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envoyerfinewines.com website review
Visit site (opens in a new tab)Reviewed 13 November 202644 issues · 84 checks
This review found 44 issues worth fixing on envoyerfinewines.com, 16 of them high impact, across 84 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
75C- #71,930 of 108,867 reviewed websitesbeats 30%
- #45,809 of 61,767 online storesbeats 22%
- #43,331 of 56,365 Shopify storesbeats 19%
Closest competitors among Shopify stores
Compare side by sideOne score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Improve image delivery
6.7 s · 1.3 MB6 images could be 1.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 6.7 s faster on a phone.
Render-blocking requests
1.2 s10 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.2 s.
Mobile performance score: 57
57/100Your mobile performance score is 57. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
600 ms · 166 KiBAbout 166 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Google CDN, Shopify and onltr.app and others), adding 2.0 MB and 304 ms of main-thread time.
Legacy JavaScript
400 ms · 11 KiBPolyfills for old browsers add 11 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 400 ms faster on a phone.
onltr.app adds 51 ms
51 msonltr.app costs a phone 51 ms of main-thread work and 1.6 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1 long task on the main thread
1 long task block the main thread while loading, the longest for 72 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Reduce unused CSS
38 KiBAbout 38 KiB of CSS is downloaded but never applied on this page.
Minify JavaScript
10 KiB10 KiB could be saved by minifying JavaScript.
Use efficient cache lifetimes
6 KiB6 files are served with short cache lifetimes, so returning visitors download them again (6 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
2 checks passed
Main-thread work: 1.1 s
A phone's processor spends 1.1 s on main-thread work while loading, 496 ms of it running JavaScript. That is comfortably low.
Server response: 6 ms
6 msYour server sent the HTML in 6 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 17.3 s
17.3 sYour largest element takes 17.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 17.3 s
17.3 sThe page becomes fully interactive after 17.3 s. Good is under 3.8 s.
Speed Index: 6.4 s
6.4 sVisually, the page fills in at 6.4 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 2.8 s
2.8 sThe first text or image appears after 2.8 s on a phone. Good is under 1.8 s.
Cumulative Layout Shift: 0.166
0.166The layout shifts by 0.166 while loading, so content jumps under the reader's thumb. Good is under 0.1.
20 images without width and height
20 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
1 checks passed
Total Blocking Time: 22 ms
22 msScripts block the page for only 22 ms while loading. Good is under 200 ms.
Images and page weight
1 image over 500 KB
XRFNx8u5kg.jpg weighs 1.1 MB. On a phone connection a single image that size takes seconds.
2 images far larger than shown
1.1 MB2 images are downloaded at several times the size a phone draws them, for example XRFNx8u5kg.jpg at 2,880 px wide, shown at 175 px. Resized copies would save about 1.1 MB.
Page weight: 3.5 MB in 176 requests
3.5 MBYour homepage downloads 3.5 MB in 176 requests on a phone: images 1.8 MB (20), scripts 806 KiB (50) and other files 760 KiB (94). Under 2 MB keeps phones on slow connections fast.
1 image in older formats
1 image (1.1 MB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.0 g of CO₂ per visit
0.98 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.98 g of CO₂e: 117.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Accessibility
Invalid ARIA attributes
1 element use ARIA attributes their role does not allow, which confuses screen readers.
Certain ARIA roles must contain particular children (1 element)
Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
ARIA input fields must have an accessible name (2 elements)
ARIA input fields must have an accessible name: 2 elements on the page fail this check, rated serious by axe-core.
2 text elements with low contrast
2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Interactive controls must not be nested (2 elements)
Interactive controls must not be nested: 2 elements on the page fail this check, rated serious by axe-core.
<html> element must have a lang attribute (1 element)
<html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.
1 tap target too small
1 tap target is too small or too close together to hit reliably with a finger.
All page content should be contained by landmarks (6 elements)
All page content should be contained by landmarks: 6 elements on the page fail this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
2 links without text
2 visible links have no text or label, so screen readers cannot say where they go.
No page language
The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.
Elements marked as presentational should be consistently ignored (1 element)
Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 22 images in the HTML carry an alt attribute.
44 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 13 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is short (44 characters)
Your meta description is only 44 characters: “Fine Wines, Delivered Directly to Your Door.”. 70 to 160 characters is enough to sell the click.
Structured data has 4 problems
Structured data found (Corporation and Organization) but with 4 problems, for example “Corporation: logo is not an absolute URL ("//www.envoyerfinewines.com/cdn/shopifycloud/storefront/a…”.
One H1 headline
Your <h1> is empty.
57 internal links, 0 external
The homepage links to 57 pages on envoyerfinewines.com and 0 external pages.
5 checks passed
Title: 36 characters
Your title is a healthy 36 characters: “Envoyer Fine Wines – Envoyer Imports”.
Canonical URL set
The canonical URL is https://www.envoyerfinewines.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.envoyerfinewines.com/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (590 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.envoyerfinewines.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page points its canonical at the homepage
https://www.envoyerfinewines.com/products/2022-louis-jadot-corton-pougets-domaine-des-heritiers-louis-jadot-eta-w-o-7-21-2025 declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
2 pages share a title
/ and https://www.envoyerfinewines.com/products/2022-louis-jadot-corton-pougets-domaine-des-heritiers-louis-jadot-eta-w-o-7-21-2025 all use the title “Envoyer Fine Wines – Envoyer Imports”. Search engines can't tell which page to show for a search, so each competes with the others.
8 pages without a meta description
https://www.envoyerfinewines.com/collections/all, https://www.envoyerfinewines.com/pages/about-us, https://www.envoyerfinewines.com/collections/new-arrivals, https://www.envoyerfinewines.com/collections/trying-to-fill-your-case-check-out-our-30-and-under-items, https://www.envoyerfinewines.com/collections/premier-cru-1 and https://www.envoyerfinewines.com/collections/last-chance and 2 others have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://www.envoyerfinewines.com/collections and https://www.envoyerfinewines.com/products/2022-louis-jadot-corton-pougets-domaine-des-heritiers-louis-jadot-eta-w-o-7-21-2025 use the same meta description. A description written for each page earns more clicks.
14 pages without an H1
https://www.envoyerfinewines.com/pages/ordering-contact, https://www.envoyerfinewines.com/collections/all, https://www.envoyerfinewines.com/collections, https://www.envoyerfinewines.com/pages/about-us, https://www.envoyerfinewines.com/collections/new-arrivals and https://www.envoyerfinewines.com/collections/trying-to-fill-your-case-check-out-our-30-and-under-items and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage and read each the way a search engine does.
3 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
15 small tap targets
15 of 34 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Thin social proof
Social proof on the homepage: 15 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
Phone number is not tap-to-call
Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 555 words of copy
The homepage carries about 555 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
3 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Contact Us”.
5 calls to action
The homepage has 5 calls to action, for example “Contact Us”, “Shop All” and “Buy Now”.
4 short forms
4 short forms (1 field at most) are right on the homepage.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
9 cookies set on arrival
9Opening the homepage sets 9 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
19 other companies contacted
Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at envoyerfinewines.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 4 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Smart Menu · onltr.app · herokuapp.com · carecart.io
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Hosting
- Shopify
Company
- Headquarters
- Irvine
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 44 issues on envoyerfinewines.com, including 13 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.