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benchangdesigns.com website review
Visit site (opens in a new tab)Reviewed 8 November 202631 issues · 89 checks
This review found 31 issues worth fixing on benchangdesigns.com, 11 of them high impact, across 89 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
One score from every part of this review. How it works
Speed
Render-blocking requests
1.1 s8 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
Mobile performance score: 89
89/100Your mobile performance score is 89. Pages that score under 90 lose visitors before the first paint.
Reduce unused CSS
750 ms · 138 KiBAbout 138 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.
4 third-party services on the page
4 third-party services load with your homepage (Squarespace, Adobe TypeKit and sqspcdn.com and others), adding 1.3 MB and 486 ms of main-thread time.
Squarespace adds 476 ms
476 msSquarespace costs a phone 476 ms of main-thread work and 924 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused JavaScript
359 KiBAbout 359 KiB of JavaScript is downloaded but never used on this page.
3 long tasks on the main thread
3 long tasks block the main thread while loading, the longest for 229 ms. During a long task the page ignores taps.
Improve image delivery
189 KiB3 images could be 189 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Legacy JavaScript
34 KiBPolyfills for old browsers add 34 KiB JavaScript that modern phones do not need.
Use efficient cache lifetimes
20 KiB5 files are served with short cache lifetimes, so returning visitors download them again (20 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 0.9 s
A phone's processor spends 0.9 s on main-thread work while loading, 405 ms of it running JavaScript. That is comfortably low.
Server response: 42 ms
42 msYour server sent the HTML in 42 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 7.8 s
7.8 sThe page becomes fully interactive after 7.8 s. Good is under 3.8 s.
First Contentful Paint: 2.7 s
2.7 sThe first text or image appears after 2.7 s on a phone. Good is under 1.8 s.
Speed Index: 4.4 s
4.4 sVisually, the page fills in at 4.4 s (Speed Index). Good is under 3.4 s.
Largest Contentful Paint: 2.7 s
2.7 sYour largest element takes 2.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “An insightful and creative Product Designer, interested in …”. Most of its time is element render delay (1.3 s).
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
Total Blocking Time: 111 ms
111 msScripts block the page for only 111 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
About 0.4 g of CO₂ per visit
0.38 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.38 g of CO₂e: 45.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
4 checks passed
Page weight: 1.3 MB in 48 requests
1.3 MBYour homepage downloads 1.3 MB in 48 requests on a phone: scripts 792 KiB (25), images 274 KiB (6) and stylesheets 164 KiB (10). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Links must have discernible text (1 element)
Links must have discernible text: 1 element on the page fails this check, rated serious by axe-core.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
2 checks passed
Every image has alt text
All 9 images in the HTML carry an alt attribute.
32 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 34 WCAG 2.2 A/AA and best-practice rules on the phone render: 32 passed and 2 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (9 characters)
Your title is only 9 characters: “Ben Chang”. Between 30 and 65 characters leaves room to say what you do and for whom.
Structured data has 1 problem
Structured data found (WebSite) but with 1 problem, for example “WebSite: image is not an absolute URL ("//images.squarespace-cdn.com/content/v1/60a8c339d2db5005136…”.
Open Graph partly set
Open Graph is missing og:description, so shared links fall back to guesses.
22 internal links, 9 external
The homepage links to 22 pages on benchangdesigns.com and 9 external pages.
3 checks passed
Canonical URL set
The canonical URL is https://www.benchangdesigns.com/.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.benchangdesigns.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (304 words), so crawlers that don't run JavaScript still read it.
Other pages
1 page points its canonical at the homepage
/works declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
5 pages share 2 titles
/ and /works all use the title “Ben Chang”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.
6 pages without a meta description
/about, /bizform, /cryptoarsenal, /formeditor, /vitals-esp and /works have no meta description, so Google writes the search snippet from whatever text it finds.
6 pages without an H1
/about, /bizform, /cryptoarsenal, /formeditor, /vitals-esp and /works have no <h1> headline, so visitors and search engines get no clear main topic.
1 page with very little text
/vitals-esp has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
6 internal pages checked
We fetched 6 pages linked from your homepage and read each the way a search engine does.
3 checks passed
Linked pages load
All 6 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 6 pages that loaded have a <title>.
Best practices
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_UNKNOWN_URL_SCHEME”.
2 checks passed
Tap targets are thumb-sized
11 of 11 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
Short HSTS lifetime
HSTS is set, but max-age is 0 days; one year is the recommended minimum.
2 links through redirect chains
2 links go through two or more redirects, for example https://www.gsscloud.com/tw/vital/bizform/externalfill.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
5 checks passed
Served over HTTPS
The homepage is served over HTTPS (benchangdesigns.com).
Valid certificate (30 days left)
The certificate from Let's Encrypt · YR1 verifies for benchangdesigns.com and is valid for another 30 days.
http:// redirects to https
http://benchangdesigns.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 13 links work
All 13 links checked from your homepage (8 internal, 5 external) answered without errors; 1 did not answer within 5 s.
Domain and trust
No CAA record
benchangdesigns.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
benchangdesigns.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 5 years old
5 yearsbenchangdesigns.com was registered in Jun 2021 through Squarespace Domains LLC. An established domain carries more trust with email providers and search engines.
Registered until Jun 2027
benchangdesigns.com is registered until Jun 2027.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 291 words of copy
The homepage carries about 291 words of visible text.
Email authentication
No DMARC policy
benchangdesigns.com has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.
No SPF record
benchangdesigns.com has no SPF record, so mail servers can't tell which servers may send email as you. Your mail lands in spam more often, and anyone can send mail pretending to be you.
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Domain receives no email
benchangdesigns.com has no MX record, so it receives no email. SPF -all and DMARC reject still matter: they stop others sending mail as you.
Email authentication score: 0/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
Privacy and tracking
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
6 other companies contacted
Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Upkeep, stack and company
- The footer still says © 2021.
Stack
- CMS
- Squarespace
- Hosting
- Squarespace
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 31 issues on benchangdesigns.com, including 11 speed issues, 4 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.