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fatpipeinc.com website review
Visit site (opens in a new tab)Reviewed 27 October 202635 issues · 80 checks
This review found 35 issues worth fixing on fatpipeinc.com, 11 of them high impact, across 80 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
81BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 2.7 s |
| May 16, 2026 | 2.6 s |
| May 23, 2026 | 2.5 s |
| May 30, 2026 | 2.7 s |
| Jun 6, 2026 | 2.9 s |
| Jun 13, 2026 | 2.9 s |
| Jun 20, 2026 | 3.4 s |
| Jun 27, 2026 | 3.6 s |
| Jul 4, 2026 | 3.1 s |
| Jul 11, 2026 | 3.1 s |
| Jul 18, 2026 | 3.0 s |
| Jul 25, 2026 | 3.0 s |
| Aug 1, 2026 | 3.3 s |
| Aug 8, 2026 | 3.3 s |
| Aug 15, 2026 | 3.2 s |
| Aug 22, 2026 | 3.3 s |
| Aug 29, 2026 | 3.2 s |
| Sep 5, 2026 | 3.4 s |
| Sep 12, 2026 | 3.4 s |
| Sep 19, 2026 | 3.6 s |
| Sep 26, 2026 | 4.2 s |
| Oct 3, 2026 | 4.5 s |
| Oct 10, 2026 | 5.2 s |
| Oct 17, 2026 | 4.7 s |
| Oct 24, 2026 | 3.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 100 ms |
| May 16, 2026 | 96 ms |
| May 23, 2026 | 103 ms |
| May 30, 2026 | 120 ms |
| Jun 6, 2026 | 135 ms |
| Jun 13, 2026 | 121 ms |
| Jun 20, 2026 | 120 ms |
| Jun 27, 2026 | 120 ms |
| Jul 4, 2026 | 109 ms |
| Jul 18, 2026 | 109 ms |
| Jul 25, 2026 | 102 ms |
| Aug 1, 2026 | 98 ms |
| Aug 8, 2026 | 107 ms |
| Aug 15, 2026 | 100 ms |
| Aug 22, 2026 | 100 ms |
| Aug 29, 2026 | 106 ms |
| Sep 5, 2026 | 96 ms |
| Sep 12, 2026 | 113 ms |
| Sep 19, 2026 | 114 ms |
| Sep 26, 2026 | 114 ms |
| Oct 3, 2026 | 122 ms |
| Oct 17, 2026 | 113 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.6 s
1.2 s
1.8 s
2.4 s
3.0 s
3.6 s
4.2 s
4.8 s
Speed
Render-blocking requests
2.3 s11 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.3 s.
Improve image delivery
1.3 s · 845 KiB12 images could be 845 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.3 s faster on a phone.
Mobile performance score: 67
67/100Your mobile performance score is 67 (desktop: 77). Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
760 ms · 153 KiBAbout 153 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 760 ms faster on a phone.
Google Tag Manager adds 178 ms
178 msGoogle Tag Manager costs a phone 178 ms of main-thread work and 295 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
280 ms · 92 KiBAbout 92 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 280 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, jQuery CDN and lfeeder.com and others), adding 455 KiB and 225 ms of main-thread time.
3 long tasks on the main thread
3 long tasks block the main thread while loading, the longest for 176 ms. During a long task the page ignores taps.
Minify CSS
16 KiB16 KiB could be saved by minifying CSS.
Use efficient cache lifetimes
11 KiB3 files are served with short cache lifetimes, so returning visitors download them again (11 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 0.7 s
A phone's processor spends 0.7 s on main-thread work while loading, 207 ms of it running JavaScript. That is comfortably low.
Server response: 1 ms
1 msYour server sent the HTML in 1 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 4.7 s
4.7 sReal visitors wait 4.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 4.1 s
4.1 sReal visitors see the first content after 4.1 s (75th percentile). Good is under 1.8 s.
Largest Contentful Paint: 27.4 s
27.4 sYour largest element takes 27.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “FatPipe Hybrid WAN Architecture”.
Time to Interactive: 27.8 s
27.8 sThe page becomes fully interactive after 27.8 s. Good is under 3.8 s.
Tap response (INP) got 20% slower for real visitors
+20%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 100 ms to 113 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 59% slower for real visitors
+59%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.7 s to 3.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user TTFB: 1.7 s
1.7 sReal visitors wait 1.7 s for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.9 s
2.9 sThe first text or image appears after 2.9 s on a phone. Good is under 1.8 s.
