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duderobe.com website review
Visit site (opens in a new tab)Reviewed 10 November 202632 issues · 82 checks
This review found 32 issues worth fixing on duderobe.com, 13 of them high impact, across 82 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
83B- #25,242 of 109,350 reviewed websitesbeats 72%
- #16,619 of 61,859 online storesbeats 67%
- #16,121 of 56,401 Shopify storesbeats 65%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 2.1 s |
| May 30, 2026 | 2.3 s |
| Jun 6, 2026 | 2.4 s |
| Jun 13, 2026 | 2.5 s |
| Jun 20, 2026 | 2.4 s |
| Jun 27, 2026 | 2.3 s |
| Jul 4, 2026 | 2.3 s |
| Jul 11, 2026 | 2.2 s |
| Jul 18, 2026 | 2.2 s |
| Jul 25, 2026 | 2.2 s |
| Aug 1, 2026 | 2.3 s |
| Aug 8, 2026 | 2.3 s |
| Aug 15, 2026 | 2.3 s |
| Aug 22, 2026 | 2.4 s |
| Aug 29, 2026 | 2.5 s |
| Sep 5, 2026 | 2.4 s |
| Sep 12, 2026 | 2.3 s |
| Sep 19, 2026 | 2.3 s |
| Sep 26, 2026 | 2.3 s |
| Oct 3, 2026 | 2.3 s |
| Oct 10, 2026 | 2.2 s |
| Oct 17, 2026 | 2.2 s |
| Oct 24, 2026 | 2.1 s |
| Oct 31, 2026 | 2.1 s |
| Nov 7, 2026 | 2.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 179 ms |
| May 30, 2026 | 187 ms |
| Jun 6, 2026 | 195 ms |
| Jun 13, 2026 | 195 ms |
| Jun 20, 2026 | 191 ms |
| Jun 27, 2026 | 180 ms |
| Jul 4, 2026 | 176 ms |
| Jul 11, 2026 | 163 ms |
| Jul 18, 2026 | 162 ms |
| Jul 25, 2026 | 177 ms |
| Aug 1, 2026 | 185 ms |
| Aug 8, 2026 | 193 ms |
| Aug 15, 2026 | 188 ms |
| Aug 22, 2026 | 180 ms |
| Aug 29, 2026 | 179 ms |
| Sep 5, 2026 | 175 ms |
| Sep 12, 2026 | 188 ms |
| Sep 19, 2026 | 188 ms |
| Sep 26, 2026 | 196 ms |
| Oct 3, 2026 | 211 ms |
| Oct 10, 2026 | 220 ms |
| Oct 17, 2026 | 238 ms |
| Oct 24, 2026 | 263 ms |
| Oct 31, 2026 | 271 ms |
| Nov 7, 2026 | 269 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
1.2 s20 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.2 s.
Mobile performance score: 45
45/100Your mobile performance score is 45. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 8.7 s
A phone's processor spends 8.7 s on main-thread work while loading, 4.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
4,971 HTML elements
The page has 4,971 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Shopify and Clarity and others), adding 2.3 MB and 1.7 s of main-thread time.
Reduce unused JavaScript
1.1 MBAbout 1.1 MB of JavaScript is downloaded but never used on this page.
Improve image delivery
500 ms · 417 KiB7 images could be 417 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.
Use efficient cache lifetimes
796 KiB30 files are served with short cache lifetimes, so returning visitors download them again (796 KiB).
Google Tag Manager adds 602 ms
602 msGoogle Tag Manager costs a phone 602 ms of main-thread work and 704 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Shopify adds 375 ms
375 msShopify costs a phone 375 ms of main-thread work and 837 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 219 ms. During a long task the page ignores taps.
Reduce unused CSS
150 ms · 22 KiBAbout 22 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Minify JavaScript
73 KiB73 KiB could be saved by minifying JavaScript.
Legacy JavaScript
64 KiBPolyfills for old browsers add 64 KiB JavaScript that modern phones do not need.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Duplicated JavaScript
38 KiB38 KiB JavaScript is shipped twice across bundles.
Minify CSS
6 KiB6 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 22 ms
22 msYour server sent the HTML in 22 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Time to Interactive: 43.9 s
43.9 sThe page becomes fully interactive after 43.9 s. Good is under 3.8 s.
Speed Index: 14.6 s
14.6 sVisually, the page fills in at 14.6 s (Speed Index). Good is under 3.4 s.
Largest Contentful Paint: 7.1 s
7.1 sYour largest element takes 7.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “A dad receiving a DudeRobe on Christmas morning, surrounded…”.
Total Blocking Time: 812 ms
812 msScripts block taps and scrolling for 812 ms in total while the page loads. Good is under 200 ms.
