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ebix.com website review

Visit site (opens in a new tab)Reviewed 28 October 202617 issues · 88 checks

This review found 17 issues worth fixing on ebix.com, 7 of them high impact, across 88 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

90A

Closest competitors among reviewed websites

Compare side by side
Real-visitor load time (LCP)75th percentile, phones
6.9 s3.6 sMay 9Oct 244.0 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20265.8 s
May 16, 20265.8 s
May 23, 20266.0 s
May 30, 20266.2 s
Jun 6, 20266.5 s
Jun 13, 20266.4 s
Jun 20, 20266.4 s
Jun 27, 20266.4 s
Jul 4, 20266.2 s
Jul 11, 20266.0 s
Jul 18, 20266.1 s
Jul 25, 20265.7 s
Aug 1, 20265.6 s
Aug 8, 20265.5 s
Aug 15, 20265.4 s
Aug 22, 20265.2 s
Aug 29, 20265.2 s
Sep 5, 20264.7 s
Sep 12, 20264.9 s
Sep 19, 20265.0 s
Sep 26, 20264.9 s
Oct 3, 20265.4 s
Oct 10, 20265.3 s
Oct 17, 20265.0 s
Oct 24, 20264.0 s
Real-visitor tap response (INP)75th percentile, phones
147 ms112 msMay 9Oct 24139 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026129 ms
May 16, 2026126 ms
May 23, 2026126 ms
May 30, 2026134 ms
Jun 6, 2026143 ms
Jun 13, 2026132 ms
Jun 20, 2026132 ms
Jun 27, 2026125 ms
Jul 4, 2026121 ms
Jul 11, 2026118 ms
Jul 18, 2026116 ms
Jul 25, 2026121 ms
Aug 1, 2026123 ms
Aug 8, 2026125 ms
Aug 15, 2026126 ms
Aug 22, 2026131 ms
Aug 29, 2026135 ms
Sep 5, 2026128 ms
Sep 12, 2026126 ms
Sep 19, 2026123 ms
Sep 26, 2026119 ms
Oct 3, 2026118 ms
Oct 10, 2026124 ms
Oct 17, 2026133 ms
Oct 24, 2026139 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

www.ebix.com (opens in a new tab)
Full-page screenshot of ebix.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. ebix.com at 0.4 s0.4 s
  2. ebix.com at 0.9 s0.9 s
  3. ebix.com at 1.3 s1.3 s
  4. ebix.com at 1.8 s1.8 s
  5. ebix.com at 2.2 s2.2 s
  6. ebix.com at 2.7 s2.7 s
  7. ebix.com at 3.1 s3.1 s
  8. ebix.com at 3.6 s3.6 s

ebix.com does not allow embedding, so this is Google's rendering of the page.

Speed

3 to fix97

  • Improve image delivery

    300 ms · 927 KiB

    12 images could be 927 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

  • Render-blocking requests

    400 ms

    9 files block the first paint until they finish downloading. Deferring or inlining them could save about 400 ms.

  • Main-thread work: 2.2 s

    A phone's processor spends 2.2 s on main-thread work while loading, 103 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 3 long tasks on the main thread

    3 long tasks block the main thread while loading, the longest for 87 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed

  • Mobile performance score: 97

    97/100

    Your mobile performance score is 97 (desktop: 100). That is in Google's “good” band (90 and up).

  • Server response: 3 ms

    3 ms

    Your server sent the HTML in 3 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix67

  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 4.4 s

    4.4 s

    Real visitors wait 4.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 3.7 s

    3.7 s

    Real visitors see the first content after 3.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Speed Index: 3.9 s

    3.9 s

    Visually, the page fills in at 3.9 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) held steady for real visitors

    +7%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 129 ms to 139 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed

  • Real-user INP: 156 ms

    156 ms

    Real visitors wait 156 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

  • Largest content (LCP) got 22% faster for real visitors

    -22%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 5.8 s to 4.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest Contentful Paint: 2.2 s

    2.2 s

    Your largest element renders in 2.2 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “We use essential cookies to run this site. Accept to allow …”.

