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corelle.com website review

Visit site (opens in a new tab)Reviewed 1 November 202641 issues · 84 checks

This review found 41 issues worth fixing on corelle.com, 16 of them high impact, across 84 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.6 s1.4 sMay 9Oct 241.5 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.5 s
May 16, 20261.4 s
May 23, 20261.4 s
May 30, 20261.4 s
Jun 6, 20261.4 s
Jun 13, 20261.4 s
Jun 20, 20261.4 s
Jun 27, 20261.4 s
Jul 4, 20261.4 s
Jul 11, 20261.4 s
Jul 18, 20261.4 s
Jul 25, 20261.4 s
Aug 1, 20261.5 s
Aug 8, 20261.5 s
Aug 15, 20261.5 s
Aug 22, 20261.5 s
Aug 29, 20261.5 s
Sep 5, 20261.6 s
Sep 12, 20261.5 s
Sep 19, 20261.5 s
Sep 26, 20261.5 s
Oct 3, 20261.5 s
Oct 10, 20261.5 s
Oct 17, 20261.5 s
Oct 24, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
202 ms151 msMay 9Oct 24193 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026161 ms
May 16, 2026159 ms
May 23, 2026157 ms
May 30, 2026161 ms
Jun 6, 2026163 ms
Jun 13, 2026167 ms
Jun 20, 2026170 ms
Jun 27, 2026171 ms
Jul 4, 2026171 ms
Jul 11, 2026171 ms
Jul 18, 2026171 ms
Jul 25, 2026171 ms
Aug 1, 2026172 ms
Aug 8, 2026175 ms
Aug 15, 2026179 ms
Aug 22, 2026184 ms
Aug 29, 2026187 ms
Sep 5, 2026190 ms
Sep 12, 2026195 ms
Sep 19, 2026195 ms
Sep 26, 2026195 ms
Oct 3, 2026195 ms
Oct 10, 2026196 ms
Oct 17, 2026195 ms
Oct 24, 2026193 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of corelle.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. corelle.com at 0.4 s0.4 s
  2. corelle.com at 0.8 s0.8 s
  3. corelle.com at 1.2 s1.2 s
  4. corelle.com at 1.6 s1.6 s
  5. corelle.com at 2.0 s2.0 s
  6. corelle.com at 2.4 s2.4 s
  7. corelle.com at 2.8 s2.8 s
  8. corelle.com at 3.2 s3.2 s

Speed

10 to fix45
  • Reduce unused JavaScript

    4.3 s · 1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.3 s faster on a phone.

  • Use efficient cache lifetimes

    1.6 s · 484 KiB

    32 files are served with short cache lifetimes, so returning visitors download them again (484 KiB).

  • Mobile performance score: 45

    45/100

    Your mobile performance score is 45. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.2 s

    A phone's processor spends 5.2 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 4,230 HTML elements

    The page has 4,230 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Improve image delivery

    950 ms · 585 KiB

    15 images could be 585 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 950 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Yotpo and searchspring.io and others), adding 2.1 MB and 1.3 s of main-thread time.

  • Google Tag Manager adds 540 ms

    540 ms

    Google Tag Manager costs a phone 540 ms of main-thread work and 524 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    300 ms · 38 KiB

    Polyfills for old browsers add 38 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.

  • Shopify adds 63 ms

    63 ms

    Shopify costs a phone 63 ms of main-thread work and 634 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 10 long tasks on the main thread

    10 long tasks block the main thread while loading, the longest for 232 ms. During a long task the page ignores taps.

  • Duplicated JavaScript

    200 ms · 31 KiB

    31 KiB JavaScript is shipped twice across bundles. Google estimates it would make the page about 200 ms faster on a phone.

  • Reduce unused CSS

    180 ms · 47 KiB

    About 47 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 180 ms faster on a phone.

  • Minify JavaScript

    150 ms · 10 KiB

    10 KiB could be saved by minifying JavaScript.

  • Render-blocking requests

    150 ms

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 150 ms.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 12 ms

    12 ms

    Your server sent the HTML in 12 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Largest Contentful Paint: 18.7 s

    18.7 s

    Your largest element takes 18.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 22.6 s

    22.6 s

    The page becomes fully interactive after 22.6 s. Good is under 3.8 s.

