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antgroup.com website review
Visit site (opens in a new tab)Reviewed 23 October 202653 issues · 93 checks
This review found 53 issues worth fixing on antgroup.com, 27 of them high impact, across 93 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
49FClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 6.7 s |
| May 9, 2026 | 6.5 s |
| May 16, 2026 | 6.1 s |
| May 23, 2026 | 6.0 s |
| May 30, 2026 | 5.9 s |
| Jun 6, 2026 | 6.1 s |
| Jun 13, 2026 | 6.0 s |
| Jun 20, 2026 | 6.2 s |
| Jun 27, 2026 | 6.0 s |
| Jul 4, 2026 | 5.9 s |
| Jul 11, 2026 | 5.9 s |
| Jul 18, 2026 | 6.1 s |
| Jul 25, 2026 | 6.2 s |
| Aug 1, 2026 | 6.2 s |
| Aug 8, 2026 | 6.3 s |
| Aug 15, 2026 | 6.3 s |
| Aug 22, 2026 | 6.1 s |
| Aug 29, 2026 | 5.9 s |
| Sep 5, 2026 | 5.7 s |
| Sep 12, 2026 | 5.9 s |
| Sep 19, 2026 | 5.8 s |
| Sep 26, 2026 | 5.5 s |
| Oct 3, 2026 | 5.8 s |
| Oct 10, 2026 | 5.9 s |
| Oct 17, 2026 | 6.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 154 ms |
| May 9, 2026 | 152 ms |
| May 16, 2026 | 138 ms |
| May 23, 2026 | 127 ms |
| May 30, 2026 | 126 ms |
| Jun 6, 2026 | 123 ms |
| Jun 13, 2026 | 116 ms |
| Jun 20, 2026 | 120 ms |
| Jun 27, 2026 | 122 ms |
| Jul 4, 2026 | 113 ms |
| Jul 11, 2026 | 129 ms |
| Jul 18, 2026 | 125 ms |
| Jul 25, 2026 | 117 ms |
| Aug 1, 2026 | 119 ms |
| Aug 8, 2026 | 115 ms |
| Aug 15, 2026 | 104 ms |
| Aug 22, 2026 | 106 ms |
| Aug 29, 2026 | 114 ms |
| Sep 5, 2026 | 116 ms |
| Sep 12, 2026 | 123 ms |
| Sep 19, 2026 | 122 ms |
| Sep 26, 2026 | 119 ms |
| Oct 3, 2026 | 121 ms |
| Oct 10, 2026 | 119 ms |
| Oct 17, 2026 | 114 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.9 s
1.9 s
2.8 s
3.8 s
4.7 s
5.7 s
6.6 s
7.6 s
antgroup.com does not allow embedding, so this is Google's rendering of the page.
Speed
Improve image delivery
3.4 s · 13.2 MB13 images could be 13.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.4 s faster on a phone.
alipayobjects.com adds 2.4 s
2.4 salipayobjects.com costs a phone 2.4 s of main-thread work and 24.4 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
2.8 s5 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.8 s.
Reduce unused JavaScript
1.3 s · 265 KiBAbout 265 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.3 s faster on a phone.
Mobile performance score: 21
21/100Your mobile performance score is 21 (desktop: 55). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 6.8 s
A phone's processor spends 6.8 s on main-thread work while loading, 3.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
4 third-party services on the page
4 third-party services load with your homepage (alipayobjects.com, alipay.com and Baidu Analytics and others), adding 25.0 MB and 2.7 s of main-thread time.
Font display
800 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 800 ms).
Reduce unused CSS
480 ms · 103 KiBAbout 103 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 480 ms faster on a phone.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 428 ms. During a long task the page ignores taps.
alipay.com adds 147 ms
147 msalipay.com costs a phone 147 ms of main-thread work and 531 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
150 ms · 7 KiBPolyfills for old browsers add 7 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Use efficient cache lifetimes
26 KiB4 files are served with short cache lifetimes, so returning visitors download them again (26 KiB).
Phones get a much slower page than desktops
Desktop scores 55 but mobile only 21. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 1 ms
1 msYour server sent the HTML in 1 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 6.5 s
6.5 sReal visitors wait 6.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 4.9 s
4.9 sReal visitors see the first content after 4.9 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 2.1 s
2.1 sReal visitors wait 2.1 s for your server to start answering (75th percentile). Good is under 800 ms.