  • Time to Interactive: 2.4 s

    2.4 s

    The page is fully interactive after 2.4 s.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 19 ms

    19 ms

    Scripts block the page for only 19 ms while loading. Good is under 200 ms.

Images and page weight

2 to fix65

  • 6 images far larger than shown

    524 KiB

    6 images are downloaded at several times the size a phone draws them, for example property.webp at 1,000 px wide, shown at 165 px. Resized copies would save about 524 KiB.

  • Page weight: 3.0 MB in 39 requests

    3.0 MB

    Your homepage downloads 3.0 MB in 39 requests on a phone: media 1.5 MB (1), images 1.4 MB (19) and stylesheets 49 KiB (9). Under 2 MB keeps phones on slow connections fast.

  • 2 images below the first screen load straight away

    2 images further down the page (108 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 0.8 g of CO₂ per visit

    0.85 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.85 g of CO₂e: 101.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

3 to fixGoogle 9796

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (3 elements)

    All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

  • 30 links without text

    30 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed

  • Every image has alt text

    All 53 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 2 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 100100

  • 131 internal links, 58 external

    The homepage links to 131 pages on ebix.com and 58 external pages.

8 checks passed

  • Meta description: 136 characters

    Your meta description is 136 characters: “Ebix connects insurance, finance, healthcare, payment and travel markets across 40+ countries through AI-driven technol…”.

  • One H1 headline

    Your main headline reads: “Building IntelligentMarketplaces for aConnectedBusiness World”.

  • Title: 51 characters

    Your title is a healthy 51 characters: “Ebix | Technology & Services for Connected Business”.

  • Canonical URL set

    The canonical URL is https://www.ebix.com/.

  • Structured data in place

    Structured data found: Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.ebix.com/sitemap.xml.

AI search readiness

100

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed

  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and description; sameAs (social profiles) and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,391 words), so crawlers that don't run JavaScript still read it.

Other pages

100

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 51 found) and read each the way a search engine does.

7 checks passed

  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 10093

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed

  • Tap targets are thumb-sized

    15 of 17 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100

  • 1 link through redirect chains

    1 link go through two or more redirects, for example https://www.bebetterhealth.net/.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

8 checks passed

  • Served over HTTPS

    The homepage is served over HTTPS (ebix.com).

  • Valid certificate (74 days left)

    The certificate from Let's Encrypt · YR1 verifies for ebix.com and is valid for another 74 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://ebix.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 60 links work

    All 60 links checked from your homepage (40 internal, 20 external) answered without errors; 1 did not answer within 5 s.

Domain and trust

  • DNSSEC is off

    ebix.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

3 checks passed

  • Domain is 27 years old

    27 years

    ebix.com was registered in Dec 1998 through Network Solutions, LLC. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only globalsign.com, letsencrypt.org, pki.goog and sectigo.com to issue certificates for ebix.com, so a mis-issued certificate from anyone else is refused.

  • Registered until Dec 2028

    ebix.com is registered until Dec 2028.

Content and conversion

3 to fix71

  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,038 words of copy

    The homepage carries about 1,038 words of visible text.

4 checks passed

  • 3 calls to action

    The homepage has 3 calls to action, for example “Download Brand Toolkit↗”, “Talk to our team ↗” and “Download Brand Toolkit”.

  • Social proof on the page

    Social proof on the homepage: 1 testimonial or review block, 9 customer or partner logos and 1 trust badge.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

90

  • Email authentication score: 90/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed

  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com include:_spf1.ebix.com include:_spf.bigcommerce.com include:amazonses.com inc…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “k2” and “s1”), so receivers can verify mail really came from you.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

1 checks passed

  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

Hosting
Vercel

Upkeep, stack, hiring and company data from programmable.info

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