chiroflow.ca website review

The page goes through 3 redirects before it starts loading, costing about 7.5 s. Link and advertise the final URL directly.

5 images could be 795 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.9 s faster on a phone.

About 408 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.3 s faster on a phone.

A phone's processor spends 6.1 s on main-thread work while loading, 2.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

8 third-party services load with your homepage (Shopify, Klaviyo and chiroflow.com and others), adding 3.3 MB and 942 ms of main-thread time.

Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.

6 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.

Shopify costs a phone 353 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Klaviyo costs a phone 299 ms of main-thread work and 635 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

chiroflow.com costs a phone 211 ms of main-thread work and 1.5 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The HTML itself could arrive about 350 ms sooner: redirects, a slow server response or missing compression delay everything after it.

12 files are served with short cache lifetimes, so returning visitors download them again (61 KiB).

Polyfills for old browsers add 27 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

8 long tasks block the main thread while loading, the longest for 109 ms. During a long task the page ignores taps.

About 12 KiB of CSS is downloaded but never applied on this page.

8 KiB JavaScript is shipped twice across bundles.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

4 KiB could be saved by minifying JavaScript.

Your largest element takes 28.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Visually, the page fills in at 18.9 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 32.6 s. Good is under 3.8 s.

The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

2 images have no width and height attributes, so the layout jumps as each one loads.

Your homepage downloads 6.1 MB in 566 requests on a phone: images 2.3 MB (16), scripts 1.8 MB (241) and other files 1.1 MB (233). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 1.72 g of CO₂e: 206.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Delayed refresh under 20 hours must not be used: 1 element on the page fails this check, rated critical by axe-core.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

Your meta description is 238 characters; Google truncates after about 160, so the end of your pitch is cut.

Your <h1> is empty.

The homepage links to 32 pages on chiroflow.ca and 12 external pages.

https://www.chiroflow.ca/collections/all, https://www.chiroflow.ca/pages/clinical-proof, https://www.chiroflow.ca/pages/how-it-works, https://www.chiroflow.ca/pages/filling-instructions, https://www.chiroflow.ca/pages/testamonials and https://www.chiroflow.ca/pages/find-a-chiropractor and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://www.chiroflow.ca/collections/all, https://www.chiroflow.ca/pages/clinical-proof, https://www.chiroflow.ca/pages/how-it-works, https://www.chiroflow.ca/pages/filling-instructions, https://www.chiroflow.ca/pages/testamonials and https://www.chiroflow.ca/pages/find-a-chiropractor and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.

https://www.chiroflow.ca/pages/warranty-registration has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 15 pages linked from your homepage and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Social proof on the homepage: 11 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 10 words of visible text; thin pages give Google and first-time buyers little to go on.

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.