Largest Contentful Paint: 58.4 s
58.4 sYour largest element takes 58.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 58.4 s
58.4 sThe page becomes fully interactive after 58.4 s. Good is under 3.8 s.
Speed Index: 12.3 s
12.3 sVisually, the page fills in at 12.3 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 2.2 s
2.2 sScripts block taps and scrolling for 2.2 s in total while the page loads. Good is under 200 ms.
First Contentful Paint: 3.5 s
3.5 sThe first text or image appears after 3.5 s on a phone. Good is under 1.8 s.
Real-user CLS: 0.14
0.14For real visitors the layout shifts by 0.14 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0.2
0.2The layout shifts by 0.2 while loading, so content jumps under the reader's thumb. Good is under 0.1.
2 images without width and height
2 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) held steady for real visitors
-9%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 6.7 s to 6.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
1 checks passed
Tap response (INP) got 24% faster for real visitors
-24%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 154 ms to 114 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Images and page weight
Page weight: 25.0 MB in 65 requests
25.0 MBYour homepage downloads 25.0 MB in 65 requests on a phone: images 15.6 MB (19), fonts 8.1 MB (1) and scripts 678 KiB (29). Under 2 MB keeps phones on slow connections fast.
1 image over 500 KB
748w_440h_361w_160h_1e_1c weighs 11.2 MB. On a phone connection a single image that size takes seconds.
2 images far larger than shown
11.1 MB2 images are downloaded at several times the size a phone draws them, for example 748w_440h_361w_160h_1e_1c at 8,064 px wide, shown at 358 px. Resized copies would save about 11.1 MB.
3 images in older formats
3 images (11.6 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 7.1 g of CO₂ per visit
7.09 gBy the Sustainable Web Design model, a visit to your homepage emits about 7.09 g of CO₂e: 850.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Accessibility
Hidden but focusable
14 elements hidden from screen readers can still receive keyboard focus.
2 tap targets too small
2 tap targets are too small or too close together to hit reliably with a finger.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
3 links without text
3 visible links have no text or label, so screen readers cannot say where they go.
No page language
The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.
1 checks passed
37 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 41 WCAG 2.2 A/AA and best-practice rules on the phone render: 37 passed and 4 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No page title
Your page has no <title>, so Google has to invent the blue link in search results.
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
Only 0 internal links
The homepage links to only 0 pages on your own site, so visitors and crawlers find few routes into the rest of it.
No favicon declared
No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
2 checks passed
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.antgroup.com/sitemap.xml.
AI search readiness
Most text only appears after JavaScript runs
0%A phone browser shows 273 words, but the HTML your server sends has only 0. GPTBot, ClaudeBot and PerplexityBot read that HTML without running JavaScript, so they see an almost empty page. Server-side rendering or pre-rendering fixes it.
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Best practices
9 small tap targets
9 of 32 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_TUNNEL_CONNECTION_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
4 checks passed
Served over HTTPS
The homepage is served over HTTPS (antgroup.com).
Valid certificate (83 days left)
The certificate from DigiCert, Inc. · DigiCert Secure Site OV G2 TLS CN RSA4096 SHA256 2022 CA1 verifies for antgroup.com and is valid for another 83 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
Domain and trust
No CAA record
antgroup.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
antgroup.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 17 years old
17 yearsantgroup.com was registered in Jul 2009 through Alibaba Cloud Computing (Beijing) Co., Ltd.. An established domain carries more trust with email providers and search engines.
Registered until Jul 2028
antgroup.com is registered until Jul 2028.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 273 words of copy
The homepage carries about 273 words of visible text.
Email authentication
Email authentication score: 90/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.qiye.aliyun.com include:spf1.staff.mail.aliyun.com include:48190143.spf10.hubspotemail.net -all”.
DKIM signing found
A DKIM key is published (selector “default”), so receivers can verify mail really came from you.
Privacy and tracking
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
9 other companies contacted
Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Upkeep, stack and company
Company
- Founded
- 2000
- Headquarters
- Xihu District
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This free review found 53 issues on antgroup.com, including 23 speed issues, 8 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
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- Ranked channels, outreach sequences and content angles
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- Earned media and PR openings
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