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caritas.es website review

Visit site (opens in a new tab)Reviewed 26 October 202640 issues · 93 checks

This review found 40 issues worth fixing on caritas.es, 17 of them high impact, across 93 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.1 s2.4 sMay 9Oct 242.6 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.5 s
May 16, 20262.5 s
May 23, 20262.6 s
May 30, 20262.6 s
Jun 6, 20262.7 s
Jun 13, 20262.7 s
Jun 20, 20262.7 s
Jun 27, 20262.8 s
Jul 4, 20262.9 s
Jul 11, 20263.0 s
Jul 18, 20263.0 s
Jul 25, 20263.1 s
Aug 1, 20262.9 s
Aug 8, 20262.8 s
Aug 15, 20262.8 s
Aug 22, 20262.8 s
Aug 29, 20262.8 s
Sep 5, 20262.7 s
Sep 12, 20262.7 s
Sep 19, 20262.7 s
Sep 26, 20262.6 s
Oct 3, 20262.6 s
Oct 10, 20262.5 s
Oct 17, 20262.5 s
Oct 24, 20262.6 s
Real-visitor tap response (INP)75th percentile, phones
169 ms116 msMay 9Oct 24128 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026140 ms
May 16, 2026143 ms
May 23, 2026143 ms
May 30, 2026144 ms
Jun 6, 2026146 ms
Jun 13, 2026147 ms
Jun 20, 2026147 ms
Jun 27, 2026148 ms
Jul 4, 2026157 ms
Jul 11, 2026159 ms
Jul 18, 2026160 ms
Jul 25, 2026163 ms
Aug 1, 2026156 ms
Aug 8, 2026148 ms
Aug 15, 2026146 ms
Aug 22, 2026143 ms
Aug 29, 2026140 ms
Sep 5, 2026140 ms
Sep 12, 2026137 ms
Sep 19, 2026128 ms
Sep 26, 2026125 ms
Oct 3, 2026122 ms
Oct 10, 2026122 ms
Oct 17, 2026126 ms
Oct 24, 2026128 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of caritas.es (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. caritas.es at 0.5 s0.5 s
  2. caritas.es at 0.9 s0.9 s
  3. caritas.es at 1.4 s1.4 s
  4. caritas.es at 1.9 s1.9 s
  5. caritas.es at 2.3 s2.3 s
  6. caritas.es at 2.8 s2.8 s
  7. caritas.es at 3.2 s3.2 s
  8. caritas.es at 3.7 s3.7 s

caritas.es does not allow embedding, so this is Google's rendering of the page.

Speed

10 to fix44
  • Use efficient cache lifetimes

    2.2 s · 3.3 MB

    152 files are served with short cache lifetimes, so returning visitors download them again (3.3 MB).

  • Reduce unused JavaScript

    4.2 s · 923 KiB

    About 923 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.2 s faster on a phone.

  • Render-blocking requests

    3.6 s

    73 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.6 s.

  • Mobile performance score: 44

    44/100

    Your mobile performance score is 44 (desktop: 47). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Improve image delivery

    600 ms · 3.0 MB

    6 images could be 3.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 600 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Google CDN and Other Google APIs/SDKs and others), adding 1.9 MB and 1.1 s of main-thread time.

  • Google CDN adds 491 ms

    491 ms

    Google CDN costs a phone 491 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 520 ms

    520 ms

    Google Tag Manager costs a phone 520 ms of main-thread work and 701 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 55 KiB

    About 55 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 2.8 s

    A phone's processor spends 2.8 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Minify JavaScript

    150 ms · 16 KiB

    16 KiB could be saved by minifying JavaScript.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 160 ms. During a long task the page ignores taps.

  • Minify CSS

    150 ms · 5 KiB

    5 KiB could be saved by minifying CSS.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 24 ms

    24 ms

    Your server sent the HTML in 24 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user TTFB: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 20.0 s

    20.0 s

    Your largest element takes 20.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Speed Index: 16.0 s

    16.0 s

    Visually, the page fills in at 16.0 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 38.5 s

    38.5 s

    The page becomes fully interactive after 38.5 s. Good is under 3.8 s.