Tap response (INP) got 48% slower for real visitors
+48%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 179 ms to 269 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user TTFB: 945 ms
945 msReal visitors wait 945 ms for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.1 s
2.1 sThe first text or image appears after 2.1 s on a phone. Good is under 1.8 s.
Largest content (LCP) held steady for real visitors
-6%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user LCP: 1.8 s
1.8 sReal visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 155 ms
155 msReal visitors wait 155 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Cumulative Layout Shift: 0.018
0.018The layout barely moves while loading (CLS 0.018, good is under 0.1).
Images and page weight
Page weight: 9.4 MB in 683 requests
9.4 MBYour homepage downloads 9.4 MB in 683 requests on a phone: images 4.4 MB (121), scripts 3.1 MB (155) and other files 1.5 MB (345). Under 2 MB keeps phones on slow connections fast.
1 image far larger than shown
69 KiB1 image is downloaded at several times the size a phone draws it, for example Shark_Tank_TV_logo_svg.png at 2,560 px wide, shown at 28 px. Resized copies would save about 69 KiB.
About 2.7 g of CO₂ per visit
2.68 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.68 g of CO₂e: 321.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Accessibility
13 text elements with low contrast
13 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (2 elements)
All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
2 checks passed
Every image has alt text
All 399 images in the HTML carry an alt attribute.
46 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 2 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
104 internal links, 2 external
The homepage links to 104 pages on duderobe.com and 2 external pages.
8 checks passed
Meta description: 153 characters
Your meta description is 153 characters: “Men's hooded bathrobe with a hoodie fit, absorbent towel lining and a belt that never falls off. As seen on Shark Tank.…”.
One H1 headline
Your main headline reads: “best gift in the home”.
Title: 65 characters
Your title is a healthy 65 characters: “Men's Robes & Hooded Bathrobes | DudeRobe – As Seen on Shark Tank”.
Canonical URL set
The canonical URL is https://duderobe.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://duderobe.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (885 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://duderobe.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a title
https://duderobe.com/cdn/shop/videos/c/vp/01cda63bb2394c0cbea9d735af5091be/01cda63bb2394c0cbea9d735af5091be.m3u8 has no <title>, so Google invents the link text in results.
2 pages without a meta description
https://duderobe.com/collections/gift-bundles and https://duderobe.com/cdn/shop/videos/c/vp/01cda63bb2394c0cbea9d735af5091be/01cda63bb2394c0cbea9d735af5091be.m3u8 have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages without an H1
https://duderobe.com/pages/our-story-1 and https://duderobe.com/cdn/shop/videos/c/vp/01cda63bb2394c0cbea9d735af5091be/01cda63bb2394c0cbea9d735af5091be.m3u8 have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 40 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Best practices
2 broken images
2 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=97198232&Ver=2&mid=c93c9152-9874-4c3a-b2e4-4e55bd3c40b9&bo=2&sid=12f551a0dccb11f1bdb0697b98d38380&vid=12f5ac90dccb11f1a410ddb89674d777&vids=1&msclkid=N&pi=918639831&lg.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
4 JavaScript errors while loading
4 errors were logged to the browser console while the page loaded, for example “Clarity pixel failed to start... TypeError: Failed to fetch”.
2 checks passed
Tap targets are thumb-sized
19 of 19 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
A 11-field form
Your longest form asks for 11 fields (6 required). Every extra field lowers completion.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
About 436 words of copy
The homepage carries about 436 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Shop DudeRobe”.
7 calls to action
The homepage has 7 calls to action, for example “Shop All”, “Shop DudeRobe” and “Contact Us”.
Social proof on the page
Social proof on the homepage: 8 testimonial or review blocks, 9 customer or partner logos and a star rating.
Analytics in place
Analytics detected: Microsoft Clarity.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
8 trackers load before any consent
8Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Klaviyo, Meta Pixel and Microsoft Ads and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
45 cookies set on arrival
45Opening the homepage sets 45 cookies, 1 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
75 other companies contacted
Loading the homepage contacts 75 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at duderobe.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 24 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Consentmo Gdpr · Essential A B Testing · Ripple Ai Email Design · Judge Me Reviews · Checkmate · Smart Seo · Ignite Formerly Fueled · Microsoft Clarity · Klickly Connector · Elevar Conversion Tracking · Klaviyo Email Marketing Sms · P3n42d58b Opensend · Triplewhale · Applovin Shop Integration · Gdpr Backpack · Pod Configurator · Aftersell · Giftnote App · Slide Cart · mageworx.com · cloudfront.net · googleapis.com · amazonaws.com · onetext.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Microsoft Clarity
- Hosting
- Shopify
Company
- Headquarters
- New York
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 32 issues on duderobe.com, including 18 speed issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.