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amtouch.com website review

Visit site (opens in a new tab)Reviewed 6 November 202649 issues · 108 checks

This review found 49 issues worth fixing on amtouch.com, 17 of them high impact, across 108 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.6 s2.0 sMay 16Oct 312.4 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.4 s
May 23, 20262.4 s
May 30, 20262.4 s
Jun 6, 20262.4 s
Jun 13, 20262.3 s
Jun 20, 20262.3 s
Jun 27, 20262.1 s
Jul 4, 20262.1 s
Jul 11, 20262.2 s
Jul 18, 20262.3 s
Jul 25, 20262.4 s
Aug 1, 20262.5 s
Aug 8, 20262.5 s
Aug 15, 20262.4 s
Aug 22, 20262.4 s
Aug 29, 20262.3 s
Sep 5, 20262.3 s
Sep 12, 20262.3 s
Sep 19, 20262.4 s
Sep 26, 20262.5 s
Oct 3, 20262.5 s
Oct 10, 20262.4 s
Oct 17, 20262.4 s
Oct 24, 20262.4 s
Oct 31, 20262.4 s
Real-visitor tap response (INP)75th percentile, phones
104 ms79 msMay 16Oct 31101 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202685 ms
May 23, 202696 ms
May 30, 202692 ms
Jun 6, 202688 ms
Jun 13, 202689 ms
Jun 20, 202685 ms
Jun 27, 202682 ms
Jul 4, 202682 ms
Jul 11, 202687 ms
Jul 18, 202683 ms
Jul 25, 202684 ms
Aug 1, 202686 ms
Aug 8, 202684 ms
Aug 15, 202687 ms
Aug 22, 202695 ms
Aug 29, 202687 ms
Sep 5, 202688 ms
Sep 12, 202688 ms
Sep 19, 202687 ms
Sep 26, 202687 ms
Oct 3, 202686 ms
Oct 10, 202695 ms
Oct 17, 202695 ms
Oct 24, 202696 ms
Oct 31, 2026101 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

14 to fix35
  • Improve image delivery

    1.8 s · 8.5 MB

    47 images could be 8.5 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.8 s faster on a phone.

  • Reduce unused JavaScript

    3.7 s · 1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.7 s faster on a phone.

  • Use efficient cache lifetimes

    3.0 s · 1.6 MB

    31 files are served with short cache lifetimes, so returning visitors download them again (1.6 MB).

  • Mobile performance score: 35

    35/100

    Your mobile performance score is 35. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Bigcommerce, bundleb2b.net and Google Tag Manager and others), adding 3.3 MB and 1.6 s of main-thread time.

  • Render-blocking requests

    550 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.

  • Bigcommerce adds 401 ms

    401 ms

    Bigcommerce costs a phone 401 ms of main-thread work and 1.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 157 KiB

    About 157 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • bundleb2b.net adds 373 ms

    373 ms

    bundleb2b.net costs a phone 373 ms of main-thread work and 642 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.8 s

    A phone's processor spends 3.8 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Google Tag Manager adds 309 ms

    309 ms

    Google Tag Manager costs a phone 309 ms of main-thread work and 599 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Hubspot adds 297 ms

    297 ms

    Hubspot costs a phone 297 ms of main-thread work and 515 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 18 long tasks on the main thread

    18 long tasks block the main thread while loading, the longest for 347 ms. During a long task the page ignores taps.

  • 2,586 HTML elements

    The page has 2,586 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Duplicated JavaScript

    104 KiB

    104 KiB JavaScript is shipped twice across bundles.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    5 KiB

    5 KiB could be saved by minifying JavaScript.

  • Minify CSS

    3 KiB

    3 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 23 ms

    23 ms

    Your server sent the HTML in 23 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 28.6 s

    28.6 s

    Your largest element takes 28.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 33.1 s

    33.1 s

    The page becomes fully interactive after 33.1 s. Good is under 3.8 s.

  • Speed Index: 6.7 s

    6.7 s

    Visually, the page fills in at 6.7 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 802 ms

    802 ms

    Scripts block taps and scrolling for 802 ms in total while the page loads. Good is under 200 ms.

  • Cumulative Layout Shift: 0.252

    0.252

    The layout shifts by 0.252 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Real-user FCP: 1.8 s

    1.8 s

    Real visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 38 images without width and height

    38 images have no width and height attributes, so the layout jumps as each one loads.