Speed Index: 5.0 s
5.0 sVisually, the page fills in at 5.0 s (Speed Index). Good is under 3.4 s.
5 images without width and height
5 images have no width and height attributes, so the layout jumps as each one loads.
3 checks passed
Real-user CLS: 0.10
0.10For real visitors the layout shifts by 0.10 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 64 ms
64 msScripts block the page for only 64 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 6.2 MB in 69 requests
6.2 MBYour homepage downloads 6.2 MB in 69 requests on a phone: images 5.7 MB (43), scripts 398 KiB (11) and stylesheets 115 KiB (8). Under 2 MB keeps phones on slow connections fast.
1 image over 500 KB
ts360-arch-diagram.svg weighs 3.3 MB. On a phone connection a single image that size takes seconds.
7 images far larger than shown
548 KiB7 images are downloaded at several times the size a phone draws them, for example hero-diagram.webp at 2,000 px wide, shown at 358 px. Resized copies would save about 548 KiB.
11 images below the first screen load straight away
11 images further down the page (672 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
1 image in older formats
1 image (120 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.8 g of CO₂ per visit
1.77 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.77 g of CO₂e: 212.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
21 text elements with low contrast
21 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (26 elements)
All page content should be contained by landmarks: 26 elements on the page fail this check, rated moderate by axe-core.
Heading levels should only increase by one (1 element)
Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
3 links without text
3 visible links have no text or label, so screen readers cannot say where they go.
2 checks passed
Every image has alt text
All 24 images in the HTML carry an alt attribute.
36 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 41 WCAG 2.2 A/AA and best-practice rules on the phone render: 36 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
32 internal links, 0 external
The homepage links to 32 pages on fatpipeinc.com and 0 external pages.
6 checks passed
Meta description: 140 characters
Your meta description is 140 characters: “FatPipe leads in SD-WAN and cloud, offering 99.98% WAN reliability, seamless VPN failover, MPSec security, and advanced…”.
One H1 headline
Your main headline reads: “Secure Connectivity Built for Enterprise.”.
Title: 62 characters
Your title is a healthy 62 characters: “FatPipe SD-WAN & Cloud | 99.98% WAN Reliability & VPN Failover”.
Canonical URL set
The canonical URL is https://www.fatpipeinc.com/.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at http://www.fatpipeinc.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.fatpipeinc.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (622 words), so crawlers that don't run JavaScript still read it.
Other pages
3 pages without a meta description
https://www.fatpipeinc.com/pages/cookie-policy.html, https://www.fatpipeinc.com/resources/request-a-demo.html and https://www.fatpipeinc.com/sd-wan/reliable-connectivity.html have no meta description, so Google writes the search snippet from whatever text it finds.
4 pages share a meta description
https://www.fatpipeinc.com/products/fatpipe-total-security-360.html and https://www.fatpipeinc.com/solutions/fatpipe-compliance.html use the same meta description. A description written for each page earns more clicks.
5 links to non-canonical URLs
Your homepage links to 5 pages by a URL that isn't their canonical one, for example https://www.fatpipeinc.com/products/mpvpn.html, whose canonical is https://www.fatpipeinc.com/products/mpvpn. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
1 page with very little text
https://www.fatpipeinc.com/resources/request-a-demo.html has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 18 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
6 JavaScript errors while loading
6 errors were logged to the browser console while the page loaded, for example “The Content Security Policy directive 'frame-ancestors' is ignored when delivered via a <meta> element.”.
Browser-reported issues
Chrome logged issues while loading the page (“Content security policy”).
2 checks passed
Tap targets are thumb-sized
12 of 13 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Thin social proof
Social proof on the homepage: “10K+ Customers”. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 695 words of copy
The homepage carries about 695 words of visible text.
3 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Book a Demo” and “Learn More →”.
5 calls to action
The homepage has 5 calls to action, for example “Book a Demo”, “Learn More →” and “Contact Sales”.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
4 cookies set on arrival
4Opening the homepage sets 4 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
10 other companies contacted
Loading the homepage contacts 10 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at fatpipeinc.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- jQuery
- Analytics
- Google Analytics | Google Tag Manager
- Hosting
- Newfold Digital
Company
- Founded
- 1989
- Headquarters
- Salt Lake City
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 35 issues on fatpipeinc.com, including 16 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.