure.shop/collections/all and https://aerocure.shop/pages/air-science have no meta description, so Google writes the search snippet from whatever text it finds.

https://aerocure.shop/products/uvgi-air-steriliser, https://aerocure.shop/products/fresh-air-ventilation-with-in-home-heat-recovery-2-g3-filters and https://aerocure.shop/products/aerocure%C2%A9-commercial-heat-recovery-air-ventilation use the same meta description. A description written for each page earns more clicks.

https://aerocure.shop/pages/contact, https://aerocure.shop/collections/all, https://aerocure.shop/collections/shop-all, https://aerocure.shop/collections/air-purifiers, https://aerocure.shop/collections/filters-accessories and https://aerocure.shop/pages/air-science have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 27 found) and read each the way a search engine does.

1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=343028783&tm=gtm002&Ver=2&mid=d3ac3b6d-9b4c-453d-a34a-aee980fec09d&bo=1&sid=ff52b4e0dda811f18cc997df7350de33&vid=ff52e420dda811f187d8df4afa885b41&vids=1&msclkid=N&pi=9.

27 of 32 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 525 ()”.

Social proof on the homepage: 8 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 722 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 17 cookies, 2 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 21 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.