  • First Contentful Paint: 1.9 s

    1.9 s

    The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    +9%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 85 ms to 101 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -1%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.4 s to 2.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user LCP: 2.4 s

    2.4 s

    Real visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 103 ms

    103 ms

    Real visitors wait 103 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.05

    0.05

    For real visitors the layout shifts by 0.05 (75th percentile). Good is under 0.1.

Images and page weight

5 to fix26
  • Page weight: 12.0 MB in 175 requests

    12.0 MB

    Your homepage downloads 12.0 MB in 175 requests on a phone: images 9.2 MB (90), scripts 2.3 MB (38) and fonts 243 KiB (4). Under 2 MB keeps phones on slow connections fast.

  • 9 images far larger than shown

    7.4 MB

    9 images are downloaded at several times the size a phone draws them, for example aff457bc-c3fc-421d-a232-832967e16fd0 at 6,017 px wide, shown at 350 px. Resized copies would save about 7.4 MB.

  • 2 images over 500 KB

    2 images weigh 6.6 MB together. On a phone connection a single image that size takes seconds.

  • 4 images in older formats

    4 images (7.2 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • An image on the first screen is lazy-loaded

    normal is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 5 images below the first screen load straight away

    5 images further down the page (146 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 3.4 g of CO₂ per visit

    3.40 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.40 g of CO₂e: 408.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 8390
  • 8 text elements with low contrast

    8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    1 element hidden from screen readers can still receive keyboard focus.

  • 9 images without alt text

    9 images have no alt text, which hurts accessibility and image search.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 17 links without text

    17 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h4, h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 8 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

7 to fixGoogle 9266
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 53 links crawlers can't follow

    53 links have no real href, so search engines can't follow them.

  • Title is short (4 characters)

    Your title is only 4 characters: “Home”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is long (207 characters)

    Your meta description is 207 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://www.amtouch.com/sitemap.xml, so Google discovers your pages only by following links.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 207 internal links, 4 external

    The homepage links to 207 pages on amtouch.com and 4 external pages.

2 checks passed
  • Canonical URL set

    The canonical URL is https://www.amtouch.com/.

  • robots.txt in place

    robots.txt is in place.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,866 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 71 found) and read each the way a search engine does.

1 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

Best practices

1 to fixGoogle 9693
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://use.fontawesome.com/8045190b4c.css' from origin 'https://www.amtouch.com' has been…”.

2 checks passed
  • Tap targets are thumb-sized

    90 of 98 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix92
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • Short HSTS lifetime

    HSTS is set, but max-age is 0 days; one year is the recommended minimum.

  • 1 link through redirect chains

    1 link go through two or more redirects, for example http://www.instagram.com/amtouchdental.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

5 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (amtouch.com).

  • Valid certificate (61 days left)

    The certificate from Google Trust Services · WE1 verifies for amtouch.com and is valid for another 61 days.

  • http:// redirects to https

    http://amtouch.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 44 links work

    All 44 links checked from your homepage (40 internal, 4 external) answered without errors.

Domain and trust

  • No CAA record

    amtouch.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    amtouch.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 27 years old

    27 years

    amtouch.com was registered in Mar 1999 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Mar 2028

    amtouch.com is registered until Mar 2028.

Content and conversion

2 to fix89
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 9 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 638 words of copy

    The homepage carries about 638 words of visible text.

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “LEARN MORE” and “SHOP NOW”.

  • 65 calls to action

    The homepage has 65 calls to action, for example “Contact Us Call or chat with us”, “Shop All Categories” and “Shop All Brands”.

  • 2 short forms

    2 short forms (2 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics, Meta Pixel and HubSpot.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 3 email links.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

90
  • Email authentication score: 90/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com include:spf.us.emailservice.io include:_spf.bigcommerce.com include:5208747.s…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “selector2” and “hs1”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 17 cookies set on arrival

    17

    Opening the homepage sets 17 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 32 other companies contacted

    Loading the homepage contacts 32 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • It loads jQuery 3.4.1, older than 3.5 (which fixed known security holes).

Stack

Framework
jQuery
E-commerce
BigCommerce
Analytics
Google Analytics | Google Tag Manager
Hosting
Bigcommerce Inc.

Hiring

Hiring
1 open role
Job board
careers page

Upkeep, stack, hiring and company data from programmable.info

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