Website review, no card needed

besque.co logo

besque.co website review

Visit site (opens in a new tab)Reviewed 9 November 202640 issues · 88 checks

This review found 40 issues worth fixing on besque.co, 11 of them high impact, across 88 checks. The most urgent: main-thread work: 13.0 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.5 s2.0 sMay 23Nov 73.3 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20262.2 s
May 30, 20262.2 s
Jun 6, 20262.3 s
Jun 13, 20262.3 s
Jun 20, 20262.4 s
Jun 27, 20262.5 s
Jul 4, 20262.5 s
Jul 11, 20262.6 s
Jul 18, 20262.7 s
Jul 25, 20262.7 s
Aug 1, 20262.7 s
Aug 8, 20262.7 s
Aug 15, 20262.8 s
Aug 22, 20263.0 s
Aug 29, 20263.0 s
Sep 5, 20263.1 s
Sep 12, 20263.0 s
Sep 19, 20263.0 s
Sep 26, 20263.0 s
Oct 3, 20263.0 s
Oct 10, 20263.0 s
Oct 17, 20263.0 s
Oct 24, 20263.1 s
Oct 31, 20263.1 s
Nov 7, 20263.3 s
Real-visitor tap response (INP)75th percentile, phones
205 ms121 msMay 23Nov 7187 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026131 ms
May 30, 2026138 ms
Jun 6, 2026145 ms
Jun 13, 2026146 ms
Jun 20, 2026150 ms
Jun 27, 2026152 ms
Jul 4, 2026156 ms
Jul 11, 2026165 ms
Jul 18, 2026179 ms
Jul 25, 2026185 ms
Aug 1, 2026188 ms
Aug 8, 2026192 ms
Aug 15, 2026188 ms
Aug 22, 2026193 ms
Aug 29, 2026194 ms
Sep 5, 2026195 ms
Sep 12, 2026188 ms
Sep 19, 2026183 ms
Sep 26, 2026179 ms
Oct 3, 2026163 ms
Oct 10, 2026170 ms
Oct 17, 2026171 ms
Oct 24, 2026180 ms
Oct 31, 2026183 ms
Nov 7, 2026187 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of besque.co (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. besque.co at 0.4 s0.4 s
  2. besque.co at 0.8 s0.8 s
  3. besque.co at 1.1 s1.1 s
  4. besque.co at 1.5 s1.5 s
  5. besque.co at 1.9 s1.9 s
  6. besque.co at 2.3 s2.3 s
  7. besque.co at 2.6 s2.6 s
  8. besque.co at 3.0 s3.0 s

Speed

14 to fix51
  • Main-thread work: 13.0 s

    A phone's processor spends 13.0 s on main-thread work while loading, 4.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and recart.com and others), adding 3.0 MB and 1.8 s of main-thread time.

  • Improve image delivery

    1.5 MB

    5 images could be 1.5 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Mobile performance score: 51

    51/100

    Your mobile performance score is 51. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    900 ms

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.

  • Reduce unused JavaScript

    820 KiB

    About 820 KiB of JavaScript is downloaded but never used on this page.

  • Use efficient cache lifetimes

    645 KiB

    28 files are served with short cache lifetimes, so returning visitors download them again (645 KiB).

  • Google Tag Manager adds 392 ms

    392 ms

    Google Tag Manager costs a phone 392 ms of main-thread work and 450 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 82 KiB

    About 82 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Shopify adds 177 ms

    177 ms

    Shopify costs a phone 177 ms of main-thread work and 1.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Facebook adds 270 ms

    270 ms

    Facebook costs a phone 270 ms of main-thread work and 282 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • recart.com adds 254 ms

    254 ms

    recart.com costs a phone 254 ms of main-thread work and 209 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 265 ms. During a long task the page ignores taps.

  • 2,055 HTML elements

    The page has 2,055 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Legacy JavaScript

    68 KiB

    Polyfills for old browsers add 68 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 33 ms

    33 ms

    Your server sent the HTML in 33 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 22.8 s

    22.8 s

    The page becomes fully interactive after 22.8 s. Good is under 3.8 s.

