deerdoc.net website review

About 674 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.7 s faster on a phone.

A phone's processor spends 7.0 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

13 images could be 972 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 600 ms faster on a phone.

8 third-party services load with your homepage (Shopify, Klaviyo and omnisnippet1.com and others), adding 2.2 MB and 846 ms of main-thread time.

37 files are served with short cache lifetimes, so returning visitors download them again (341 KiB).

Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.

Shopify costs a phone 379 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 83 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

Klaviyo costs a phone 205 ms of main-thread work and 522 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

5 files block the first paint until they finish downloading. Deferring or inlining them could save about 250 ms.

8 long tasks block the main thread while loading, the longest for 126 ms. During a long task the page ignores taps.

Polyfills for old browsers add 31 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 50 ms faster on a phone.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

9 KiB could be saved by minifying CSS.

9 KiB could be saved by minifying JavaScript.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 KiB JavaScript is shipped twice across bundles.

Your largest element takes 19.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 23.7 s. Good is under 3.8 s.

Visually, the page fills in at 7.3 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

Scripts block taps and scrolling for 265 ms in total while the page loads. Good is under 200 ms.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 5.0 MB in 479 requests on a phone: scripts 2.1 MB (208), images 1.2 MB (34) and other files 982 KiB (197). Under 2 MB keeps phones on slow connections fast.

01farmers.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

2 images (230 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 1.41 g of CO₂e: 168.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

2 tap targets are too small or too close together to hit reliably with a finger.

Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

2 images have no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 19 elements on the page fail this check, rated moderate by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

9 visible links have no text or label, so screen readers cannot say where they go.

There are 2 <h1> headlines (“” and “Stop Parasites. Build Stronger Herds. Naturally.”). One clear main headline is easier for people and search engines.

Your meta description is 164 characters; Google truncates after about 160, so the end of your pitch is cut.

4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 57 pages on deerdoc.net and 8 external pages.

https://deerdoc.net/collections/all, https://deerdoc.net/collections/frontpage, https://deerdoc.net/collections/apparel, https://deerdoc.net/pages/faq, https://deerdoc.net/blogs/news and https://deerdoc.net/pages/flavonoids-101-natures-parasite-defense and 2 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://deerdoc.net/pages/flavonoids-101-natures-parasite-defense, https://deerdoc.net/pages/feed-calculator, https://deerdoc.net/pages/research-findings and https://deerdoc.net/pages/affiliates have no <h1> headline, so visitors and search engines get no clear main topic.

https://deerdoc.net/pages/feed-calculator and https://deerdoc.net/pages/affiliates have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 15 pages linked from your homepage (of 28 found) and read each the way a search engine does.

3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 500 ()”.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 478 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 19 cookies, 3 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 44 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.