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cionic.com website review
Visit site (opens in a new tab)Reviewed 5 November 202642 issues · 109 checks
This review found 42 issues worth fixing on cionic.com, 18 of them high impact, across 109 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
71CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.9 s |
| May 23, 2026 | 2.0 s |
| May 30, 2026 | 2.1 s |
| Jun 6, 2026 | 2.1 s |
| Jun 13, 2026 | 2.2 s |
| Jun 20, 2026 | 2.1 s |
| Jun 27, 2026 | 2.0 s |
| Jul 4, 2026 | 2.1 s |
| Jul 11, 2026 | 2.1 s |
| Jul 18, 2026 | 2.1 s |
| Jul 25, 2026 | 2.1 s |
| Aug 1, 2026 | 2.1 s |
| Aug 8, 2026 | 1.9 s |
| Aug 15, 2026 | 2.0 s |
| Aug 22, 2026 | 1.9 s |
| Aug 29, 2026 | 1.8 s |
| Sep 5, 2026 | 1.8 s |
| Sep 12, 2026 | 1.8 s |
| Sep 19, 2026 | 1.8 s |
| Sep 26, 2026 | 1.8 s |
| Oct 3, 2026 | 1.8 s |
| Oct 10, 2026 | 1.8 s |
| Oct 17, 2026 | 1.9 s |
| Oct 24, 2026 | 1.9 s |
| Oct 31, 2026 | 1.9 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 81 ms |
| May 23, 2026 | 79 ms |
| May 30, 2026 | 80 ms |
| Jun 6, 2026 | 86 ms |
| Jun 13, 2026 | 83 ms |
| Jun 20, 2026 | 80 ms |
| Jun 27, 2026 | 80 ms |
| Jul 4, 2026 | 77 ms |
| Jul 11, 2026 | 79 ms |
| Jul 18, 2026 | 79 ms |
| Jul 25, 2026 | 78 ms |
| Aug 1, 2026 | 79 ms |
| Aug 8, 2026 | 76 ms |
| Aug 15, 2026 | 79 ms |
| Aug 22, 2026 | 82 ms |
| Aug 29, 2026 | 81 ms |
| Sep 5, 2026 | 86 ms |
| Sep 12, 2026 | 89 ms |
| Sep 19, 2026 | 95 ms |
| Sep 26, 2026 | 90 ms |
| Oct 3, 2026 | 89 ms |
| Oct 10, 2026 | 79 ms |
| Oct 17, 2026 | 77 ms |
| Oct 24, 2026 | 79 ms |
| Oct 31, 2026 | 85 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Improve image delivery
11.9 s · 2.4 MB10 images could be 2.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 11.9 s faster on a phone.
Use efficient cache lifetimes
4.5 s · 2.2 MB56 files are served with short cache lifetimes, so returning visitors download them again (2.2 MB).
Reduce unused JavaScript
2.9 s · 1.2 MBAbout 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.9 s faster on a phone.
Mobile performance score: 33
33/100Your mobile performance score is 33. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 5.3 s
A phone's processor spends 5.3 s on main-thread work while loading, 2.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (hsappstatic.net, Google Tag Manager and JSDelivr CDN and others), adding 2.8 MB and 2.4 s of main-thread time.
hsappstatic.net adds 904 ms
904 mshsappstatic.net costs a phone 904 ms of main-thread work and 1.5 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 686 ms
686 msGoogle Tag Manager costs a phone 686 ms of main-thread work and 872 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
350 ms9 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.
16 long tasks on the main thread
16 long tasks block the main thread while loading, the longest for 342 ms. During a long task the page ignores taps.
JSDelivr CDN adds 339 ms
339 msJSDelivr CDN costs a phone 339 ms of main-thread work and 27 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
150 ms · 50 KiBAbout 50 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Font display
100 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).
Legacy JavaScript
13 KiBPolyfills for old browsers add 13 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify CSS
3 KiB3 KiB could be saved by minifying CSS.
1 checks passed
Server response: 6 ms
6 msYour server sent the HTML in 6 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 40.8 s
40.8 sYour largest element takes 40.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “top-hero-light-optimized-1”.
Time to Interactive: 46.8 s
46.8 sThe page becomes fully interactive after 46.8 s. Good is under 3.8 s.
Speed Index: 14.7 s
14.7 sVisually, the page fills in at 14.7 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 4.7 s
4.7 sThe first text or image appears after 4.7 s on a phone. Good is under 1.8 s.
Total Blocking Time: 1.1 s
1.1 sScripts block taps and scrolling for 1.1 s in total while the page loads. Good is under 200 ms.
Real-user LCP: 2.5 s
2.5 sReal visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 2.0 s
2.0 sReal visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.
32 images without width and height
32 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+3%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 81 ms to 85 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-3%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.9 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user TTFB: 742 ms
742 msReal visitors wait 742 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 12.4 MB in 135 requests
12.4 MBYour homepage downloads 12.4 MB in 135 requests on a phone: images 6.9 MB (32), scripts 2.6 MB (46) and media 2.6 MB (2). Under 2 MB keeps phones on slow connections fast.
