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bodno.com website review

Visit site (opens in a new tab)Reviewed 4 November 202613 issues · 94 checks

This review found 13 issues worth fixing on bodno.com, 2 of them high impact, across 94 checks. The most urgent: 3,779 HTML elements. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

94A

Closest competitors among Shopify stores

Compare side by side
Real-visitor load time (LCP)75th percentile, phones
2.6 s1.2 sMay 16Oct 311.4 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.4 s
May 23, 20262.3 s
May 30, 20262.3 s
Jun 6, 20262.4 s
Jun 13, 20262.3 s
Jun 20, 20262.4 s
Jun 27, 20262.3 s
Jul 4, 20262.2 s
Jul 11, 20262.4 s
Jul 18, 20262.2 s
Jul 25, 20262.2 s
Aug 1, 20262.1 s
Aug 8, 20262.1 s
Aug 15, 20262.2 s
Aug 22, 20262.2 s
Aug 29, 20262.2 s
Sep 5, 20262.1 s
Sep 12, 20262.1 s
Sep 19, 20262.2 s
Sep 26, 20262.4 s
Oct 3, 20262.4 s
Oct 10, 20262.1 s
Oct 17, 20261.8 s
Oct 24, 20261.5 s
Oct 31, 20261.4 s
Real-visitor tap response (INP)75th percentile, phones
136 ms74 msMay 16Oct 3181 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026122 ms
May 23, 2026121 ms
May 30, 2026117 ms
Jun 6, 2026113 ms
Jun 13, 2026113 ms
Jun 20, 2026121 ms
Jun 27, 2026122 ms
Jul 4, 2026120 ms
Jul 11, 2026112 ms
Jul 18, 2026105 ms
Jul 25, 2026104 ms
Aug 1, 2026105 ms
Aug 8, 2026108 ms
Aug 15, 2026110 ms
Aug 22, 2026112 ms
Aug 29, 2026112 ms
Sep 5, 2026111 ms
Sep 12, 2026108 ms
Sep 19, 2026107 ms
Sep 26, 2026113 ms
Oct 3, 2026129 ms
Oct 10, 2026113 ms
Oct 17, 2026100 ms
Oct 24, 202682 ms
Oct 31, 202681 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

bodno.com (opens in a new tab)
Full-page screenshot of bodno.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. bodno.com at 0.6 s0.6 s
  2. bodno.com at 1.3 s1.3 s
  3. bodno.com at 1.9 s1.9 s
  4. bodno.com at 2.5 s2.5 s
  5. bodno.com at 3.1 s3.1 s
  6. bodno.com at 3.8 s3.8 s
  7. bodno.com at 4.4 s4.4 s
  8. bodno.com at 5.0 s5.0 s

bodno.com does not allow embedding, so this is Google's rendering of the page.

Speed

3 to fix84

  • 3,779 HTML elements

    The page has 3,779 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Mobile performance score: 84

    84/100

    Your mobile performance score is 84. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    450 ms

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

  • Reduce unused CSS

    150 ms · 55 KiB

    About 55 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 5 third-party services on the page

    5 third-party services load with your homepage (Shopify, omnisnippet1.com and shop.app and others), adding 117 KiB and 27 ms of main-thread time.

  • Use efficient cache lifetimes

    26 KiB

    5 files are served with short cache lifetimes, so returning visitors download them again (26 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    3 KiB

    3 KiB could be saved by minifying JavaScript.

2 checks passed

  • Main-thread work: 1.2 s

    A phone's processor spends 1.2 s on main-thread work while loading, 301 ms of it running JavaScript. That is comfortably low.

  • Server response: 19 ms

    19 ms

    Your server sent the HTML in 19 ms, well inside Google's 600 ms guideline.

Core Web Vitals

2 to fix100

  • Largest Contentful Paint: 4.4 s

    4.4 s

    Your largest element takes 4.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “ID PRINTERS Trusted by 100,000+ customers Print professiona…”.

  • Time to Interactive: 4.4 s

    4.4 s

    The page becomes fully interactive after 4.4 s. Good is under 3.8 s.

12 checks passed

  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 81 ms

    81 ms

    Real visitors wait 81 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.03

    0.03

    For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 588 ms

    588 ms

    Real visitors wait 588 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 33% faster for real visitors

    -33%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 122 ms to 81 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 39% faster for real visitors

    -39%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.4 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 1.6 s

    1.6 s

    The first text or image appears after 1.6 s, inside the 1.8 s “good” threshold.

