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compass.com website review
Visit site (opens in a new tab)Reviewed 11 October 202644 issues · 111 checks
This review found 44 issues worth fixing on compass.com, 19 of them high impact, across 111 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
81BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Apr 18, 2026 | 1.7 s |
| Apr 25, 2026 | 1.7 s |
| May 2, 2026 | 1.7 s |
| May 9, 2026 | 1.7 s |
| May 16, 2026 | 1.7 s |
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.6 s |
| Jun 6, 2026 | 1.6 s |
| Jun 13, 2026 | 1.6 s |
| Jun 20, 2026 | 1.6 s |
| Jun 27, 2026 | 1.7 s |
| Jul 4, 2026 | 1.7 s |
| Jul 11, 2026 | 1.8 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 1.8 s |
| Aug 8, 2026 | 1.8 s |
| Aug 15, 2026 | 1.8 s |
| Aug 22, 2026 | 1.8 s |
| Aug 29, 2026 | 1.8 s |
| Sep 5, 2026 | 1.7 s |
| Sep 12, 2026 | 1.7 s |
| Sep 19, 2026 | 1.8 s |
| Sep 26, 2026 | 1.8 s |
| Oct 3, 2026 | 1.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Apr 18, 2026 | 173 ms |
| Apr 25, 2026 | 178 ms |
| May 2, 2026 | 179 ms |
| May 9, 2026 | 181 ms |
| May 16, 2026 | 184 ms |
| May 23, 2026 | 184 ms |
| May 30, 2026 | 183 ms |
| Jun 6, 2026 | 181 ms |
| Jun 13, 2026 | 180 ms |
| Jun 20, 2026 | 184 ms |
| Jun 27, 2026 | 187 ms |
| Jul 4, 2026 | 188 ms |
| Jul 11, 2026 | 192 ms |
| Jul 18, 2026 | 189 ms |
| Jul 25, 2026 | 187 ms |
| Aug 1, 2026 | 187 ms |
| Aug 8, 2026 | 181 ms |
| Aug 15, 2026 | 179 ms |
| Aug 22, 2026 | 177 ms |
| Aug 29, 2026 | 173 ms |
| Sep 5, 2026 | 171 ms |
| Sep 12, 2026 | 171 ms |
| Sep 19, 2026 | 173 ms |
| Sep 26, 2026 | 173 ms |
| Oct 3, 2026 | 173 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
compass.com does not allow embedding, so this is Google's rendering of the page.
Speed
Reduce unused JavaScript
5.0 s · 1.0 MBAbout 1.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.0 s faster on a phone.
Improve image delivery
3.5 s · 657 KiB4 images could be 657 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.5 s faster on a phone.
Use efficient cache lifetimes
1.7 s · 623 KiB17 files are served with short cache lifetimes, so returning visitors download them again (623 KiB).
Render-blocking requests
1.6 s5 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.
Mobile performance score: 41
41/100Your mobile performance score is 41 (desktop: 77). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 5.4 s
A phone's processor spends 5.4 s on main-thread work while loading, 3.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (awswaf.com, Google Tag Manager and Google CDN and others), adding 2.3 MB and 2.0 s of main-thread time.
awswaf.com adds 621 ms
621 msawswaf.com costs a phone 621 ms of main-thread work and 306 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
450 ms · 47 KiBAbout 47 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
Google Tag Manager adds 433 ms
433 msGoogle Tag Manager costs a phone 433 ms of main-thread work and 565 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google CDN adds 368 ms
368 msGoogle CDN costs a phone 368 ms of main-thread work and 733 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
14 long tasks on the main thread
14 long tasks block the main thread while loading, the longest for 277 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Minify JavaScript
38 KiB38 KiB could be saved by minifying JavaScript.
Legacy JavaScript
33 KiBPolyfills for old browsers add 33 KiB JavaScript that modern phones do not need.
Duplicated JavaScript
16 KiB16 KiB JavaScript is shipped twice across bundles.
Phones get a much slower page than desktops
Desktop scores 77 but mobile only 41. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 18 ms
18 msYour server sent the HTML in 18 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
First Contentful Paint: 9.3 s
9.3 sThe first text or image appears after 9.3 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 17.9 s
17.9 sYour largest element takes 17.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Find your place”.
Time to Interactive: 28.0 s
28.0 sThe page becomes fully interactive after 28.0 s. Good is under 3.8 s.
Speed Index: 9.3 s
9.3 sVisually, the page fills in at 9.3 s (Speed Index). Good is under 3.4 s.