4 images over 500 KB
4 images weigh 6.2 MB together. On a phone connection a single image that size takes seconds.
6 images in older formats
6 images (6.4 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image far larger than shown
190 KiB1 image is downloaded at several times the size a phone draws it, for example Best Inventions_2025 - Best Inventions Seal - on Transparent at 5,139 px wide, shown at 55 px. Resized copies would save about 190 KiB.
About 3.5 g of CO₂ per visit
3.51 gBy the Sustainable Web Design model, a visit to your homepage emits about 3.51 g of CO₂e: 421.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Accessibility
2 tap targets too small
2 tap targets are too small or too close together to hit reliably with a finger.
5 links without text
5 visible links have no text or label, so screen readers cannot say where they go.
ARIA role should be appropriate for the element (3 elements)
ARIA role should be appropriate for the element: 3 elements on the page fail this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 39 images in the HTML carry an alt attribute.
43 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
3 H1 headlines
There are 3 <h1> headlines (“Move further and faster, fearlessly”, “Move further and faster, fearlessly” and “Get in Touch”). One clear main headline is easier for people and search engines.
2 links with vague text
2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
51 internal links, 18 external
The homepage links to 51 pages on cionic.com and 18 external pages.
7 checks passed
Meta description: 146 characters
Your meta description is 146 characters: “Cionic creates bionic clothing that re-educates muscles to improve mobility and independence, using real-time adaptive …”.
Title: 52 characters
Your title is a healthy 52 characters: “Cionic | Bionic Clothing for Mobility & Independence”.
Canonical URL set
The canonical URL is https://www.cionic.com/.
Structured data in place
Structured data found: VideoObject.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.cionic.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,081 words), so crawlers that don't run JavaScript still read it.
Other pages
1 page without a title
/rxform has no <title>, so Google invents the link text in results.
1 page points its canonical at the homepage
/prescribers declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
2 pages share a title
/ and /prescribers all use the title “Cionic | Bionic Clothing for Mobility & Independence”. Search engines can't tell which page to show for a search, so each competes with the others.
4 pages without a meta description
/assessment, /rxform, /a and /va_provider have no meta description, so Google writes the search snippet from whatever text it finds.
3 pages without an H1
/assessment, /rxform and /a have no <h1> headline, so visitors and search engines get no clear main topic.
1 page with very little text
/legal has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 20 found) and read each the way a search engine does.
2 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=343129058&tm=gtm002&Ver=2&mid=470de7af-b5ff-49aa-b9d3-e4c7bdf174dd&bo=1&sid=defb3290d8c411f190c815c148623034&vid=defb3380d8c411f1bd4721b76fe016a7&vids=1&msclkid=N>m_.
2 third-party cookies
2 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
1 small tap target
1 of 5 tappable elements near the top of the page is smaller than 24 px, hard to hit with a thumb.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
1 link through redirect chains
1 link go through two or more redirects, for example https://facebook.com/cionicwear.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (cionic.com).
Valid certificate (54 days left)
The certificate from Let's Encrypt · YE1 verifies for cionic.com and is valid for another 54 days.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
HSTS enabled
Strict-Transport-Security is set, so browsers always use https.
http:// redirects to https
http://cionic.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
All 33 links work
All 33 links checked from your homepage (22 internal, 11 external) answered without errors.
Domain and trust
No CAA record
cionic.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
cionic.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 14 years old
14 yearscionic.com was registered in Feb 2012 through Squarespace Domains II LLC. An established domain carries more trust with email providers and search engines.
Registered until Feb 2027
cionic.com is registered until Feb 2027.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
Phone number is not tap-to-call
Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 535 words of copy
The homepage carries about 535 words of visible text.
4 checks passed
4 calls to action
The homepage has 4 calls to action, for example “Learn More”, “See pricing and ordering” and “Request In-service”.
Social proof on the page
Social proof on the homepage: 12 testimonial or review blocks, 9 customer or partner logos and 8 trust badges.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics, Meta Pixel and LinkedIn Insight.
Phone number on the homepage
Your phone number is on the homepage.
Email authentication
DMARC is monitor-only (p=none)
DMARC is set to p=none, so mail pretending to be cionic.com is still delivered. Reports are on, so moving to quarantine is the next step.
Email authentication score: 70/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:1278314a1.spf2.netcorecloud.net include:_spf.google.com ~all”.
DKIM signing found
A DKIM key is published (selector “google”, “k2” and “s1”), so receivers can verify mail really came from you.
Privacy and tracking
8 trackers load before any consent
8Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
16 cookies set on arrival
16Opening the homepage sets 16 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
33 other companies contacted
Loading the homepage contacts 33 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- CMS
- HubSpot
- Analytics
- Google Analytics | Google Tag Manager
- Hosting
- Google Cloud
Company
- Employees
- 26
- Headquarters
- San Francisco
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 42 issues on cionic.com, including 20 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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