Website review, no card needed
escoffier.edu website review
Visit site (opens in a new tab)Reviewed 30 October 202619 issues · 92 checks
This review found 19 issues worth fixing on escoffier.edu, 5 of them high impact, across 92 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
88B- #3,739 of 80,558 reviewed websitesbeats 93%
- #1,829 of 39,621 online storesbeats 93%
- #39 of 2,103 WooCommerce storesbeats 97%
Closest competitors among WooCommerce stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 2.0 s |
| May 16, 2026 | 1.9 s |
| May 23, 2026 | 1.9 s |
| May 30, 2026 | 1.9 s |
| Jun 6, 2026 | 1.9 s |
| Jun 13, 2026 | 1.9 s |
| Jun 20, 2026 | 2.0 s |
| Jun 27, 2026 | 2.0 s |
| Jul 4, 2026 | 2.0 s |
| Jul 11, 2026 | 2.0 s |
| Jul 18, 2026 | 2.1 s |
| Jul 25, 2026 | 2.1 s |
| Aug 1, 2026 | 2.2 s |
| Aug 8, 2026 | 2.2 s |
| Aug 15, 2026 | 2.2 s |
| Aug 22, 2026 | 2.3 s |
| Aug 29, 2026 | 2.3 s |
| Sep 5, 2026 | 2.4 s |
| Sep 12, 2026 | 2.4 s |
| Sep 19, 2026 | 2.5 s |
| Sep 26, 2026 | 2.5 s |
| Oct 3, 2026 | 2.5 s |
| Oct 10, 2026 | 2.5 s |
| Oct 17, 2026 | 2.4 s |
| Oct 24, 2026 | 2.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 141 ms |
| May 16, 2026 | 144 ms |
| May 23, 2026 | 145 ms |
| May 30, 2026 | 145 ms |
| Jun 6, 2026 | 147 ms |
| Jun 13, 2026 | 147 ms |
| Jun 20, 2026 | 144 ms |
| Jun 27, 2026 | 145 ms |
| Jul 4, 2026 | 144 ms |
| Jul 11, 2026 | 139 ms |
| Jul 18, 2026 | 137 ms |
| Jul 25, 2026 | 133 ms |
| Aug 1, 2026 | 133 ms |
| Aug 8, 2026 | 134 ms |
| Aug 15, 2026 | 141 ms |
| Aug 22, 2026 | 148 ms |
| Aug 29, 2026 | 155 ms |
| Sep 5, 2026 | 164 ms |
| Sep 12, 2026 | 169 ms |
| Sep 19, 2026 | 173 ms |
| Sep 26, 2026 | 176 ms |
| Oct 3, 2026 | 178 ms |
| Oct 10, 2026 | 177 ms |
| Oct 17, 2026 | 177 ms |
| Oct 24, 2026 | 175 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
1.4 s16 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.
4,848 HTML elements
The page has 4,848 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Mobile performance score: 57
57/100Your mobile performance score is 57. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
600 ms · 141 KiBAbout 141 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.
Google Tag Manager adds 379 ms
379 msGoogle Tag Manager costs a phone 379 ms of main-thread work and 374 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 2.3 s
A phone's processor spends 2.3 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, cdn-cookieyes.com and JSDelivr CDN and others), adding 647 KiB and 480 ms of main-thread time.
7 long tasks on the main thread
7 long tasks block the main thread while loading, the longest for 203 ms. During a long task the page ignores taps.
Reduce unused CSS
140 ms · 43 KiBAbout 43 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 140 ms faster on a phone.
Use efficient cache lifetimes
150 ms · 17 KiB6 files are served with short cache lifetimes, so returning visitors download them again (17 KiB).
Legacy JavaScript
150 ms · 10 KiBPolyfills for old browsers add 10 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Minify JavaScript
10 KiB10 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 18 ms
18 msYour server sent the HTML in 18 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 10.0 s
10.0 sYour largest element takes 10.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Our site uses cookies that help us and third-party partners…”.
Time to Interactive: 10.0 s
10.0 sThe page becomes fully interactive after 10.0 s. Good is under 3.8 s.