Real-user FCP: 2.0 s
2.0 sReal visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 998 ms
998 msReal visitors wait 998 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 600 ms
600 msScripts block taps and scrolling for 600 ms in total while the page loads. Good is under 200 ms.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-1%Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 173 ms to 173 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+8%Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user LCP: 2.3 s
2.3 sReal visitors wait 2.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 193 ms
193 msReal visitors wait 193 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0.009
0.009The layout barely moves while loading (CLS 0.009, good is under 0.1).
Images and page weight
Page weight: 4.8 MB in 113 requests
4.8 MBYour homepage downloads 4.8 MB in 113 requests on a phone: scripts 2.7 MB (35), images 1.1 MB (17) and other files 621 KiB (45). Under 2 MB keeps phones on slow connections fast.
1 image over 500 KB
1500x1000.jpg weighs 638 KiB. On a phone connection a single image that size takes seconds.
3 images far larger than shown
647 KiB3 images are downloaded at several times the size a phone draws them, for example 1500x1000.jpg at 1,500 px wide, shown at 358 px. Resized copies would save about 647 KiB.
6 images in older formats
6 images (1.8 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
An image on the first screen is lazy-loaded
1500x1000.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 1.4 g of CO₂ per visit
1.36 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.36 g of CO₂e: 163.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Hidden but focusable
8 elements hidden from screen readers can still receive keyboard focus.
ARIA commands must have an accessible name (1 element)
ARIA commands must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.
1 tap target too small
1 tap target is too small or too close together to hit reliably with a finger.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
2 checks passed
Every image has alt text
All 22 images in the HTML carry an alt attribute.
48 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.
113 internal links, 25 external
The homepage links to 113 pages on compass.com and 25 external pages.
8 checks passed
Meta description: 132 characters
Your meta description is 132 characters: “Buy, sell, and rent smarter with Compass. Partner with a local real estate agent to find the home or apartment that’s r…”.
One H1 headline
Your main headline reads: “See It First™ on Compass”.
Title: 59 characters
Your title is a healthy 59 characters: “Real Estate, Homes for Sale & Apartments for Rent | Compass”.
Canonical URL set
The canonical URL is https://www.compass.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.compass.com/sitemaps/for-sale/index.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,051 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (17 KiB, 76 links, though it should open with a “# Title” line), a plain-text guide to the site for AI tools.
Other pages
2 pages without a title
/homes-for-sale and /for-rent have no <title>, so Google invents the link text in results.
2 pages without a meta description
/homes-for-sale and /for-rent have no meta description, so Google writes the search snippet from whatever text it finds.
2 links to non-canonical URLs
Your homepage links to 2 pages by a URL that isn't their canonical one, for example /coming-soon/listings, whose canonical is /homes-for-sale/reston-va/exclusive/coming-soon. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
3 pages without an H1
/homes-for-sale, /for-rent and /development have no <h1> headline, so visitors and search engines get no clear main topic.
1 page with very little text
/compass-listings has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 87 found) and read each the way a search engine does.
3 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Best practices
16 small tap targets
16 of 45 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Unrecognized Content-Security-Policy directive 'prefetch-src'.”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
4 links through redirect chains
4 links go through two or more redirects, for example https://openacademy.compass.com/.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (compass.com).
Valid certificate (106 days left)
The certificate from Amazon · Amazon RSA 2048 M01 verifies for compass.com and is valid for another 106 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
http:// redirects to https
http://compass.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 60 links work
All 60 links checked from your homepage (40 internal, 20 external) answered without errors.
security.txt published
A security.txt file tells researchers how to report a problem with your site.
Domain and trust
No CAA record
compass.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
compass.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 33 years old
33 yearscompass.com was registered in Nov 1992 through Gandi SAS. An established domain carries more trust with email providers and search engines.
Registered until Nov 2027
compass.com is registered until Nov 2027.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
About 761 words of copy
The homepage carries about 761 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Register/Sign In” and “Buy”.
11 calls to action
The homepage has 11 calls to action, for example “Buy”, “Join as an Agent” and “Address Upon Request, Vienna, VA 22181”.
Phone number on the homepage
Your phone number is on the homepage.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Email authentication
Email authentication score: 85/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:compass.com._nspf.vali.email include:%{i}._ip.%{h}._ehlo.%{d}._spf.vali.email include:servers.mcsv.net i…”.
DKIM signing found
A DKIM key is published (selector “google”, “selector1” and “k1”), so receivers can verify mail really came from you.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Heap and Meta Pixel and 1 more (measured from a US location before any click). A consent tool (TrustArc) is installed; check it blocks these until visitors agree where the law requires it.
22 cookies set on arrival
22Opening the homepage sets 22 cookies (measured from a US location before any click).
24 other companies contacted
Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: TrustArc
A consent management tool (TrustArc) loads with the page.
Upkeep, stack and company
- The footer still says © 2014.
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This free review found 44 issues on compass.com, including 21 speed issues, 1 SEO issue and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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