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dhcc.ae website review
Visit site (opens in a new tab)Reviewed 4 November 202648 issues · 92 checks
This review found 48 issues worth fixing on dhcc.ae, 18 of them high impact, across 92 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
75CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 2.4 s |
| May 23, 2026 | 2.2 s |
| May 30, 2026 | 2.3 s |
| Jun 6, 2026 | 2.4 s |
| Jun 13, 2026 | 2.4 s |
| Jun 20, 2026 | 2.4 s |
| Jun 27, 2026 | 2.2 s |
| Jul 4, 2026 | 1.8 s |
| Jul 11, 2026 | 1.7 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.9 s |
| Aug 1, 2026 | 2.1 s |
| Aug 8, 2026 | 2.3 s |
| Aug 15, 2026 | 2.4 s |
| Aug 22, 2026 | 2.5 s |
| Aug 29, 2026 | 2.7 s |
| Sep 5, 2026 | 2.6 s |
| Sep 12, 2026 | 2.4 s |
| Sep 19, 2026 | 2.4 s |
| Sep 26, 2026 | 2.2 s |
| Oct 3, 2026 | 2.2 s |
| Oct 10, 2026 | 2.2 s |
| Oct 17, 2026 | 2.0 s |
| Oct 24, 2026 | 2.1 s |
| Oct 31, 2026 | 2.1 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 96 ms |
| May 23, 2026 | 97 ms |
| May 30, 2026 | 104 ms |
| Jun 6, 2026 | 107 ms |
| Jun 13, 2026 | 111 ms |
| Jun 20, 2026 | 106 ms |
| Jun 27, 2026 | 102 ms |
| Jul 4, 2026 | 96 ms |
| Jul 11, 2026 | 94 ms |
| Jul 18, 2026 | 97 ms |
| Jul 25, 2026 | 93 ms |
| Aug 1, 2026 | 94 ms |
| Aug 8, 2026 | 93 ms |
| Aug 15, 2026 | 96 ms |
| Aug 22, 2026 | 97 ms |
| Aug 29, 2026 | 103 ms |
| Sep 5, 2026 | 105 ms |
| Sep 12, 2026 | 95 ms |
| Sep 19, 2026 | 99 ms |
| Sep 26, 2026 | 92 ms |
| Oct 3, 2026 | 94 ms |
| Oct 10, 2026 | 95 ms |
| Oct 17, 2026 | 94 ms |
| Oct 24, 2026 | 95 ms |
| Oct 31, 2026 | 94 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Use efficient cache lifetimes
13.8 s · 4.9 MB48 files are served with short cache lifetimes, so returning visitors download them again (4.9 MB).
Improve image delivery
5.3 s · 2.2 MB14 images could be 2.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 5.3 s faster on a phone.
Render-blocking requests
3.8 s6 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.8 s.
Reduce unused CSS
1.7 s · 323 KiBAbout 323 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.7 s faster on a phone.
Reduce unused JavaScript
1.1 s · 286 KiBAbout 286 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.1 s faster on a phone.
Mobile performance score: 54
54/100Your mobile performance score is 54. Pages that score under 90 lose visitors before the first paint.
Font display
850 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 850 ms).
Document request latency
600 ms · 100 KiBThe HTML itself could arrive about 600 ms sooner: redirects, a slow server response or missing compression delay everything after it.
Reduce initial server response time
582 msReduce initial server response time. Google estimates savings of 582 ms on a phone.
Google Tag Manager adds 360 ms
360 msGoogle Tag Manager costs a phone 360 ms of main-thread work and 448 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Server response: 682 ms
682 msYour server takes 682 ms to send the HTML. Google recommends under 600 ms; everything else waits for it.
3 third-party services on the page
3 third-party services load with your homepage (Google Tag Manager, Vimeo and Google Analytics), adding 459 KiB and 363 ms of main-thread time.
Minify CSS
150 ms · 26 KiB26 KiB could be saved by minifying CSS.
4 long tasks on the main thread
4 long tasks block the main thread while loading, the longest for 143 ms. During a long task the page ignores taps.
Minify JavaScript
11 KiB11 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Main-thread work: 1.5 s
A phone's processor spends 1.5 s on main-thread work while loading, 587 ms of it running JavaScript. That is comfortably low.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 4.9 s
4.9 sReal visitors wait 4.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 4.4 s
4.4 sReal visitors see the first content after 4.4 s (75th percentile). Good is under 1.8 s.
