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ekahau.com website review
Visit site (opens in a new tab)Reviewed 27 October 202639 issues · 106 checks
This review found 39 issues worth fixing on ekahau.com, 15 of them high impact, across 106 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
69D- #68,753 of 80,566 reviewed websitesbeats 13%
- #36,259 of 39,626 online storesbeats 7%
- #1,686 of 2,103 WooCommerce storesbeats 17%
Closest competitors among WooCommerce stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 4.2 s |
| May 16, 2026 | 4.2 s |
| May 23, 2026 | 4.2 s |
| May 30, 2026 | 4.2 s |
| Jun 6, 2026 | 4.2 s |
| Jun 13, 2026 | 4.1 s |
| Jun 20, 2026 | 3.9 s |
| Jun 27, 2026 | 3.9 s |
| Jul 4, 2026 | 3.9 s |
| Jul 11, 2026 | 3.7 s |
| Jul 18, 2026 | 3.7 s |
| Jul 25, 2026 | 4.1 s |
| Aug 1, 2026 | 4.0 s |
| Aug 8, 2026 | 4.3 s |
| Aug 15, 2026 | 4.4 s |
| Aug 22, 2026 | 3.9 s |
| Aug 29, 2026 | 3.9 s |
| Sep 5, 2026 | 3.9 s |
| Sep 12, 2026 | 4.0 s |
| Sep 19, 2026 | 4.3 s |
| Sep 26, 2026 | 4.5 s |
| Oct 3, 2026 | 4.6 s |
| Oct 10, 2026 | 7.2 s |
| Oct 17, 2026 | 9.7 s |
| Oct 24, 2026 | 8.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 127 ms |
| May 16, 2026 | 132 ms |
| May 23, 2026 | 133 ms |
| May 30, 2026 | 132 ms |
| Jun 6, 2026 | 135 ms |
| Jun 13, 2026 | 130 ms |
| Jun 20, 2026 | 123 ms |
| Jun 27, 2026 | 126 ms |
| Jul 4, 2026 | 120 ms |
| Jul 11, 2026 | 115 ms |
| Jul 18, 2026 | 124 ms |
| Jul 25, 2026 | 127 ms |
| Aug 1, 2026 | 130 ms |
| Aug 8, 2026 | 136 ms |
| Aug 15, 2026 | 135 ms |
| Aug 22, 2026 | 123 ms |
| Aug 29, 2026 | 121 ms |
| Sep 5, 2026 | 122 ms |
| Sep 12, 2026 | 125 ms |
| Sep 19, 2026 | 145 ms |
| Sep 26, 2026 | 154 ms |
| Oct 3, 2026 | 155 ms |
| Oct 10, 2026 | 336 ms |
| Oct 17, 2026 | 702 ms |
| Oct 24, 2026 | 643 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.3 s
1.7 s
2.1 s
2.5 s
3.0 s
3.4 s
ekahau.com does not allow embedding, so this is Google's rendering of the page.
Speed
Improve image delivery
1.1 s · 375 KiB4 images could be 375 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.1 s faster on a phone.
Render-blocking requests
1.1 s18 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
Mobile performance score: 45
45/100Your mobile performance score is 45 (desktop: 50). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.2 s
A phone's processor spends 4.2 s on main-thread work while loading, 2.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Reduce unused JavaScript
750 ms · 1,020 KiBAbout 1,020 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 750 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Wistia, Google Tag Manager and ziffstatic.com and others), adding 5.4 MB and 1.1 s of main-thread time.
Use efficient cache lifetimes
950 ms · 207 KiB15 files are served with short cache lifetimes, so returning visitors download them again (207 KiB).
Wistia adds 427 ms
427 msWistia costs a phone 427 ms of main-thread work and 4.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
600 ms · 107 KiBAbout 107 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.
Google Tag Manager adds 413 ms
413 msGoogle Tag Manager costs a phone 413 ms of main-thread work and 667 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
11 long tasks on the main thread
11 long tasks block the main thread while loading, the longest for 159 ms. During a long task the page ignores taps.
Legacy JavaScript
25 KiBPolyfills for old browsers add 25 KiB JavaScript that modern phones do not need.
Duplicated JavaScript
11 KiB11 KiB JavaScript is shipped twice across bundles.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 29 ms
29 msYour server sent the HTML in 29 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 5.4 s
5.4 sReal visitors wait 5.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 4.4 s
4.4 sReal visitors see the first content after 4.4 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 3.8 s
3.8 sReal visitors wait 3.8 s for your server to start answering (75th percentile). Good is under 800 ms.
Largest Contentful Paint: 8.5 s
8.5 sYour largest element takes 8.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 20.5 s
20.5 sThe page becomes fully interactive after 20.5 s. Good is under 3.8 s.
Speed Index: 10.9 s
10.9 sVisually, the page fills in at 10.9 s (Speed Index). Good is under 3.4 s.
Real-user INP: 301 ms
301 msReal visitors wait 301 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.18
0.18For real visitors the layout shifts by 0.18 (75th percentile). Good is under 0.1.