Tap response (INP) got 24% slower for real visitors
+24%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 141 ms to 175 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 23% slower for real visitors
+23%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.0 s to 2.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Speed Index: 5.5 s
5.5 sVisually, the page fills in at 5.5 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 2.6 s
2.6 sThe first text or image appears after 2.6 s on a phone. Good is under 1.8 s.
Total Blocking Time: 388 ms
388 msScripts block taps and scrolling for 388 ms in total while the page loads. Good is under 200 ms.
7 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.9 s
1.9 sReal visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 129 ms
129 msReal visitors wait 129 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Real-user FCP: 1.5 s
1.5 sReal visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 569 ms
569 msReal visitors wait 569 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 6.2 MB in 113 requests
6.2 MBYour homepage downloads 6.2 MB in 113 requests on a phone: media 4.8 MB (1), scripts 642 KiB (40) and fonts 324 KiB (8). Under 2 MB keeps phones on slow connections fast.
About 1.8 g of CO₂ per visit
1.76 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.76 g of CO₂e: 210.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
2 checks passed
Every image has alt text
All 27 images in the HTML carry an alt attribute.
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 0 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
149 internal links, 53 external
The homepage links to 149 pages on escoffier.edu and 53 external pages.
8 checks passed
Meta description: 152 characters
Your meta description is 152 characters: “Ranked the #1 best culinary school in the USA. Get your degree or diploma online in the culinary arts, pastry arts, pla…”.
One H1 headline
Your main headline reads: “Your Culinary Future Starts Here”.
Title: 59 characters
Your title is a healthy 59 characters: “Auguste Escoffier School of Culinary Arts | Culinary School”.
Canonical URL set
The canonical URL is https://www.escoffier.edu/.
Structured data in place
Structured data found: CollegeOrUniversity and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.escoffier.edu/sitemap_index.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (2,923 words), so crawlers that don't run JavaScript still read it.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 94 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 checks passed
Tap targets are thumb-sized
20 of 22 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
http:// does not redirect
http://escoffier.edu does not redirect to https, so some visitors land on the insecure version.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
5 checks passed
Served over HTTPS
The homepage is served over HTTPS (escoffier.edu).
Valid certificate (81 days left)
The certificate from Let's Encrypt · YE1 verifies for escoffier.edu and is valid for another 81 days.
HSTS enabled
Strict-Transport-Security is set, so browsers always use https.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 60 links work
All 60 links checked from your homepage (40 internal, 20 external) answered without errors; 2 did not answer within 5 s.
Domain and trust
No CAA record
escoffier.edu has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 2,600 words of copy
The homepage carries about 2,600 words of visible text.
8 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Call +1 855-955-7555” and “Request Info”.
16 calls to action
The homepage has 16 calls to action, for example “Request Information”, “Request InformationRequest Info” and “Apply Now”.
4 short forms
4 short forms (5 fields at most) are right on the homepage, asking for an email.
Social proof on the page
Social proof on the homepage: 33 testimonial or review blocks and a star rating.
Analytics in place
Analytics detected: Google Tag Manager and Cloudflare Web Analytics.
Direct contact links
Visitors can reach you directly: 6 phone links and 0 email links.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Email authentication
Email authentication score: 85/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 ip4:52.1.141.23 ip4:34.198.116.82 ip4:34.205.83.177 ip4:167.89.16.8 ip4:141.193.33.2 include:_spf.google.com inc…”.
DKIM signing found
A DKIM key is published (selector “google”, “s1” and “s2”), so receivers can verify mail really came from you.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). A consent tool (CookieYes) is installed; check it blocks these until visitors agree where the law requires it.
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
11 other companies contacted
Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: CookieYes
A consent management tool (CookieYes) loads with the page.
Upkeep, stack and company
- It runs WordPress 3.7.1; the current release is 7.1.4.
Stack
- CMS
- WordPress 3.7.1
- Framework
- jQuery
- E-commerce
- WooCommerce
- Analytics
- Google Tag Manager
- Hosting
- Cloudflare
Company
- Founded
- 2010
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 19 issues on escoffier.edu, including 13 speed issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.