Largest Contentful Paint: 27.4 s
27.4 sYour largest element takes 27.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Speed Index: 19.5 s
19.5 sVisually, the page fills in at 19.5 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 27.9 s
27.9 sThe page becomes fully interactive after 27.9 s. Good is under 3.8 s.
First Contentful Paint: 4.7 s
4.7 sThe first text or image appears after 4.7 s on a phone. Good is under 1.8 s.
Real-user TTFB: 1.1 s
1.1 sReal visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) held steady for real visitors
-2%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 96 ms to 94 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user INP: 113 ms
113 msReal visitors wait 113 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.08
0.08For real visitors the layout shifts by 0.08 (75th percentile). Good is under 0.1.
Largest content (LCP) got 10% faster for real visitors
-10%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.4 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 171 ms
171 msScripts block the page for only 171 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 5.6 MB in 56 requests
5.6 MBYour homepage downloads 5.6 MB in 56 requests on a phone: images 3.8 MB (30), scripts 707 KiB (11) and fonts 505 KiB (4). Under 2 MB keeps phones on slow connections fast.
2 images over 500 KB
2 images weigh 1.2 MB together. On a phone connection a single image that size takes seconds.
14 images in older formats
14 images (2.8 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
13 images below the first screen load straight away
13 images further down the page (2.4 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
2 images far larger than shown
449 KiB2 images are downloaded at several times the size a phone draws them, for example DHCC and EHRDC have signed a strategic partnership to launch at 2,673 px wide, shown at 365 px. Resized copies would save about 449 KiB.
About 1.6 g of CO₂ per visit
1.58 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.58 g of CO₂e: 189.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
7 tap targets too small
7 tap targets are too small or too close together to hit reliably with a finger.
Elements must only use permitted ARIA attributes (4 elements)
Elements must only use permitted ARIA attributes: 4 elements on the page fail this check, rated serious by axe-core.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (19 elements)
All page content should be contained by landmarks: 19 elements on the page fail this check, rated moderate by axe-core.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
ARIA role should be appropriate for the element (4 elements)
ARIA role should be appropriate for the element: 4 elements on the page fail this check, rated minor by axe-core.
Elements marked as presentational should be consistently ignored (4 elements)
Elements marked as presentational should be consistently ignored: 4 elements on the page fail this check, rated minor by axe-core.
Alternative text of images should not be repeated as text (1 element)
Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.
1 checks passed
35 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 43 WCAG 2.2 A/AA and best-practice rules on the phone render: 35 passed and 8 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (21 characters)
Your title is only 21 characters: “Dubai Healthcare City”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
Meta description is short (27 characters)
Your meta description is only 27 characters: “Dubai Healthcare Regulatory”. 70 to 160 characters is enough to sell the click.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
1 link crawlers can't follow
1 link has no real href, so search engines can't follow it.
88 internal links, 14 external
The homepage links to 88 pages on dhcc.ae and 14 external pages.
3 checks passed
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.dhcc.ae/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.dhcc.ae/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (648 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages share a title
https://www.dhcc.ae/society and https://www.dhcc.ae/business/dhcx all use the title “DHCX Dubai HealthCare City Authority - Regulatory”. Search engines can't tell which page to show for a search, so each competes with the others.
2 pages share a meta description
https://www.dhcc.ae/society and https://www.dhcc.ae/business/dhcx use the same meta description. A description written for each page earns more clicks.
1 page with very little text
https://www.dhcc.ae/ar has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
4 pages slow to respond
https://www.dhcc.ae/enquiry, https://www.dhcc.ae/ar, https://www.dhcc.ae/patient and https://www.dhcc.ae/patient/find-doctor-service took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 51 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
10 small tap targets
10 of 24 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No phone number on the homepage
A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 464 words of copy
The homepage carries about 464 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “ENQUIRE”.
6 calls to action
The homepage has 6 calls to action, for example “Enquire”, “Why DHCC JOIN SCROLL” and “Find & Book a Doctor”.
Social proof on the page
Social proof on the homepage: 1 customer or partner logo and 2 trust badges.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
4 cookies set on arrival
4Opening the homepage sets 4 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
3 other companies contacted
Loading the homepage contacts 3 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at dhcc.ae, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- jQuery
- Analytics
- Google Analytics | Google Tag Manager
- Hosting
- DigitalOcean
Company
- Founded
- 2002
- Headquarters
- Dubai
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 48 issues on dhcc.ae, including 19 speed issues, 6 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.