Website review, no card needed

cdasd.org logo

cdasd.org website review

Visit site (opens in a new tab)Reviewed 22 October 202632 issues · 81 checks

This review found 32 issues worth fixing on cdasd.org, 13 of them high impact, across 81 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.8 s1.4 sMay 2Oct 171.7 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.5 s
May 9, 20261.4 s
May 16, 20261.5 s
May 23, 20261.5 s
May 30, 20261.5 s
Jun 6, 20261.5 s
Jun 13, 20261.5 s
Jun 20, 20261.5 s
Jun 27, 20261.5 s
Jul 4, 20261.4 s
Jul 11, 20261.5 s
Jul 18, 20261.6 s
Jul 25, 20261.5 s
Aug 1, 20261.5 s
Aug 8, 20261.5 s
Aug 15, 20261.5 s
Aug 22, 20261.6 s
Aug 29, 20261.6 s
Sep 5, 20261.6 s
Sep 12, 20261.5 s
Sep 19, 20261.6 s
Sep 26, 20261.6 s
Oct 3, 20261.7 s
Oct 10, 20261.8 s
Oct 17, 20261.7 s
Real-visitor tap response (INP)75th percentile, phones
80 ms69 msMay 2Oct 1779 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 202670 ms
May 9, 202670 ms
May 16, 202670 ms
May 23, 202671 ms
May 30, 202671 ms
Jun 6, 202671 ms
Jun 13, 202671 ms
Jun 20, 202673 ms
Jun 27, 202677 ms
Jul 4, 202675 ms
Jul 11, 202677 ms
Jul 18, 202676 ms
Jul 25, 202675 ms
Aug 1, 202678 ms
Aug 8, 202679 ms
Aug 15, 202679 ms
Aug 22, 202679 ms
Aug 29, 202678 ms
Sep 5, 202678 ms
Sep 12, 202678 ms
Sep 19, 202678 ms
Sep 26, 202678 ms
Oct 3, 202678 ms
Oct 10, 202679 ms
Oct 17, 202679 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of cdasd.org (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. cdasd.org at 0.6 s0.6 s
  2. cdasd.org at 1.2 s1.2 s
  3. cdasd.org at 1.8 s1.8 s
  4. cdasd.org at 2.4 s2.4 s
  5. cdasd.org at 3.0 s3.0 s
  6. cdasd.org at 3.6 s3.6 s
  7. cdasd.org at 4.2 s4.2 s
  8. cdasd.org at 4.8 s4.8 s

Speed

7 to fix48
  • Render-blocking requests

    4.4 s

    13 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.4 s.

  • Reduce unused JavaScript

    3.2 s · 636 KiB

    About 636 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.2 s faster on a phone.

  • Use efficient cache lifetimes

    2.8 s · 498 KiB

    7 files are served with short cache lifetimes, so returning visitors download them again (498 KiB).

  • Improve image delivery

    2.0 s · 348 KiB

    3 images could be 348 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 2.0 s faster on a phone.

  • Mobile performance score: 48

    48/100

    Your mobile performance score is 48 (desktop: 53). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Stripe and Accessibe Accessibility Overlay and others), adding 1.3 MB and 739 ms of main-thread time.

  • Google Tag Manager adds 212 ms

    212 ms

    Google Tag Manager costs a phone 212 ms of main-thread work and 314 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Font display

    250 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 250 ms).

  • Legacy JavaScript

    200 ms · 19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.

  • 7 long tasks on the main thread

    7 long tasks block the main thread while loading, the longest for 166 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    37 KiB

    About 37 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 1.4 s

    A phone's processor spends 1.4 s on main-thread work while loading, 711 ms of it running JavaScript. That is comfortably low.

  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.78

    0.78

    For real visitors the layout shifts by 0.78 (75th percentile). Good is under 0.1.

  • Largest Contentful Paint: 18.4 s

    18.4 s

    Your largest element takes 18.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • First Contentful Paint: 6.6 s

    6.6 s

    The first text or image appears after 6.6 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 18.4 s

    18.4 s

    The page becomes fully interactive after 18.4 s. Good is under 3.8 s.

  • Speed Index: 8.1 s

    8.1 s

    Visually, the page fills in at 8.1 s (Speed Index). Good is under 3.4 s.

  • Largest content (LCP) got 22% slower for real visitors

    +22%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 847 ms

    847 ms

    Real visitors wait 847 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 388 ms

    388 ms

    Scripts block taps and scrolling for 388 ms in total while the page loads. Good is under 200 ms.

  • Tap response (INP) got 13% slower for real visitors

    +13%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 70 ms to 79 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 2.0 s

    2.0 s

    Real visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 70 ms

    70 ms

    Real visitors wait 70 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix78
  • Page weight: 3.7 MB in 69 requests

    3.7 MB

    Your homepage downloads 3.7 MB in 69 requests on a phone: images 1.7 MB (18), scripts 1.3 MB (25) and fonts 576 KiB (8). Under 2 MB keeps phones on slow connections fast.

  • 2 images below the first screen load straight away

    2 images further down the page (359 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 3 images in older formats

    3 images (436 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.0 g of CO₂ per visit

    1.04 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.04 g of CO₂e: 125.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9193
  • 5 text elements with low contrast

    5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Headings skip levels

    Headings skip levels (h1 → h3, h4 → h6 and h3 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 40 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 43 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 3 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9293
  • 2 H1 headlines

    There are 2 <h1> headlines (“Helping families afford child care” and “A Good Start Begins With Healthy Food”). One clear main headline is easier for people and search engines.

  • 6 links with vague text

    6 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 52 internal links, 11 external

    The homepage links to 52 pages on cdasd.org and 11 external pages.

7 checks passed
  • Meta description: 118 characters

    Your meta description is 118 characters: “We provide low-income families access to affordable child care and help child care providers pay for nutritious meals.”.

  • Title: 31 characters

    Your title is a healthy 31 characters: “CDA | We create positive change”.

  • Canonical URL set

    The canonical URL is https://cdasd.org/.

  • Structured data in place

    Structured data found: Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://cdasd.org/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (692 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix81
  • 5 pages share 2 titles

    /families/childcare/resource-center, /providers/childcare/resource-center and /providers/nutrition-program/resource-center all use the title “Resource Center | CDA”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages without a meta description

    /families/childcare/resource-center/program-updates and /providers/childcare/resource-center/program-updates have no meta description, so Google writes the search snippet from whatever text it finds.

  • 7 pages share a meta description

    /families, /families/childcare/resource-center, /families/nutrition-program, /providers, /providers/childcare and /providers/childcare/resource-center and 1 other use the same meta description. A description written for each page earns more clicks.

  • 15 pages without an H1

    /families, /families/childcare, /families/childcare/resource-center/careconnect, /families/childcare/resource-center/program-updates, /families/childcare/resource-center and /families/nutrition-program and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 33 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

2 checks passed
  • Tap targets are thumb-sized

    12 of 13 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix88
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 5 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 267 words of copy

    The homepage carries about 267 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Learn More”.

  • 6 calls to action

    The homepage has 6 calls to action, for example “Contact” and “Learn More”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). A consent tool (Ketch) is installed; check it blocks these until visitors agree where the law requires it.

  • 9 cookies set on arrival

    9

    Opening the homepage sets 9 cookies (measured from a US location before any click).

  • 14 other companies contacted

    Loading the homepage contacts 14 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Ketch

    A consent management tool (Ketch) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at cdasd.org, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 32 issues on cdasd.org, including 16 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25