Tap response (INP) got 419% slower for real visitors
+419%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 127 ms to 643 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 118% slower for real visitors
+118%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 4.2 s to 8.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 2.9 s
2.9 sThe first text or image appears after 2.9 s on a phone. Good is under 1.8 s.
Total Blocking Time: 444 ms
444 msScripts block taps and scrolling for 444 ms in total while the page loads. Good is under 200 ms.
Cumulative Layout Shift: 0.141
0.141The layout shifts by 0.141 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Images and page weight
Page weight: 7.4 MB in 132 requests
7.4 MBYour homepage downloads 7.4 MB in 132 requests on a phone: media 4.2 MB (4), scripts 2.1 MB (45) and images 680 KiB (22). Under 2 MB keeps phones on slow connections fast.
3 images in older formats
3 images (240 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
3 images below the first screen load straight away
3 images further down the page (240 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 2.1 g of CO₂ per visit
2.08 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.08 g of CO₂e: 250.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Invalid ARIA attributes
1 element use ARIA attributes their role does not allow, which confuses screen readers.
Unlabelled dropdowns
1 dropdown has no label.
16 text elements with low contrast
16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (2 elements)
All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.
Document should not have more than one banner landmark (1 element)
Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
4 links without text
4 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h1 → h6, h2 → h5 and h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 45 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 9 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“Wi-Fi intelligence that drives performance” and “Ekahau Sidekick 2”). One clear main headline is easier for people and search engines.
Structured data has 1 problem
Structured data found (Organization, WPFooter and WPHeader) but with 1 problem, for example “Organization: logo is not an absolute URL ("/wp-content/uploads/2020/04/ekahau-dark.svg")”.
4 links with vague text
4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
160 internal links, 26 external
The homepage links to 160 pages on ekahau.com and 26 external pages.
6 checks passed
Meta description: 141 characters
Your meta description is 141 characters: “The leading Wi-Fi tools for optimizing, designing and troubleshooting wireless networks with best-in-class spectrum ana…”.
Title: 63 characters
Your title is a healthy 63 characters: “Wi-Fi Design, Optimization, Spectrum Analysis & Troubleshooting”.
Canonical URL set
The canonical URL is https://www.ekahau.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.ekahau.com/sitemap_index.xml.
AI search readiness
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,258 words), so crawlers that don't run JavaScript still read it.
Other pages
4 pages slow to respond
/solutions/wi-fi-design-solutions, /solutions/wi-fi-troubleshooting-solutions, /resources and /training/ecse-design took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 53 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
Missing source maps
Large scripts ship without source maps.
2 checks passed
Tap targets are thumb-sized
55 of 60 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
2 links through redirect chains
2 links go through two or more redirects, for example https://support.ekahau.com/.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
9 checks passed
Served over HTTPS
The homepage is served over HTTPS (ekahau.com).
Valid certificate (56 days left)
The certificate from Google Trust Services · WE1 verifies for ekahau.com and is valid for another 56 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
HSTS enabled
Strict-Transport-Security is set, so browsers always use https.
http:// redirects to https
http://ekahau.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 57 links work
All 57 links checked from your homepage (40 internal, 17 external) answered without errors; 1 did not answer within 5 s.
security.txt published
A security.txt file tells researchers how to report a problem with your site.
Domain and trust
No CAA record
ekahau.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
ekahau.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 26 years old
26 yearsekahau.com was registered in Jun 2000 through CSC Corporate Domains, Inc.. An established domain carries more trust with email providers and search engines.
Registered until Jun 2028
ekahau.com is registered until Jun 2028.
Content and conversion
Thin social proof
Social proof on the homepage: 12 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 987 words of copy
The homepage carries about 987 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “How to Buy” and “Request a Demo”.
17 calls to action
The homepage has 17 calls to action, for example “How to Buy”, “Request a Demo” and “Learn more”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Direct contact links
Visitors can reach you directly: 1 phone link and 0 email links.
Email authentication
Email authentication score: 95/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication, and sends you reports.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.google.com include:_spf.salesforce.com include:cust-spf.exacttarget.com include:spf_c.oraclecloud.c…”.
DKIM signing found
A DKIM key is published (selector “google” and “hs1”), so receivers can verify mail really came from you.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and LinkedIn Insight and 1 more (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.
22 cookies set on arrival
22Opening the homepage sets 22 cookies (measured from a US location before any click).
38 other companies contacted
Loading the homepage contacts 38 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: OneTrust
A consent management tool (OneTrust) loads with the page.
Upkeep, stack and company
- It runs WordPress 7.0.3; the current release is 7.1.3.
- 2 plugins are behind their latest release.simple-banner 3.3.0 → 3.3.3 · wp-search-with-algolia 2.13.1 → 3.0.1
Stack
- CMS
- WordPress 7.0.3
- Framework
- jQuery
- E-commerce
- WooCommerce
- Analytics
- Google Analytics | Google Tag Manager
- Hosting
- Cloudflare
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 39 issues on ekahau.com, including 24 speed issues, 3 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.