  • Speed Index: 2.7 s

    2.7 s

    Visually, the page fills in at 2.7 s (Speed Index), inside the 3.4 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

Images and page weight

100

  • About 0.5 g of CO₂ per visit

    0.47 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.47 g of CO₂e: 56.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed

  • Page weight: 1.7 MB in 206 requests

    1.7 MB

    Your homepage downloads 1.7 MB in 206 requests on a phone: other files 778 KiB (103), scripts 421 KiB (59) and images 183 KiB (24). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 10097

  • 55 links without text

    55 visible links have no text or label, so screen readers cannot say where they go.

  • 7 form fields without a label

    7 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Alternative text of images should not be repeated as text (7 elements)

    Alternative text of images should not be repeated as text: 7 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h3 → h5), which makes the page harder to scan with a screen reader.

2 checks passed

  • Every image has alt text

    All 140 images in the HTML carry an alt attribute.

  • 51 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 1 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 100100

  • 515 internal links, 11 external

    The homepage links to 515 pages on bodno.com and 11 external pages.

8 checks passed

  • Meta description: 143 characters

    Your meta description is 143 characters: “Shop the best selection of ID card printers and software at Bodno. Serving businesses, schools, and healthcare with low…”.

  • One H1 headline

    Your main headline reads: “ID Printers”.

  • Title: 52 characters

    Your title is a healthy 52 characters: “Bodno: ID Card Printing Systems, Software & Supplies”.

  • Canonical URL set

    The canonical URL is https://bodno.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://bodno.com/sitemap.xml.

AI search readiness

100
4 checks passed

  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and description; sameAs (social profiles) and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (4,161 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix93

  • 1 linked page hidden from search

    /pages/10-years is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 4 pages slow to respond

    /collections/cheap-id-card-printers, /pages/nfc-card-printing, /collections/single-sided and /collections/dual-sided took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 142 found) and read each the way a search engine does.

6 checks passed

  • Linked pages load

    11 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 11 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • Every page has a title

    All 11 pages that loaded have a <title>.

Best practices

Google 100100
3 checks passed

  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    95 of 107 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100

  • Short HSTS lifetime

    HSTS is set, but max-age is 91 days; one year is the recommended minimum.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed

  • Served over HTTPS

    The homepage is served over HTTPS (bodno.com).

  • Valid certificate (61 days left)

    The certificate from Let's Encrypt · YE1 verifies for bodno.com and is valid for another 61 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • http:// redirects to https

    http://bodno.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 44 links work

    All 44 links checked from your homepage (40 internal, 4 external) answered without errors; 21 did not answer within 5 s.

Domain and trust

  • No CAA record

    bodno.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

Content and conversion

2 to fix90

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • A 9-field form

    Your longest form asks for 9 fields (5 required). Every extra field lowers completion.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 1,562 words of copy

    The homepage carries about 1,562 words of visible text.

8 checks passed

  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop all ID card printers”.

  • 31 calls to action

    The homepage has 31 calls to action, for example “Contact Us”, “Start comparing →” and “Get my trade-in value”.

  • Social proof on the page

    Social proof on the homepage: 31 testimonial or review blocks, 5 customer or partner logos, a star rating, 1 trust badge and “Used by 100,000+ customers”.

  • Analytics in place

    Analytics detected: Google Analytics and Microsoft Clarity.

  • Direct contact links

    Visitors can reach you directly: 6 phone links and 8 email links.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Email authentication

1 to fix70

  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be bodno.com is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 70/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.google.com include:amazonses.com include:mail.zendesk.com include:242417674.spf03.hubspotemail.net …”.

  • DKIM signing found

    A DKIM key is published (selector “google” and “k1”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix

  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Tag Manager and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 6 cookies set on arrival

    6

    Opening the homepage sets 6 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 8 other companies contacted

    Loading the homepage contacts 8 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Apps on your store

Your storefront loads 3 apps. Each one is code from another company running for your shoppers.

None of the apps your storefront loads is on the list of apps with a known security problem.

Apps your storefront loads

Judge Me Reviews · Simprosys Google Shopping Feed · Omnisend

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics | Microsoft Clarity
Hosting
Shopify

Company

Headquarters
Lakewood Township

Upkeep, stack, hiring and company data from programmable.info

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This review found 13 issues on bodno.com, including 5 speed issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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