appzen.com website review

23 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.2 s.

Your mobile performance score is 89 (desktop: 95). Pages that score under 90 lose visitors before the first paint.

7 third-party services load with your homepage (Google Tag Manager, Hubspot and hubspotusercontent-na1.net and others), adding 1.0 MB and 852 ms of main-thread time.

100 files are served with short cache lifetimes, so returning visitors download them again (600 KiB).

Google Tag Manager costs a phone 505 ms of main-thread work and 683 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 405 KiB of JavaScript is downloaded but never used on this page.

Hubspot costs a phone 253 ms of main-thread work and 352 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

A phone's processor spends 2.2 s on main-thread work while loading, 1.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

The page has 1,888 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

11 long tasks block the main thread while loading, the longest for 195 ms. During a long task the page ignores taps.

6 images could be 139 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

About 16 KiB of CSS is downloaded but never applied on this page.

Polyfills for old browsers add 13 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

The page becomes fully interactive after 12.4 s. Good is under 3.8 s.

Real visitors wait 208 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

For real visitors the layout shifts by 0.18 (75th percentile). Good is under 0.1.

Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 139 ms to 199 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Real visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.

Real visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.

Scripts block taps and scrolling for 324 ms in total while the page loads. Good is under 200 ms.

19 images have no width and height attributes, so the layout jumps as each one loads.

Your homepage downloads 3.9 MB in 135 requests on a phone: images 1.4 MB (66), media 1.2 MB (1) and scripts 1.1 MB (23). Under 2 MB keeps phones on slow connections fast.

1 image is downloaded at several times the size a phone draws it, for example Rectangle 11.png at 390 px wide, shown at 100 px. Resized copies would save about 21 KiB.

By the Sustainable Web Design model, a visit to your homepage emits about 1.11 g of CO₂e: 133.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

ARIA input fields must have an accessible name: 4 elements on the page fail this check, rated serious by axe-core.

ARIA toggle fields must have an accessible name: 2 elements on the page fail this check, rated serious by axe-core.

Interactive controls must not be nested: 2 elements on the page fail this check, rated serious by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

30 visible links have no text or label, so screen readers cannot say where they go.

Headings skip levels (h2 → h4, h2 → h6 and h3 → h6), which makes the page harder to scan with a screen reader.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 211 pages on appzen.com and 15 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

Your robots.txt lets Perplexity (PerplexityBot) read the homepage but closes other sections to them, so answers about those pages can't cite you.

/prebuilt-apps-library has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 78 found) and read each the way a search engine does.

2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 link go through two or more redirects, for example https://support.appzen.com/.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

X-XSS-Protection is set to “1”; the header is deprecated and can introduce bugs. Use 0 or remove it.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

appzen.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

There is no form on the homepage, so every lead has to click through to another page first.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 1,004 words of visible text.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight and 1 more (measured from a US location before any click). A consent tool (Ketch) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 17 cookies (measured from a US location before any click).

Loading the homepage contacts 43 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.