  • Speed Index: 8.0 s

    8.0 s

    Visually, the page fills in at 8.0 s (Speed Index). Good is under 3.4 s.

  • Largest Contentful Paint: 5.1 s

    5.1 s

    Your largest element takes 5.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Total Blocking Time: 902 ms

    902 ms

    Scripts block taps and scrolling for 902 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) got 38% slower for real visitors

    +38%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 131 ms to 187 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 47% slower for real visitors

    +47%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.2 s to 3.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.0 s

    2.0 s

    Real visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 2.0 s

    2.0 s

    The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

5 checks passed
  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 137 ms

    137 ms

    Real visitors wait 137 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 714 ms

    714 ms

    Real visitors wait 714 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.028

    0.028

    The layout barely moves while loading (CLS 0.028, good is under 0.1).

Images and page weight

2 to fix60
  • Page weight: 7.9 MB in 495 requests

    7.9 MB

    Your homepage downloads 7.9 MB in 495 requests on a phone: scripts 2.3 MB (100), images 2.3 MB (45) and other files 1.5 MB (331). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    115 KiB

    1 image is downloaded at several times the size a phone draws it, for example BesqueMagicOil_1500x.png at 896 px wide, shown at 1 px. Resized copies would save about 115 KiB.

  • About 2.2 g of CO₂ per visit

    2.23 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.23 g of CO₂e: 267.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

7 to fixGoogle 8691
  • 3 buttons without a name

    3 buttons have no accessible name, so screen readers announce just “button”.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • [role="img"] and [role="image"] elements must have alternative text (1 element)

    [role="img"] and [role="image"] elements must have alternative text: 1 element on the page fails this check, rated serious by axe-core.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 9 links without text

    9 visible links have no text or label, so screen readers cannot say where they go.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h6), which makes the page harder to scan with a screen reader.

1 checks passed
  • 52 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 59 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 7 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 9295
  • 2 H1 headlines

    There are 2 <h1> headlines (“<img src="//besque.co/cdn/shop/files/BESQUE-3gold…” and “Live Your Besque Life”). One clear main headline is easier for people and search engines.

  • 90 internal links, 5 external

    The homepage links to 90 pages on besque.co and 5 external pages.

7 checks passed
  • Meta description: 94 characters

    Your meta description is 94 characters: “Pure, natural skincare and supplements deeply rooted in tradition. Backed by science and time.”.

  • Title: 60 characters

    Your title is a healthy 60 characters: “Besque Official Store - Natural wellness rooted in tradition”.

  • Canonical URL set

    The canonical URL is https://besque.co/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://besque.co/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (810 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://besque.co/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

3 to fix86
  • 2 linked pages hidden from search

    https://besque.co/pages/refer and https://besque.co/pages/magic-body-oil-lp are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

  • 1 page without a meta description

    https://besque.co/pages/magic-body-oil-lp has no meta description, so Google writes the search snippet from whatever text it finds.

  • 8 pages share a meta description

    https://besque.co/pages/refer, https://besque.co/collections, https://besque.co/collections/skincare, https://besque.co/collections/shower, https://besque.co/collections/bundles and https://besque.co/pages/faqs and 2 others use the same meta description. A description written for each page earns more clicks.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    14 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    30 of 34 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix94
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 251 words of copy

    The homepage carries about 251 words of visible text.

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP THE OFFER”.

  • 20 calls to action

    The homepage has 20 calls to action, for example “Shop”, “Contact” and “Track Your Order”.

  • 9 short forms

    9 short forms (2 fields at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 8 testimonial or review blocks and “500,000+ Happy Customers”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 46 cookies set on arrival

    46

    Opening the homepage sets 46 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 55 other companies contacted

    Loading the homepage contacts 55 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at besque.co, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 12 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Intelligems A B Testing · Triplewhale · Friendbuy Loyalty Referrals · Recart Sms List Growth · Customerlabs 1pd Capi Tracking · Klaviyo Email Marketing Sms · Aftersell · Sale Kit · Freegifts · loox.io · socialsnowball.io · fbot.me

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
Bootstrap
E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 40 issues on besque.co, including 24 speed issues, 1 SEO issue and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25