cimgroup.com website review

About 1.3 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 8.1 s faster on a phone.

10 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.7 s.

35 files are served with short cache lifetimes, so returning visitors download them again (492 KiB).

Your mobile performance score is 34. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

A phone's processor spends 4.4 s on main-thread work while loading, 2.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

8 third-party services load with your homepage (Google CDN, YouTube and Google Tag Manager and others), adding 3.5 MB and 2.0 s of main-thread time.

2 images could be 116 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 650 ms faster on a phone.

Google CDN costs a phone 645 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 164 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 580 ms faster on a phone.

YouTube costs a phone 443 ms of main-thread work and 1,011 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

website-files.com costs a phone 261 ms of main-thread work and 578 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Google Tag Manager costs a phone 272 ms of main-thread work and 331 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Hubspot costs a phone 184 ms of main-thread work and 340 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

16 long tasks block the main thread while loading, the longest for 221 ms. During a long task the page ignores taps.

Polyfills for old browsers add 18 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

The first text or image appears after 12.6 s on a phone. Good is under 1.8 s.

Your largest element takes 22.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Home-General-Austin Texas-The Independent and Seaholm Power…”.

The page becomes fully interactive after 24.9 s. Good is under 3.8 s.

Visually, the page fills in at 12.6 s (Speed Index). Good is under 3.4 s.

Scripts block taps and scrolling for 698 ms in total while the page loads. Good is under 200 ms.

For real visitors the layout shifts by 0.14 (75th percentile). Good is under 0.1.

The layout shifts by 0.114 while loading, so content jumps under the reader's thumb. Good is under 0.1.

Your homepage downloads 4.1 MB in 114 requests on a phone: scripts 2.8 MB (48), images 406 KiB (25) and other files 375 KiB (26). Under 2 MB keeps phones on slow connections fast.

6a68d684a22c118a34b9519d_Hero-Section-AHIF.avif is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

1 image is downloaded at several times the size a phone draws it, for example 6a68d684a22c118a34b9519d_Hero-Section-AHIF.avif at 2,332 px wide, shown at 390 px. Resized copies would save about 150 KiB.

By the Sustainable Web Design model, a visit to your homepage emits about 1.16 g of CO₂e: 139.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

ARIA attributes must conform to valid names: 2 elements on the page fail this check, rated critical by axe-core.

2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Elements must only use permitted ARIA attributes: 1 element on the page fails this check, rated serious by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.

Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.

1 form field has no label, so screen readers announce an empty box and autofill guesses.

There are 2 <h1> headlines (“An alternative approach to creating value.” and “An alternative approach to creating value.”). One clear main headline is easier for people and search engines.

Your meta description is 214 characters; Google truncates after about 160, so the end of your pitch is cut.

6 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 145 pages on cimgroup.com and 32 external pages.

There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

We fetched 15 pages linked from your homepage (of 39 found) and read each the way a search engine does.

20 of 29 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

Chrome logged issues while loading the page (“Cookie”).

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

Social proof on the homepage: 2 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage shows no opening hours. If customers visit or call, show when.

There is no form on the homepage, so every lead has to click through to another page first.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 1,254 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 12 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 36 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.