  • First Contentful Paint: 4.2 s

    4.2 s

    The first text or image appears after 4.2 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 3.3 s

    3.3 s

    Real visitors wait 3.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 2.7 s

    2.7 s

    Real visitors see the first content after 2.7 s (75th percentile). Good is under 1.8 s.

  • Total Blocking Time: 500 ms

    500 ms

    Scripts block taps and scrolling for 500 ms in total while the page loads. Good is under 200 ms.

  • 6 images without width and height

    6 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.5 s to 2.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user INP: 133 ms

    133 ms

    Real visitors wait 133 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Tap response (INP) got 10% faster for real visitors

    -10%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 140 ms to 128 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

4 to fix43
  • Page weight: 10.4 MB in 181 requests

    10.4 MB

    Your homepage downloads 10.4 MB in 181 requests on a phone: images 7.6 MB (32), scripts 2.1 MB (76) and other files 352 KiB (7). Under 2 MB keeps phones on slow connections fast.

  • 7 images in older formats

    7 images (1.1 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 6 images below the first screen load straight away

    6 images further down the page (1.1 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 4 images far larger than shown

    132 KiB

    4 images are downloaded at several times the size a phone draws them, for example CUBIERTA-56.png at 678 px wide, shown at 200 px. Resized copies would save about 132 KiB.

  • About 3.0 g of CO₂ per visit

    2.96 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.96 g of CO₂e: 354.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

6 to fixGoogle 9293
  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings should not be empty (5 elements)

    Headings should not be empty: 5 elements on the page fail this check, rated minor by axe-core.

  • Users should be able to zoom and scale the text up to 500% (1 element)

    Users should be able to zoom and scale the text up to 500%: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h4, h1 → h4 and h1 → h6), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 17 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 6 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9293
  • 5 H1 headlines

    There are 5 <h1> headlines (“Elige amar. Elige comunidad”, “Mientras haya personas, hay esperanza” and “EJEMPLO TRES BOTONES”). One clear main headline is easier for people and search engines.

  • 10 links with vague text

    10 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 102 internal links, 18 external

    The homepage links to 102 pages on caritas.es and 18 external pages.

7 checks passed
  • Meta description: 119 characters

    Your meta description is 119 characters: “En Cáritas ayudamos a las personas excluidas, mayores, sin hogar y la infancia. Te necesitamos para seguir apoyándoles.”.

  • Title: 59 characters

    Your title is a healthy 59 characters: “Cáritas. Ayúdanos a estar donde más nos necesitan | Cáritas”.

  • Canonical URL set

    The canonical URL is https://www.caritas.es/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.caritas.es/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,661 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 55 found) and read each the way a search engine does.

1 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

Best practices

2 to fixGoogle 8882
  • 2 broken images

    2 images failed to load on a phone, for example https://www.caritas.es/.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Content security policy”).

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    43 of 43 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • 1 link through redirect chains

    1 link go through two or more redirects, for example http://www.conferenciaepiscopal.es/.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (caritas.es).

  • Valid certificate (123 days left)

    The certificate from Soluciones Corporativas IP SL · Don Dominio RSA DV SSL CA 2 verifies for caritas.es and is valid for another 123 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 57 links work

    All 57 links checked from your homepage (40 internal, 17 external) answered without errors; 3 did not answer within 5 s.

Domain and trust

  • No CAA record

    caritas.es has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

Content and conversion

4 to fix42
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • A 14-field form

    Your longest form asks for 14 fields (0 required). Every extra field lowers completion.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,026 words of copy

    The homepage carries about 1,026 words of visible text.

2 checks passed
  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Email authentication

85
  • Email authentication score: 85/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:spf.acumbamail.com include:spf.webcrm.com include:spf.protection.outlook.com ip4:62.82.26.141 ip4:62.82.…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 9 other companies contacted

    Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • It runs WordPress 1.13.3; the current release is 7.1.3.

Stack

CMS
WordPress 1.13.3
Framework
jQuery
E-commerce
WooCommerce
Analytics
Google Tag Manager
Hosting
Sucuri

Company

Founded
1947
Headquarters
Spain

Upkeep, stack, hiring and company data from programmable.info

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This review found 40 issues on caritas.es, including 20 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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