  • First Contentful Paint: 4.3 s

    4.3 s

    The first text or image appears after 4.3 s on a phone. Good is under 1.8 s.

  • Speed Index: 8.4 s

    8.4 s

    Visually, the page fills in at 8.4 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) got 21% slower for real visitors

    +21%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 161 ms to 193 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 542 ms

    542 ms

    Scripts block taps and scrolling for 542 ms in total while the page loads. Good is under 200 ms.

  • 12 images without width and height

    12 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 154 ms

    154 ms

    Real visitors wait 154 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 474 ms

    474 ms

    Real visitors wait 474 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

3 to fix60
  • Page weight: 4.2 MB in 365 requests

    4.2 MB

    Your homepage downloads 4.2 MB in 365 requests on a phone: scripts 2.0 MB (111), images 939 KiB (76) and other files 873 KiB (141). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    CO_Homepage_17_b7367f38-3033-4793-9562-07ef3956e19b.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 2 images far larger than shown

    23 KiB

    2 images are downloaded at several times the size a phone draws them, for example CO_1148572_Portofino_16pc-Set_ATF_Square_Tile1.jpg at 437 px wide, shown at 133 px. Resized copies would save about 23 KiB.

  • 1 image in older formats

    1 image (53 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (20 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 1.2 g of CO₂ per visit

    1.19 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.19 g of CO₂e: 142.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 8891
  • Required ARIA attributes must be provided (1 element)

    Required ARIA attributes must be provided: 1 element on the page fails this check, rated critical by axe-core.

  • Images must have alternative text (1 element)

    Images must have alternative text: 1 element on the page fails this check, rated critical by axe-core.

  • 8 text elements with low contrast

    8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (6 elements)

    All page content should be contained by landmarks: 6 elements on the page fail this check, rated moderate by axe-core.

  • 18 links without text

    18 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

1 checks passed
  • 52 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 5 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9288
  • Title is long (67 characters)

    Your title is 67 characters, so Google will cut it off around 60: “Corelle Dishes & Dinnerware Sets | Official Corelle Dinnerware Site”.

  • One H1 headline

    Your <h1> is empty.

  • 268 internal links, 9 external

    The homepage links to 268 pages on corelle.com and 9 external pages.

6 checks passed
  • Meta description: 150 characters

    Your meta description is 150 characters: “Shop Corelle Dinnerware for Plates, Dishes & Bowls. From Classic White Plates to Decorative Dinnerware Sets, Corelle Ha…”.

  • Canonical URL set

    The canonical URL is https://corelle.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://corelle.com/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing logo, description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,275 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

6 to fix50
  • 1 page without a title

    /customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 page points its canonical at the homepage

    /pages/corelle declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.

  • 1 linked page hidden from search

    /customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages share a title

    / and /pages/corelle all use the title “Corelle Dishes & Dinnerware Sets | Official Corelle Dinnerware Site”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 4 pages without a meta description

    /customer_authentication/redirect, /pages/customer-care-center, /collections/open-stock-value-packs and /collections/corelle-bestsellingsetsonsale have no meta description, so Google writes the search snippet from whatever text it finds.

  • 5 pages without an H1

    /collections/corelle-mix-and-match, /pages/chicago-cutlery, /customer_authentication/redirect, /pages/customer-care-center and /pages/corelle-patterns-and-collections have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 109 found) and read each the way a search engine does.

1 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

Best practices

2 to fixGoogle 7791
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 400 ()”.

2 checks passed
  • Tap targets are thumb-sized

    67 of 68 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix75
  • Thin social proof

    Social proof on the homepage: 6 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 677 words of copy

    The homepage carries about 677 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Plates & Bowls” and “Shop Best Selling Sets”.

  • 17 calls to action

    The homepage has 17 calls to action, for example “Shop All Products”, “Shop All Patterns” and “Shop All Dinnerware Sets”.

  • 38 short forms

    38 short forms (1 field at most) are right on the homepage.

Privacy and tracking

  • 9 trackers load before any consent

    9

    Before a visitor clicks anything, the page loads Amazon Ads, Google Ads, Google Analytics, Google Tag Manager and Klaviyo and 4 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 24 cookies set on arrival

    24

    Opening the homepage sets 24 cookies (measured from a US location before any click).

  • 47 other companies contacted

    Loading the homepage contacts 47 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at corelle.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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