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emfballjoints.com website review
Visit site (opens in a new tab)Reviewed 12 November 202626 issues · 76 checks
This review found 26 issues worth fixing on emfballjoints.com, 4 of them high impact, across 76 checks. The most urgent: no call to action on the first screen. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
82B- #30,886 of 108,859 reviewed websitesbeats 66%
- #20,614 of 61,765 online storesbeats 60%
- #19,944 of 56,365 Shopify storesbeats 58%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 936 ms |
| May 30, 2026 | 894 ms |
| Jun 6, 2026 | 911 ms |
| Jun 13, 2026 | 951 ms |
| Jun 20, 2026 | 911 ms |
| Jun 27, 2026 | 920 ms |
| Jul 4, 2026 | 909 ms |
| Jul 11, 2026 | 909 ms |
| Jul 18, 2026 | 885 ms |
| Jul 25, 2026 | 898 ms |
| Aug 1, 2026 | 906 ms |
| Aug 8, 2026 | 876 ms |
| Aug 15, 2026 | 875 ms |
| Aug 22, 2026 | 879 ms |
| Aug 29, 2026 | 876 ms |
| Sep 5, 2026 | 879 ms |
| Sep 12, 2026 | 924 ms |
| Sep 19, 2026 | 925 ms |
| Sep 26, 2026 | 902 ms |
| Oct 3, 2026 | 880 ms |
| Oct 10, 2026 | 860 ms |
| Oct 17, 2026 | 856 ms |
| Oct 24, 2026 | 860 ms |
| Oct 31, 2026 | 833 ms |
| Nov 7, 2026 | 844 ms |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 77 ms |
| May 30, 2026 | 73 ms |
| Jun 6, 2026 | 76 ms |
| Jun 13, 2026 | 79 ms |
| Jun 20, 2026 | 78 ms |
| Jun 27, 2026 | 78 ms |
| Jul 4, 2026 | 79 ms |
| Jul 11, 2026 | 77 ms |
| Jul 18, 2026 | 75 ms |
| Jul 25, 2026 | 76 ms |
| Aug 1, 2026 | 73 ms |
| Aug 8, 2026 | 71 ms |
| Aug 15, 2026 | 77 ms |
| Aug 22, 2026 | 77 ms |
| Aug 29, 2026 | 73 ms |
| Sep 5, 2026 | 72 ms |
| Sep 12, 2026 | 73 ms |
| Sep 19, 2026 | 76 ms |
| Sep 26, 2026 | 76 ms |
| Oct 3, 2026 | 79 ms |
| Oct 10, 2026 | 78 ms |
| Oct 17, 2026 | 79 ms |
| Oct 24, 2026 | 79 ms |
| Oct 31, 2026 | 78 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Mobile performance score: 71
71/100Your mobile performance score is 71. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
450 ms · 74 KiBAbout 74 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.
Reduce unused CSS
300 ms · 47 KiBAbout 47 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Main-thread work: 2.8 s
A phone's processor spends 2.8 s on main-thread work while loading, 632 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Shopify adds 134 ms
134 msShopify costs a phone 134 ms of main-thread work and 675 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,927 HTML elements
The page has 1,927 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Improve image delivery
250 ms · 218 KiB7 images could be 218 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.
5 third-party services on the page
5 third-party services load with your homepage (Shopify, shop.app and b-cdn.net and others), adding 750 KiB and 145 ms of main-thread time.
Render-blocking requests
200 ms3 files block the first paint until they finish downloading. Deferring or inlining them could save about 200 ms.
1 long task on the main thread
1 long task block the main thread while loading, the longest for 54 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
7 KiB5 files are served with short cache lifetimes, so returning visitors download them again (7 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 8 ms
8 msYour server sent the HTML in 8 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 7.7 s
7.7 sYour largest element takes 7.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 7.8 s
7.8 sThe page becomes fully interactive after 7.8 s. Good is under 3.8 s.
Speed Index: 5.1 s
5.1 sVisually, the page fills in at 5.1 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 1.9 s
1.9 sThe first text or image appears after 1.9 s on a phone. Good is under 1.8 s.
Tap response (INP) held steady for real visitors
+5%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 77 ms to 78 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-8%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 0.9 s to 0.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 0.8 s
0.8 sReal visitors wait 0.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 71 ms
71 msReal visitors wait 71 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 0.7 s
0.7 sReal visitors see the first content after 0.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 405 ms
405 msReal visitors wait 405 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 2 ms
2 msScripts block the page for only 2 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 3.4 MB in 417 requests
3.4 MBYour homepage downloads 3.4 MB in 417 requests on a phone: other files 1.5 MB (258), images 1.0 MB (20) and scripts 584 KiB (120). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
RockChip.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
4 images below the first screen load straight away
4 images further down the page (198 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 1.0 g of CO₂ per visit
0.96 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.96 g of CO₂e: 115.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
12 links without text
12 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h1 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 53 images in the HTML carry an alt attribute.
53 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 53 passed and 1 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
Meta description is long (247 characters)
Your meta description is 247 characters; Google truncates after about 160, so the end of your pitch is cut.
No favicon declared
No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.
73 internal links, 11 external
The homepage links to 73 pages on emfballjoints.com and 11 external pages.
6 checks passed
One H1 headline
Your main headline reads: “EMF Ball Joints”.
Title: 45 characters
Your title is a healthy 45 characters: “EMF Rebuildable Ball Joints – EMF Ball Joints”.
Canonical URL set
The canonical URL is https://emfballjoints.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://emfballjoints.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (791 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://emfballjoints.com/llms.txt (5 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
9 pages without a meta description
https://emfballjoints.com/apps/Dealer-Locator, https://emfballjoints.com/pages/downloads-1, https://emfballjoints.com/collections/1994-1999-dodge-ram-2500-3501, https://emfballjoints.com/collections/2000-2002-dodge-ram-2500-3500, https://emfballjoints.com/collections/2013-5-2024-dodge-ram-2500-3500 and https://emfballjoints.com/collections/jeep-rebuildable-ball-joints and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.
3 links to non-canonical URLs
Your homepage links to 3 pages by a URL that isn't their canonical one, for example https://emfballjoints.com/apps/Dealer-Locator, whose canonical is https://emfballjoints.com/apps/dealer-locator. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
1 page without an H1
https://emfballjoints.com/apps/Dealer-Locator has no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 34 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
2 checks passed
Tap targets are thumb-sized
13 of 15 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 404 words of copy
The homepage carries about 404 words of visible text.
2 checks passed
6 calls to action
The homepage has 6 calls to action, for example “Contact us”, “Contact usContact us” and “Order note”.
8 short forms
8 short forms (1 field at most) are right on the homepage.
Privacy and tracking
6 cookies set on arrival
6Opening the homepage sets 6 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
7 other companies contacted
Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at emfballjoints.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 2 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Upcharge Fees · b-cdn.net
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- Tailwind CSS
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 26 issues on emfballjoints.com, including 10 speed issues, 3 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.