Website review, no card needed

amano.com logo

amano.com website review

Visit site (opens in a new tab)Reviewed 2 November 202638 issues · 82 checks

This review found 38 issues worth fixing on amano.com, 6 of them high impact, across 82 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.7 s1.7 sMay 16Oct 312.0 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.8 s
May 23, 20261.9 s
May 30, 20261.9 s
Jun 6, 20261.9 s
Jun 13, 20262.2 s
Jun 20, 20262.5 s
Jun 27, 20262.5 s
Jul 4, 20262.6 s
Jul 11, 20262.2 s
Jul 18, 20262.1 s
Jul 25, 20262.1 s
Aug 1, 20262.0 s
Aug 8, 20262.2 s
Aug 15, 20262.4 s
Aug 22, 20262.3 s
Aug 29, 20262.3 s
Sep 5, 20262.3 s
Sep 12, 20262.0 s
Sep 19, 20261.9 s
Sep 26, 20261.8 s
Oct 3, 20261.9 s
Oct 10, 20262.2 s
Oct 17, 20262.2 s
Oct 24, 20262.2 s
Oct 31, 20262.0 s
Real-visitor tap response (INP)75th percentile, phones
110 ms83 msMay 16Oct 1796 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202692 ms
May 23, 202696 ms
May 30, 202696 ms
Jun 6, 202694 ms
Jun 13, 202686 ms
Aug 15, 2026107 ms
Aug 22, 2026107 ms
Aug 29, 202698 ms
Sep 5, 202698 ms
Sep 12, 202689 ms
Sep 19, 202691 ms
Sep 26, 202688 ms
Oct 3, 202687 ms
Oct 10, 202694 ms
Oct 17, 202696 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of amano.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. amano.com at 0.6 s0.6 s
  2. amano.com at 1.2 s1.2 s
  3. amano.com at 1.8 s1.8 s
  4. amano.com at 2.4 s2.4 s
  5. amano.com at 3.0 s3.0 s
  6. amano.com at 3.6 s3.6 s
  7. amano.com at 4.2 s4.2 s
  8. amano.com at 4.8 s4.8 s

Speed

10 to fix71
  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Google CDN and Vimeo and others), adding 7.6 MB and 862 ms of main-thread time.

  • Improve image delivery

    900 ms · 534 KiB

    7 images could be 534 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 900 ms faster on a phone.

  • Reduce unused JavaScript

    1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page.

  • Mobile performance score: 71

    71/100

    Your mobile performance score is 71. Pages that score under 90 lose visitors before the first paint.

  • Vimeo adds 90 ms

    90 ms

    Vimeo costs a phone 90 ms of main-thread work and 5.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    600 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 600 ms.

  • Google Tag Manager adds 475 ms

    475 ms

    Google Tag Manager costs a phone 475 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.1 s

    A phone's processor spends 2.1 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Bigcommerce adds 84 ms

    84 ms

    Bigcommerce costs a phone 84 ms of main-thread work and 951 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google CDN adds 140 ms

    140 ms

    Google CDN costs a phone 140 ms of main-thread work and 301 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 71 KiB

    About 71 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 197 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    106 KiB

    10 files are served with short cache lifetimes, so returning visitors download them again (106 KiB).

  • Legacy JavaScript

    12 KiB

    Polyfills for old browsers add 12 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify JavaScript

    5 KiB

    5 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix50
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 17.7 s

    17.7 s

    The page becomes fully interactive after 17.7 s. Good is under 3.8 s.

  • Real-user CLS: 0.20

    0.20

    For real visitors the layout shifts by 0.20 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.9 s

    1.9 s

    Real visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 956 ms

    956 ms

    Real visitors wait 956 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 3.9 s

    3.9 s

    Your largest element takes 3.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Amano Cincinnati Inc”.

  • Speed Index: 4.6 s

    4.6 s

    Visually, the page fills in at 4.6 s (Speed Index). Good is under 3.4 s.

  • Cumulative Layout Shift: 0.156

    0.156

    The layout shifts by 0.156 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Total Blocking Time: 304 ms

    304 ms

    Scripts block taps and scrolling for 304 ms in total while the page loads. Good is under 200 ms.

  • 7 images without width and height

    7 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 92 ms to 96 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 11% slower for real visitors

    +11%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.8 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

2 checks passed
  • Real-user LCP: 2.0 s

    2.0 s

    Real visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • First Contentful Paint: 1.7 s

    1.7 s

    The first text or image appears after 1.7 s, inside the 1.8 s “good” threshold.

Images and page weight

3 to fix53
  • Page weight: 7.6 MB in 73 requests

    7.6 MB

    Your homepage downloads 7.6 MB in 73 requests on a phone: other files 4.6 MB (20), scripts 2.1 MB (28) and images 760 KiB (14). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    83 KiB

    1 image is downloaded at several times the size a phone draws it, for example 1500x520.jpg at 1,500 px wide, shown at 350 px. Resized copies would save about 83 KiB.

  • 5 images below the first screen load straight away

    5 images further down the page (370 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 3 images in older formats

    3 images (436 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 2.2 g of CO₂ per visit

    2.16 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.16 g of CO₂e: 258.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

3 to fixGoogle 9296
  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 9 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 4 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9284
  • Title is short (5 characters)

    Your title is only 5 characters: “Amano”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 3 links with vague text

    3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 65 internal links, 1 external

    The homepage links to 65 pages on amano.com and 1 external page.

5 checks passed
  • Meta description: 153 characters

    Your meta description is 153 characters: “Find best deals on Amano time clocks, ribbons, time cards and software. Price Matching. Same Day Shipping. Types: Biome…”.

  • One H1 headline

    Your main headline reads: “Amano Store Logo”.

  • Canonical URL set

    The canonical URL is https://amano.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://amano.com/xmlsitemap.php.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (450 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 14 pages without a meta description

    /store, /time-clocks-document-stamps, /ta-software-terminal-packages, /time-guardian-cloud-attendance-software, /store/supplies-accessories and /resources and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 35 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7791
  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “%c%d font-size:0;color:transparent NaN”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

2 checks passed
  • Tap targets are thumb-sized

    11 of 11 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 371 words of copy

    The homepage carries about 371 words of visible text.

3 checks passed
  • 5 calls to action

    The homepage has 5 calls to action, for example “Contact Us”, “Register” and “Subscribe”.

  • 3 short forms

    3 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 17 cookies set on arrival

    17

    Opening the homepage sets 17 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 17 other companies contacted

    Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at amano.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

E-commerce
BigCommerce
Analytics
Google Analytics | Google Tag Manager
Hosting
Bigcommerce Inc.

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 38 issues on amano.com, including 20 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25